Ο Διαιτολόγος στην πράξη του επαγγέλματος

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Μore about nutrition in www.mednutrition.gr

Ο Παρασκευάς Παπαχρήστος, Διαιτολόγος - Διατροφολόγος M.Sc., μιλάει για μια διαφορετική άποψη του επαγγέλματος του Διαιτολόγου - Διατροφολόγου στην Ελλάδα και εξερευνεί τον διεπιστημονικό ρόλο που έχει τη δυνατότητα να διαδραματίσει.

Αποτελώντας και ο ίδιος παράδειγμα, μιας διαφορετικής επαγγελματικής δραστηριότητας στο χώρος της διαιτολογίας, έθεσα το ζητούμενο να υπάρχει στόχευση, να σκεφτόμαστε διαφορετικά και να κινούμαστε διερευνητικά. Δεν είναι εύκολη οποιαδήποτε αρχή, αλλά αυτό είναι αναμενόμενο. Τέθηκαν ερωτήσεις, περισσότερο σε επίπεδο marketing, όπου με μεγάλη χαρά, απάντησα, ενώ είχαμε την ευκαιρεία, μαζί με τη συνάδελφο Ειρήνη Κύρα, να πάρουμε συνενετεύξεις από πτυχιούχους συναδέλφους και μάλιστα με μια συνάδελφο προχωρήσαμε σε συνεργασία, στα πλαίσια της κοινότητας του medNutition.

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Ο Διαιτολόγος στην πράξη του επαγγέλματος

  1. 1. Profession of Dietetics in Greece Paraskevas Papachristos, M.Sc. Dietitian-Nutritionist Founder of medNutrition.gr
  2. 2. Educational background To date, qualified dietitians who acquire the right to practice (i.e. either start their own business or not) graduate from: • Harokopio University of Athens • Higher Technological Institution of Thessaloniki • Higher Technological Institution of Crete (Sitia) • Higher Technological Institution of Karditsa • Recognised Higher Education Institutions from abroad Note: there is no discrimination between a dietitian and a nutritionist in Greece yet. 2 | © 2014 medNutrition.gr. All rights reserved.
  3. 3. Dietitians – Nutritionists HR +450 Overall there are about 2500 dietitians in Greece and there is a rise on that number of 450 per year. 800 out of them run their own private practice. Mainly (80%) situated in Athens and Thessaloniki 3 | © 2014 medNutrition.gr. All rights reserved. 80%
  4. 4. Dietitians in groups Regarding the need for a common and organised marketing plan and promotion, scientific groups (franchise, community type) were formed mainly in Athens: • diatrofi.gr 76 dietitians with a private practice • medNutrition.gr 46 dietitians with a private practice & 67 without • logodiatrofis.gr 20 dietitians with a private practice • nutrimed.gr 17 dietitians with a private practice • dia-trofis.gr 12 dietitians with a private practice 76 46& 67 20 17 12 4 | © 2014 medNutrition.gr. All rights reserved. medNutrition
  5. 5. Case study: medNutrition WEBSITE Mr Papachristos, Dietitian-Nutritionist, M.Sc. & Mr Vachamides, CEO webOlution NEWSLETTER Mrs Karakosta, Journalist, M.A. SOCIAL NETWORK Mr Kavdas, Dietitian-Nutritionist PUBLICATIONS Mr Koutsikas, Dietitian-Nutritionist SCIENTIFIC SUPPORT & CAMPAIGNS Mrs Kalafati, Dietitian-Nutritionist, Ph.D.can PROJECT MANAGEMENT & DEVELOPMENT Mrs Qira, Dietitian-Nutritionist, M.Sc. and Mrs Tsakou, Dietitian-Nutritionist 5 | © 2014 medNutrition.gr. All rights reserved.
  6. 6. Addressing HEALTH PROFESSIONALS: printed material (mainly nutritional brochures) are distributed through 15 congresses per year. A medNutrition stand is also available. GENERAL PUBLIC: presentations, events, campaigns, social campaigns, e-newsletters, printed magazines etc 6 | © 2014 medNutrition.gr. All rights reserved.
  7. 7. euros Income 2003 2005 2010 7 | © 2014 medNutrition.gr. All rights reserved. 2012 2013
  8. 8. A CK 30% -U P PO R B TA L Annual expenses 15% LOYEES EMP S 8 | © 2014 medNutrition.gr. All rights reserved. N PA NI 15% O TI A M IC CO BL PU 25% ES 15%
  9. 9. medNutrition community 91 2013 72 2012 32 2010 13 2005 5 2003 9 | © 2014 medNutrition.gr. All rights reserved.
  10. 10. Three main streams within medNutrition community 1 2 “Beginners”: Fellow dietitians recently in business in need for guidance. Fellow dietitians with little experience who take up small projects under supervision (i.e. campaign, group works). 3 Experienced fellow dietitians who take up demanding company projects, books and media communication. 10 | © 2014 medNutrition.gr. All rights reserved.
  11. 11. Inter-professional collaborations PR and marketing consultants Journalists Other health professionals (psychologists, doctors, trainers, physiotherapists) Graphic designers, web-programmers, visual editors, sound engineers 11 | © 2014 medNutrition.gr. All rights reserved.
  12. 12. Characteristics of an evolving professional W hat you don’t see What you see ⇢ Professional field linkable with many other sectors ⇢ Expand your knowledge around these sectors ⇢ Nutritional services ⇢ Seek for professional specialisation and focus on practices that will differentiate you ⇢ Your professionalism is recognised ⇢ Maintain a low profile and be up to date to continue being efficient ⇢ There are no job posts for a dietitian due to economic crisis ⇢ Create your personal tasks & job posts ⇢ Low salary levels ⇢ Live for today and invest for tomorrow 12 | © 2014 medNutrition.gr. All rights reserved.
  13. 13. In conclusion A dietitian-nutritionist has to obtain new skills and exercise the existing ones in order to be more competent: ⇢ communication skills ⇢ analytical & critical thinking ⇢ team working ⇢ time management ⇢ decision making (proactive) ⇢ problem solving ⇢ IT, marketing and processing skills ⇢ lifelong learning & up to date 13 | © 2014 medNutrition.gr. All rights reserved.
  14. 14. Don’t hesitate to advance your studies and get trained in the above-mentioned skills, be innovative and start planning how to implement new ideas in your dietetic practice studying respective case studies. 14 | © 2014 medNutrition.gr. All rights reserved.
  15. 15. Thank you for your attention! 15 | © 2014 medNutrition.gr. All rights reserved.

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