<ul><li>In Business of Software Vertical versus Horizontal </li></ul><ul><li>Vertical  versus Horizontal: </li></ul><ul><l...
What are they? I   think Vertical refers to a Chain of customer/Suppliers.
<ul><li>Vertical: </li></ul><ul><li>Vertical can also mean a particular industry or sector  </li></ul><ul><li>ie,”oil & Ga...
<ul><li>Going Vertical means targetting a group of customers who  </li></ul><ul><li>are all in the same industry. </li></u...
<ul><li>Targetting a Horizontal market segments means making your  </li></ul><ul><li>products or Services available to a v...
<ul><li>When I sold Sun Hardware, </li></ul><ul><li>Vertical  Scaling meant that you could add more CPUs, </li></ul><ul><l...
<ul><li>The web tier of a 3-tier solution should scale  </li></ul><ul><li>Horizontally (more load=more servers). </li></ul...
<ul><li>A definition of a vertical market is one that deals with a  particular industry meeting its needs, </li></ul><ul><...
<ul><li>‘ A market which meets a given need of a wide variety of industries , rather than a  specific one , for </li></ul>...
Empirical analysis of vertical & horizontal Intra Industry  Trade.
Horizontal & vertical milling Machines manufacture
Upcoming SlideShare
Loading in …5
×

Vertical & horizontals industry(2)

1,456 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,456
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
11
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Vertical & horizontals industry(2)

  1. 1. <ul><li>In Business of Software Vertical versus Horizontal </li></ul><ul><li>Vertical versus Horizontal: </li></ul><ul><li>vertical merger means a merger with says a supplier. </li></ul><ul><li>Horizontal merger means one with a competior. </li></ul>
  2. 2. What are they? I think Vertical refers to a Chain of customer/Suppliers.
  3. 3. <ul><li>Vertical: </li></ul><ul><li>Vertical can also mean a particular industry or sector </li></ul><ul><li>ie,”oil & Gas” or “Auto manufacturing”. </li></ul><ul><li>Horizontal: </li></ul><ul><li>Horizontal Would be a Categorization that cuts across </li></ul><ul><li>Vertical,ie.”Windows System Administrators” or </li></ul><ul><li>“ Accounting Managers”. </li></ul>
  4. 4. <ul><li>Going Vertical means targetting a group of customers who </li></ul><ul><li>are all in the same industry. </li></ul><ul><li>Examples: </li></ul><ul><li>A vertically targetted ISV might go after financial companies or Manufacturing Companies.Each of those represents vertical market. </li></ul>
  5. 5. <ul><li>Targetting a Horizontal market segments means making your </li></ul><ul><li>products or Services available to a variety of different companies that do totally different things. </li></ul><ul><li>Examples: </li></ul><ul><li>Windows XP has broad Horizontal appeal because it’s in use by all kinds of businesses,consumers & even students. </li></ul><ul><li>Totally different types of users. </li></ul>
  6. 6. <ul><li>When I sold Sun Hardware, </li></ul><ul><li>Vertical Scaling meant that you could add more CPUs, </li></ul><ul><li>RAM,ect ..to one machine. </li></ul><ul><li>Horizontal Scaling meant adding more Smaller machines. </li></ul>
  7. 7. <ul><li>The web tier of a 3-tier solution should scale </li></ul><ul><li>Horizontally (more load=more servers). </li></ul><ul><li>The DB powering the backend should be on hardware that scale Vertically(more load=more RAM,CPUs,ect..). </li></ul>
  8. 8. <ul><li>A definition of a vertical market is one that deals with a particular industry meeting its needs, </li></ul><ul><li>A horizontal market is more general,it appeals to,or deals </li></ul><ul><li>with a much wider range of business,uses,ect… </li></ul>
  9. 9. <ul><li>‘ A market which meets a given need of a wide variety of industries , rather than a specific one , for </li></ul><ul><li>eg:word processing software’. </li></ul><ul><li>A same site classes a vertical market as: </li></ul><ul><li>‘ A market which meets the needs of a particular industry, </li></ul><ul><li>for eg:a piece of equipment used only by semiconductor manfactures’. </li></ul>
  10. 10. Empirical analysis of vertical & horizontal Intra Industry Trade.
  11. 11. Horizontal & vertical milling Machines manufacture

×