• Like
Eis mon 0900 cam balzer
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

Eis mon 0900 cam balzer

  • 933 views
Published

 

Published in Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
933
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
3
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide
  • the web has been social from the beginning, we just forgot for a while originally physicists sharing info amongst themselves forums threadless grew out of a forum. jake won contest. kept doing it. grew a community around it. started his own site with a community already there.
  • designers tell friends who get sucked into voting
  • this dynamo fosters amazing participation
  • challenge to our community: cool zip designs get your star trek geek on!
  • challenge to our community: cool zip designs get your star trek geek on!
  • your customer’s stories become your story. your brand is expressed thru their passion
  • they become your friends and co-conspirators
  • if you have products infused with pple's passion then marketing is just about letting the joy of its creation shine through
  • marketing rebroadcasts awesome stuff produced by our community / happening in our community
  • best twitter streams are curated POVs.
  • i don’t get tumblr but man stuff spreads. we have our digital natives working this and in a short time have gotten tremendous momentum instagram too
  • when you vote, we tell you when the tee comes to life you wear it and people ask you “where did you get that?”

Transcript

  • 1. Communicating Socially Cam Balzer, CMO @webcite [email_address]
  • 2. When you involve a community in your products...
  • 3.  
  • 4.  
  • 5. you’ll get awesome products...
  • 6.  
  • 7. that people will have to talk about...
  • 8.  
  • 9.  
  • 10. and that take on a life of their own...
  • 11.  
  • 12.  
  • 13.  
  • 14. and get amplified thru (all the) social media...
  • 15.  
  • 16.  
  • 17.  
  • 18. and create new opportunities for your brand...
  • 19.  
  • 20.  
  • 21. ... to make great together.
  • 22.  
  • 23. A vibrant conversation creates amazing products...
  • 24. and wrapping those in killer experiences creates a ripple effect called marketing...
  • 25. and that ripple effect doesn’t respect channels!
  • 26. Thank you!