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#MediaFusionHow to Enhance Your Online Presencewith Inbound Marketing
 Founded in 2005 BizTech 2013 Finalist for “The Best Website forGenerating Leads” Featured in the TBBJ of Lists as a to...
#MediaFusionWhat You’ll Learn How to MeasurePerformance Free Tools &Resources What is InboundMarketing How to Generate...
#MediaFusionWhat is Inbound Marketing
Inbound Marketing is…Inbound marketing refers to marketingstrategies in which today’s consumers chooseto learn more about ...
Examples of Inbound & Outbound Blogging Social Media PR SEO Webinars Broadcast/Print Ads Cold Calling Telemarketin...
#MediaFusionHow Marketing Has Changed Overthe Years
How Marketing Has Changed#MediaFusion
#MediaFusion
#MediaFusion
#MediaFusion
#MediaFusion
Key Components of Inbound Marketing Buyer Persona Website/Blog Remarkable Content Landing Pages CTA/Offers Social Me...
#MediaFusionHow to Generate Leads UsingInbound Marketing
Understanding the Sales Funnel#MediaFusion
Create Lead Focused Content#MediaFusion
Convert Leads to Customers#MediaFusion
CTA Examples#MediaFusion
Landing Page Examples#MediaFusion
#MediaFusionHow to Measure Performance ofInbound Marketing
Understanding KPIDon’t simplyfocus onweb traffic.Look to yoursales funnelfor KeyPerformanceIndicators(KPI)20.427.49020.430...
#MediaFusionFREE Tools & Resources forInbound Marketing
Beginner’s Guide to InboundMarketing How to define a keyword strategy How to optimize your website How to create blog &...
Free Tools & Resources Media Fusion MarketingBlog Hubspot Blog SEOMoz Blog MarketingGrader.com#MediaFusion
#MediaFusionThank You!MediaFusionNow.com@TwdCindyKelly
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How to Enhance Your Online Presence with Inbound Marketing

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In this presentation we'll discuss: What is Inbound Marketing, How to Generate Leads, How to Measure Performance, Free Tools & Resources

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Transcript of "How to Enhance Your Online Presence with Inbound Marketing"

  1. 1. #MediaFusionHow to Enhance Your Online Presencewith Inbound Marketing
  2. 2.  Founded in 2005 BizTech 2013 Finalist for “The Best Website forGenerating Leads” Featured in the TBBJ of Lists as a top PR Agency inTampa Certified Inbound Marketing Agency #MediaFusion
  3. 3. #MediaFusionWhat You’ll Learn How to MeasurePerformance Free Tools &Resources What is InboundMarketing How to GenerateLeads
  4. 4. #MediaFusionWhat is Inbound Marketing
  5. 5. Inbound Marketing is…Inbound marketing refers to marketingstrategies in which today’s consumers chooseto learn more about you.Inbound Marketing AttractsOutbound Marketing Disrupts#MediaFusion
  6. 6. Examples of Inbound & Outbound Blogging Social Media PR SEO Webinars Broadcast/Print Ads Cold Calling Telemarketing Direct Mail BillboardsINBOUND OUTBOUND#MediaFusion
  7. 7. #MediaFusionHow Marketing Has Changed Overthe Years
  8. 8. How Marketing Has Changed#MediaFusion
  9. 9. #MediaFusion
  10. 10. #MediaFusion
  11. 11. #MediaFusion
  12. 12. #MediaFusion
  13. 13. Key Components of Inbound Marketing Buyer Persona Website/Blog Remarkable Content Landing Pages CTA/Offers Social Media Email Analytics#MediaFusion
  14. 14. #MediaFusionHow to Generate Leads UsingInbound Marketing
  15. 15. Understanding the Sales Funnel#MediaFusion
  16. 16. Create Lead Focused Content#MediaFusion
  17. 17. Convert Leads to Customers#MediaFusion
  18. 18. CTA Examples#MediaFusion
  19. 19. Landing Page Examples#MediaFusion
  20. 20. #MediaFusionHow to Measure Performance ofInbound Marketing
  21. 21. Understanding KPIDon’t simplyfocus onweb traffic.Look to yoursales funnelfor KeyPerformanceIndicators(KPI)20.427.49020.430.638.6 34.6 31.645.9 46.9 45 43.91st Qtr 2nd Qtr 3rd Qtr 4th QtrSubscriptions Social Media Website
  22. 22. #MediaFusionFREE Tools & Resources forInbound Marketing
  23. 23. Beginner’s Guide to InboundMarketing How to define a keyword strategy How to optimize your website How to create blog & othercontent How to promote content &participate in social media How to convert site traffic intoleads How to nurture leads with emailmarketing How to analyze & refinestrategies#MediaFusionDownload:http://offers.MediaFusionNow.com/ebook
  24. 24. Free Tools & Resources Media Fusion MarketingBlog Hubspot Blog SEOMoz Blog MarketingGrader.com#MediaFusion
  25. 25. #MediaFusionThank You!MediaFusionNow.com@TwdCindyKelly

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