Transmission model of communication

Transmission Model of Communication
Melisa Nahimana

Definition
A model invented by Shannon and Weaver
Model that was invented in 1949
It has been considered a mathematical interpretation of how communication between different parties is ought to function
The purpose of the model is to communicate to one another
According to the book Communication Theories in action, communication can be defined as “ a systematic process in which individuals interact with and through symbols to create and interpret meanings.”
The transmission model of communication helps us assist how communication works

Elements of the Transmission Model
Sender
Encoding
Message
Channel
Receiver
Decoding
Feedback
Noise

Sender
Source of the message
Responsible for the encoding of a message
Responsible for the success or failure of the sending of a message
Accountable for accurate information delivery
Chooses the transmission channel of the message
Initially leads the argumentative environment
Presents in front of an audience
Sender presents one out of multiple truths
By representing a certain truth, the sender sets a standard for a new idea
Sender has to follow the continuum of argumentative certainty ( Marteney, 14)

Encoding
Verbal and nonverbal symbols
Idea and thought being reflected
Information is based on the production of the sender
Dependant on the sender
Transformation if idea into the universal reality , e.g. virtual reality
Perception process ( Marteney, 71) to come t light during the encoding process
Filters that may be used could be psychologically, physically, sensitively or formally ( Marteney 74-75)

Message
The matter the source or sender is communicating about
Considered the object of communication, controlled by the sender
Verbal or nonverbal
To receive for the sender
Manner for the sender to convey a certain matter
Messages can include claims, and contentions-
Claims and contentions may incorporate evidence and reasoning ( Marteney )

Channel

Channel
Means for the sender to communicate to the receiver
Outlet to send a message back from the receiver to the sender ( also known as feedback)
Usage as avenue to conversean argument in the area of critical thinking
Path for an individual to express oneself verbally or non-verbally
To stimulate one of the five senses: sight, sound, touch, taste, and smell
Channels contain the right time, place and occasion ( Marteney, 85)
Consideration of word choice, ambiguity, definition and intensity( Marteney, 85)
Meanings reflected through channel, either denotative or connotative
The critical thinker must therefore use the channel eloquently, so that his or her argument is going to be admitted as a reliable truth

Receiver
Audience
The end of the communication channel
Decoded message to be listened and observed by the recipient
To be beneficiary of critically analyst information from the dispatcher
Eligible to send back feedback
Meaning of the message to be understood by receiver
Receiver to be target
Motivation of the audience also to be related to be a sufficient receiver ( Marteney)

Decoding
Converting code symbols back into information –conducted by the receiver
Translation to a specific interpretation which has been encoded by the sender
Contexts may influence the way one decodes an idea
Perception process ( Marteney, 71) to come to light during the decoding process
Arguments supported by claims, contentions and evidence to be interpreted in a certain way

Feedback
Information send back to the source
Part of a cause and effect chain
Verbal and nonverbal manner of respond
Comes from the receiver of a message
Purpose is to modify the sender’s idea or implication
Feedback can include the same elements of the message: claims and contentions
Claims and contentions supported by evidence and reasoning

Noise
Anything that disrupts or distorts the communication process
Verbal and nonverbally
Noise does not necessarily have to come from the audience or anyone in the room
Maybe viewed as negative disruption
Noise may also be a source of an indirect message-e.g. the matter of the orator may not be appropriate for the audience

Transmission Model in Critical Thinking
Through the lenses of the Transmission Model, a truth can be communicated to an audience
The matter mathematically to be explained through the transmission model, which should be followed by a qualified persuader
Reasoning needed to be understood for all parties included
Foundations of Knowledge to be essential on Decision-making situations- which is the reason why the speaker must know what he or she is conversing about
Argumentative Environment to be created by the speaker with the assistance of the Transmission Model
Inclusion of the audience by understanding its context, and accepting its feedback should be incorporated in the critical thinking process

Transmission model of communication

by melisa nahimana

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