Promopropaetna Final Fall 2011
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Promopropaetna Final Fall 2011

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Basketball clinic title sponsored by Aetna to fight obesity in Los Angeles minority communities. Former players Lucius Allen, Norm Nixon, James Worthy Marques Johnson and Sam Williams are on the Los ...

Basketball clinic title sponsored by Aetna to fight obesity in Los Angeles minority communities. Former players Lucius Allen, Norm Nixon, James Worthy Marques Johnson and Sam Williams are on the Los Angeles Chapter board.

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Promopropaetna Final Fall 2011 Promopropaetna Final Fall 2011 Presentation Transcript

  • 2011 Aetna / NBRPA Initiative to Fight Obesity Aetna Basketball 4 Life Clinic
    • Founded in 1992 by NBA legends and visionaries Dave Bing, Dave
    • DeBusschere, Archie Clark, Dave Cowens and Oscar Robertson.
    • A non-profit association comprised of former professional basketball players
    • from the NBA, ABA and Harlem Globetrotters.
    • Led by former NBA player Danny Schayes and a Board of Directors consisting
    • of former NBA and ABA players.
    • Mission: to develop, implement and advocate an array of programs to benefit
    • its members, sponsors and the community. As ambassadors to the sport of
    • basketball, the NBPAA promotes the game through clinics, camps and other
    • grassroots initiatives in the US and abroad.
    National Basketball Retired Players Association: Los Angeles Chapter
    • The Aetna Basketball 4 Life Clinic is a one-day Basketball and Healthy Living
    • Choices clinic open to up to 200 boys and girls ages 10 to 18.
    • The goal of the clinic is to educate the participants about proper diet and
    • exercise, and how to make healthy living choices.
    • The clinic is consistent with Aetna’s goal of eliminating childhood
    • obesity by teaching children and their families the importance of healthy eating
    • and exercise.
    The NBRPA Presents: The Aetna Basketball 4 Life Clinic
    • Four NBA Legends will coach the kids and coordinate the clinic under the
    • direction of NBA Championship Legend Lucius Allen, formerly of the Milwaukee
    • Bucks.
    • Children will learn new basketball skills and techniques, along with lessons
    • about proper diet and exercise, healthy eating habits, proper nutrition, and
    • more.
    • Guest speakers representing the NBRPA will provide the children with fun and
    • educational information throughout the day and send them home with on-going
    • (basketball and healthy living) activities that they can practice after the one day
    • clinic.
    The NBRPA Presents: The Aetna Basketball 4 Life Clinic
    • A team of nutritional experts will also work with the participants, and provide
    • take-home materials, refrigerator magnets and other materials for them to give
    • to their parents or guardians.
    • Nutritional experts will perform weight and body mass index readings for each
    • child during the event, provide personal analysis on those findings, and make
    • individual recommendations for each child and their parents or guardians to
    • ensure that The Basketball 4 Life Clinic enhanced their nutritional efforts after
    • the clinic.
    • The Team of Nutritionists will also provide a comprehensive report on the
    • actual program’s elements to Aetna for the company’s future efforts to tackle
    • childhood obesity. The post analysis will also include a face to face
    • presentation of those findings.
    The NBRPA Presents: The Aetna Basketball 4 Life Clinic
    • Members of the Cedars – Sinai Medical Center will be on hand to perform health
    • screenings not only for the children, but for their parents or guardians as well.
    • The NBRPA has an ongoing relationship with Cedars – Sinai through a wide
    • range of Community Benefit programs that serve vulnerable populations.
    • Cedars - Sinai Medical Center provides free or low-cost care for the needy and,
    • in partnership with many community organizations, offers hundreds of health
    • education programs and screenings in local schools, homeless shelters, and
    • community centers.
    The NBRPA Presents: The Aetna Basketball 4 Life Clinic
    • The Aetna Basketball 4 Life Clinic will take place in fourth quarter 2011.
    • Location of the Clinic will take place at the Los Angeles Expo Center, a division of the Los Angeles Department o Recreation and Parks.
