Your SlideShare is downloading. ×
Short sale and foreclosure social media marketing
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Short sale and foreclosure social media marketing

1,726

Published on

Students will create a direct mail campaign to foreclosed homeowners in their farm area. …

Students will create a direct mail campaign to foreclosed homeowners in their farm area.
Students will select three social media tools that will impact their business within seven days.
Students will be able to organize a daily 60 minute plan of action to use social media and technology in their business.
Students will discover three new uses for social media tools and be able to implement them in their business in less than 30 minutes.

Published in: Business, Economy & Finance
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,726
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
19
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. This is Hot Short Sale and ForeclosureSocial Media Set Up Plan www.MarkiLemons.com
  • 2. Objectives Focused on Real Estate! Students will create a direct mail campaign to foreclosed homeowners in their farm area. Students will select three social media tools that will impact their business within seven days. Students will be able to organize a daily 60 minute plan of action to use social media and technology in their business. Students will discover three new uses for social media tools and be able to implement them in their business in less than 30 minutes.2
  • 3. Focused on Real Estate!3 MarkiLemons.com
  • 4. NEW! Awesome Video Card Focused on Real Estate!HAFALANGUAGEQR Code Call to Action4 MarkiLemons.com
  • 5. A card that converts to video with QR Focused on Real Estate!5
  • 6. Focused on Real Estate! Call Marki Lemons at : 773-CE-MARKI Visit to check out system: https://www.sendoutcards.com/MarkiLemons/ Visit to order two panel cards: https://www.sendoutcards.com/storefront/marki lemons/6
  • 7. Focused on Real Estate!A UNIQUE AND COMPELLINGONLINE SERVICE 1. Go to www.sendoutcards.com 2. Select a greeting card 3. Type your message 4. CLICK SEND
  • 8. Focused on Real Estate!• SendOutCards prints a real card• Puts it in a real envelope• Mails it with a real stamp• All for about a buck• You can even add photos• Select a gift to send with your card
  • 9. Focused on Real Estate!Illinois Reliable Default List1) Realist-MREDRealist Foreclosure Videohttp://www.mredllc.com/mredsecure/video/realist_foreclosure_data.html2)Record Information (866) 695-3817 http://www.public-record.com/?src=mlemons
  • 10. Focused on Real Estate!•4x5 Campaign, 4 mailers once per month for 5 months, mailedthe same week of each month to four different farm areas•Bridging online and offline marketing through custom direct mail•Best to use just one card design that you use consistently•Order Postcard on Friday for Monday or Tuesday delivery
  • 11. Focused on Real Estate! June July August Sept Oct TotalZipcodeWeek #160605Week #260615Week #360616Week #460653
  • 12. 10 Ways to Use QR Codes in Print Material Focused on Real Estate! Billboards Business Cards Newspaper Ads Brochures Trade Show Flyers In Store Signs Event Posters Direct Mail Pieces Real Estate Sales Signs Information Kiosks12
  • 13. www.realtor.org Focused on Real Estate!13
  • 14. QR Code& Reader Sites Focused on Real Estate! http://www.qrstuff.com/ http://beqrious.com/generator http://www.qrjumps.com/ http://reader.kaywa.com14
  • 15. Focused on Real Estate!15
  • 16. igoogle homepage Focused on Real Estate!16
  • 17. Door Hanger-Same Script Focused on Real Estate!
  • 18. Cold Calling-Same Script Focused on Real Estate!What is your EXIT Strategy?Did you know you could be eligible to sellyour house for less than what is owed?Did you know you can be eligible to receive $3,000 Up to 30,000in moving cost assistance? with ChaseDid you know you can be eligible for a waiver ofdeficiency judgment?18
  • 19. Design Your Postcard Focused on Real Estate!1) Title2) Body Language3) QR Code19
  • 20. www.craigslist.org Focused on Real Estate!20
