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Overview• What is campaigning?• The theory of change• The story so far• Save the Children’s Campaigns• What you can do
What is Campaigning? When there is an injustice, using our voice and taking action together to influence key decision makers to bring about change.
How change happens http://www.youtube.com/watch?v=NFigiIZblok&feature=player_embedded
Writing to your local Speaking out paper Writing to your MP Petitions Lobbying your MP Spreading the Word Hand-Ins Campaign Stunts Raising Awareness TweetingCampaigner Trips Blogging Local groups
The story so far…• 6.9 million children die needlessly every year• In 2011 we launched No Child Born to Die – our most ambitious ever campaign. Our aim: to stop children dying from preventable illnesses like diarrhoea, malaria or pneumonia or from hunger and malnutrition• The world has already made dramatic progress in saving children’s lives.• Since 1990, the number of children dying every year has fallen by 5 million• In the last year the number of children dying each year has fallen by 700,000 – from 7.6 million in 2010 to 6.9 million in 2011. This is the biggest ever drop.• This is Proof that aid and campaigning work
Campaigning Works:Vaccines For all- Problem: 1/5 of children without access toimmunisations and GAVI low on funds- Opportunity: Global Alliance for Vaccines (GAVI)Summit 2011- Run-up to Summit: Nearly 50,000 people acrossthe UK spoke up for children around the world:signing our petition and sharing it with their friendsand families; writing to and visiting their MPs; takingpart in media stunts.- WIN: World Leaders committed an extra $4.3billion to pay for vaccines for 250 million children- One year on: so far 60 million children have hadthe lifesaving vaccinations they need. Campaigning works and can transform the lives of millions of children.
Campaigning Works:Give Girls Power• Opportunity: London Family Planning Summit in UK• Access to contraception and Empowerment• Campaigning: Campaigners signed our petition, wrote toMP’s, played our game, shared our videos, got blogging,youth delegate- Aselef.•Progress- $2.6 billion pledged by donors, strongannouncements from donor countries to put women andgirls at the heart of development work and respect theirrights, and key commitments by developing countries•Commitments made by world leaders mean more than 3million children’s lives will be saved between now and2020.
The Next Phase:Hunger and MalnutritionDespite real advances in stopping killer diseases, For those who survive hunger can be aprogress on reducing malnutrition over the past life-sentence. Lack of nutritious food, causes devastating and irreversible damage20 years has been pitifully slow. to children’s brains and bodies,In a world with food enough for everybody, 260 permanently stunting their growth andchildren die of malnutrition every hour of every meaning they do less well at school later insingle day. life. “ malnutrition is the biggest underlying cause of children dying globally.” http://www.youtube.com/watch?v=Q_SAtk6qOy8&feature=relmfu
Our other campaigns workHumanitarian UK Poverty Emergencies Aid
What you can do.. 1) Small Actions, Big Difference- Petitions, Raising awareness, Spreading the word 2) Let’s Get Digital- Facebook, Tweeting, Pinterest, Instagram… 3) Media Star- University paper, Radio, Local TV, Blogging 4) It’s all about the Politics- Writing to your MP, meeting your MP, lobbying 5) EVENTS- Hold your own or come to ours (stunts, hand-ins, conferences, training, fundraising) 6) better when we’re together- Local campaigning groups
Over to you… Task Aid skepticism is increasing and it couldn’t be a more crucial time to protect the aid budget. In groups of 3 discuss what you could do in your local area to help ensure the government keeps their promise on 0.7 Things to consider- Your target Your case for aid Your tactics- get creative! Prepare a 5 minute pitch to present