    The NBRPA Presents: The Aetna Basketball 4 Life Clinic
  • The Aetna Basketball 4 Life Clinic Sample Take-Home Materials
  • The Aetna Basketball 4 Life Clinic Sample Take-Home Materials
    • The Aetna Basketball 4 Life Clinic is a perfect fit for Aetna’s goal of
    • eliminating diabetes, high blood pressure, hypertension and other medical
    • issues that affect minority communities and the populous in general.
    • The clinic will be led by former NBA Legend Lucius Allen and other former NBA
    • players who are considered mentors to the kids that will be attending the clinic.
    • A well respected team of health professionals will be represented at the Aetna
    • Basketball 4 Life Clinic including Aetna partner Cedars-Sinai Medical Center.
    • Additionally, three professional nutritionists will be on-hand to help provide the
    • participants and their parents and guardians the foundation for a life-long
    • program of personal health development.
    The Aetna Basketball 4 Life Clinic: Helping Aetna to meet their goals
    • Lucius Allen is a legendary National Basketball
    • Association player who played for such great
    • teams as the Seattle Supersonics, Kansas City
    • Kings, Milwaukee Bucks and Los Angeles
    • Lakers.
    • He was also a member of the 1971 NBA
    • Championship Milwaukee Bucks where he
    • played with UCLA teammate Kareem Abdul
    • Jabbar, then known as Lew Alcindor.
    • Allen spent three seasons of his decade-long
    • career with the Lakers, finishing third on the
    • team in scoring in 1975-76 and 1976-77.
    The Aetna Basketball 4 Life Clinic Staff: NBA Legend Lucius Allen
    • Allen played college basketball with
    • the UCLA Bruins.
    • He was an All-American along with
    • winning two NCAA titles under
    • legendary head coach John
    • Wooden.
    • Lucius Allen will be the Director of
    • the Aetna Basketball for Life clinic
    • and will lead the activities on the
    • day of the event.
    The Aetna Basketball 4 Life Clinic Staff: NBA Legend Lucius Allen UCLA Bruins (L to R) Mike Lynn, Lucius Allen, Mike Warren and Lew Alcindor (later known as Kareem Adul-Jabbar), with coach John Wooden, celebrate after beating North Carolina to win the 1968 NCAA championship.
  • The Aetna Basketball 4 Life Clinic Staff: Dr. Eve Allen
    • Dr. Eve Allen has a passion for helping others regain and maintain wellness
    • through a balanced, holistic approach to health care.
    • She believes that returning to health means treating the body as a whole –
    • physically, emotionally, and spiritually - rather than simply treating a disease.
    • With over 22 years of Pharmaceutical background working for some of the
    • largest corporations in the country, Dr. Allen treats people of all ages and has
    • special expertise in the spectrum of emotional issues, weight loss and immune
    • system enhancement.
  • The Aetna Basketball 4 Life Clinic Staff: Cindy Dupuie, Certified Nutritionist
    • Cindy Dupuie, Certified Nutritionist, is a Functional Medicine Nutritionist who
    • strives to heal from the inside out. 
    • She addresses chronic diseases such as depression, anxiety, obesity,
    • addictions, diabetes, migraines, hormonal imbalances through essential
    • lifestyle changes as well as identifying body systems that are out of balance to
    • bring about healing, health, and wellbeing.
    • Ms. Dupuie’s professional background includes teaching nutrition and cooking
    • in drug and alcohol recovery centers and in various high schools.
    • She has also worked closely with the American Stroke Association and the City
    • of Newport Beach in developing an after school nutrition program.
  • The Aetna Basketball 4 Life Clinic Staff: Lari Bright, Registered Dietitian
    • Lari Bright is a Registered Dietitian as well as an athlete, business owner, mother, and scientist who has significant experience educating the public about nutrition.
    • Ms. Bright has worked with the Pepperdine basketball team, the children of the
    • Conejo Valley Unified School District, as well as the patients at the HIV clinic in
    • Los Angeles.
    • Lari developed a comprehensive nutritional lesson for the first and third grade
    • students of Conejo Valley including a 30 minute lesson plan, and take home
    • packet containing a meal calendar, lists of healthy foods to get at the market,
    • and a letter to the parents.
  • The Aetna Basketball 4 Life Clinic: Contact Information Rick Thomas: 310-382-0500 [email_address]