  • 21. Log-In Focused on Real Estate!21
  • 22. Posting Focused on Real Estate!22
  • 23. Focused on Real Estate!23
  • 24. Focused on Real Estate!24
  • 25. Focused on Real Estate!25
  • 26. Focused on Real Estate!26
  • 27. Focused on Real Estate!27
  • 28. Focused on Real Estate!28
  • 29. Focused on Real Estate!29
  • 30. What if I don’t have a website Focused on Real Estate! Download list and add to: –Google Spreadsheet- stand alone website –SlideShare –Google Site –Google Blogger30
  • 31. Design Your Craigslist Ad Focused on Real Estate!31
  • 32. Focused on Real Estate!32
  • 33. Focused on Real Estate!33
  • 34. Focused on Real Estate!34
  • 35. Click Through Rate Focused on Real Estate! The CTR for an ad is defined as the number of clicks on an ad divided by the number of times the ad is shown (impressions), expressed as a percentage.For example, if a banner ad was delivered 100 times (100 impressions) and received one click, then the clickthrough rate for the advertisement would be 1%35
  • 36. Focused on Real Estate! Title Actual Post ADPR Webite Link HTML CodeNew Foreclosure South Loop- Foreclosures available ASAP in http://www.adprnetwork.com/co <aChicago Chicago’s South Loop Community mmunity/area/South+Loop/ href="http://zo25216.kleptonic.net check out a few in our inventory. /redirect/139ccc2a-3415-4aca- <a b061-07fd9941a537">Click here href="http://zo25216.kleptonic.net for NEW Foreclosures</a><img /redirect/139ccc2a-3415-4aca- src="http://zo25216.kleptonic.net/ b061-07fd9941a537">Click here 4164/40/1522/?86=139ccc2a- for NEW Foreclosures</a><img 3415-4aca-b061- src="http://zo25216.kleptonic.net/ 07fd9941a537.jpg" /> 4164/40/1522/?86=139ccc2a- 3415-4aca-b061- 07fd9941a537.jpg" />36
  • 37. Focused on Real Estate!37
  • 38. Facebook Leads Focused on Real Estate!38
  • 39. Banner Focused on Real Estate!39
  • 40. Fbanners.com Focused on Real Estate!40
  • 41. Focused on Real Estate!41
  • 42. Focused on Real Estate!42
  • 43. Polls in Facebook Focused on Real Estate!43
  • 44. http://www.facebook.com/ADPRNetwork Focused on Real Estate!44
  • 45. The Power of Twitter Focused on Real Estate!45
  • 46. Twitter Updates Focused on Real Estate!46
  • 47. Create Your Twitter Bio Focused on Real Estate! 160 characters or less47
  • 48. Twitter to LinkedIn Focused on Real Estate!48
  • 49. Focused on Real Estate! South Carolina REALTORS® is the largest trade non-profit organization in the state of South Carolina. They have a membership of 14,000 members. When they switched to Google Apps it saved the association $50,000.49
  • 50. http://www.google.com/alerts Focused on Real Estate!50
  • 51. Focused on Real Estate!51
  • 52. Focused on Real Estate!52
  • 53. Focused on Real Estate!53
  • 54. Google Calendar Focused on Real Estate!54
  • 55. Focused on Real Estate!55
  • 56. Focused on Real Estate!56
  • 57. Focused on Real Estate!57
  • 58. Agent Genuis Focused on Real Estate! Yelp is for more than restaurants. REALTORS® can write reviews that now link to them and boast their SEO Yelp, Inc. is a company that operates yelp.com, a social networking, user review, and local search web site.58
  • 59. Mobile Yelp is Great! Focused on Real Estate!59
  • 60. The Power of Yelp Focused on Real Estate!60
  • 61. Great Yelp Example Focused on Real Estate!61
  • 62. Sean McCormack Great Review Focused on Real Estate!62
  • 63. markilemons.yelp.com Focused on Real Estate!63
  • 64. Focused on Real Estate! foursquare is a location-based social networking website based on hardware for mobile devices64
  • 65. The Power of Foursquare Focused on Real Estate! foursquare is a location-based social networking website based on hardware for mobile devices65
  • 66. https://foursquare.com/marki_lemons Focused on Real Estate!66
  • 67. Focused on Real Estate!67
  • 68. Reviews Link Back To You Focused on Real Estate!68
  • 69. Focused on Real Estate! Thank You! Marki Lemons-Ryhal ABR, ABRM, ADPR, CDEI, CNE, CRB, CRS, green, SFR , & MBA Speaker, Trainer & Coach of Short Sales, Foreclosures & Social Media Implementation69

×