Marc

168
-1

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
168
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • An Introduction to MicroStrategy: Who We Are The 4 Megatrends Impacting Companies Today (Big Data, Mobile, Cloud & Social) How MicroStrategy Can Uniquely Help Companies Capitalize on These Trends
  • Marc

    1. 1. How to Drive Traffic to a Local Retailer Marc Hayem mhayem@microstrategy.com / @marchayem
    2. 2. Mobile Application login
    3. 3. Application notifies user of offers
    4. 4. Personalized offers based on social graph information <ul><li>App supports RSVP </li></ul><ul><li>Links to phone calendar </li></ul><ul><li>Maps event </li></ul>National promos / events Give-away to be redeemed at store Local promos / events
    5. 5. Facebook Companion App
    6. 6. How it all works Consumer Intelligence Facebook Social Graph
    7. 7. Marketing gets analytics and segmentation dashboard+ CMS
    8. 8. Advanced Segmentation and Targeting Brand Fans Custom Segments Targeted Message / Offer Bargain Shopper, Over 35 Foodie, Single Outdoor enthusiast, CA Working Mother
    9. 9. Thank you
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.

    ×