May 27-30, 2014
Congress Plaza Hotel & Convention Center
#MRMW
Organized by
Title Sponsor Gold Sponsors
Silver Sponsors
MRMW Chicago May 27-30, 2014 #MRMW
Workshop Sponsors
Association & Education Partners
Networking Reception
Sponsor
Event App
Partner
Media Partners
MRMW Chic...
Culture Meets Technology:
Evaluating the Multi-Channel Museum Experience
May 29, 2014@Centralis_UX
Hi from Centralis!
2
@Centralis_UX
Museums
3
@Centralis_UX
Mobile Technology in Museums
4 ©Cleveland Museum of Art
@Centralis_UX
Mobile Technology in Museums
5
@Centralis_UX
Mobile Technology in Museums
@Centralis_UX
Evaluating the Visitor Experience
Before the Visit After the Visit
Explorer
Experience
Seeker
Recharger
Facilitator
Profes...
Evaluating the Visitor Experience
What about during the visit…?
@Centralis_UX
Case Study: Mobile Tours
@Centralis_UX@Centralis_UX
Methodology
@Centralis_UX
Recording Equipment
@Centralis_UX
Key Findings
@Centralis_UX
Engage with users on their terms, not yours.
Key Findings
@Centralis_UX
Users need to find the experience to enjoy it.
Mobile Tours
If you get usability wrong, you’re done.
@Centralis_UX
Beyond Museums
@Centralis_UX
Beyond Museums
@Centralis_UX
The Goal
@Centralis_UX
Questions?
@Centralis_UX
Title Sponsor Gold Sponsors
Silver Sponsors
MRMW Chicago May 27-30, 2014 #MRMW
Workshop Sponsors
Association & Education Partners
Networking Reception
Sponsor
Event App
Partner
Media Partners
MRMW Chic...
May 27-30, 2014
Congress Plaza Hotel & Convention Center
#MRMW
Organized by
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Culture Meets Technology - Evaluating the Multi-Channel Museum Experience - Centralis

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Culture Meets Technology - Evaluating the Multi-Channel Museum Experience - Centralis

  1. 1. May 27-30, 2014 Congress Plaza Hotel & Convention Center #MRMW Organized by
  2. 2. Title Sponsor Gold Sponsors Silver Sponsors MRMW Chicago May 27-30, 2014 #MRMW
  3. 3. Workshop Sponsors Association & Education Partners Networking Reception Sponsor Event App Partner Media Partners MRMW Chicago May 27-30, 2014 #MRMW
  4. 4. Culture Meets Technology: Evaluating the Multi-Channel Museum Experience May 29, 2014@Centralis_UX
  5. 5. Hi from Centralis! 2 @Centralis_UX
  6. 6. Museums 3 @Centralis_UX
  7. 7. Mobile Technology in Museums 4 ©Cleveland Museum of Art @Centralis_UX
  8. 8. Mobile Technology in Museums 5 @Centralis_UX
  9. 9. Mobile Technology in Museums @Centralis_UX
  10. 10. Evaluating the Visitor Experience Before the Visit After the Visit Explorer Experience Seeker Recharger Facilitator Professional/ Hobbyist Pilgrim
  11. 11. Evaluating the Visitor Experience What about during the visit…? @Centralis_UX
  12. 12. Case Study: Mobile Tours @Centralis_UX@Centralis_UX
  13. 13. Methodology @Centralis_UX
  14. 14. Recording Equipment @Centralis_UX
  15. 15. Key Findings @Centralis_UX Engage with users on their terms, not yours.
  16. 16. Key Findings @Centralis_UX Users need to find the experience to enjoy it.
  17. 17. Mobile Tours If you get usability wrong, you’re done. @Centralis_UX
  18. 18. Beyond Museums @Centralis_UX
  19. 19. Beyond Museums @Centralis_UX
  20. 20. The Goal @Centralis_UX
  21. 21. Questions? @Centralis_UX
  22. 22. Title Sponsor Gold Sponsors Silver Sponsors MRMW Chicago May 27-30, 2014 #MRMW
  23. 23. Workshop Sponsors Association & Education Partners Networking Reception Sponsor Event App Partner Media Partners MRMW Chicago May 27-30, 2014 #MRMW
  24. 24. May 27-30, 2014 Congress Plaza Hotel & Convention Center #MRMW Organized by
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