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Duane Degler Presentation Duane Degler Presentation Presentation Transcript

  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide1
    User Interface Design and the Semantic Web… from the idea to the experience
    Duane Degler
    Design for Context
    www.DesignForContext.com
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide2
    Semantic Web:Powerful advantages for design
    (direction)
    Subject
    Object
    and Insight (context)
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide3
    Risks
    Opportunities
  • Unintended Consequences
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide4
    Risks
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide5
    Risks
    Scalability
    www.faviki.com
    www.delicious.com
    www.zigtag.com
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide6
    Risks
    Everything’s a topic now
    14 Nov 2010
    www.facebook.com/pages/And/10150153988765438
    14 Nov 2010
    www.facebook.com/pages/A-Little-Bit-of-Everything/113683898648991
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide7
    Risks
    “Now everything can link to everything…”
    www.nytimes.com(double click words on page)
    e-culture.multimedian.nl/demo/search
    aqua.queenslibrary.org/
  • Fostering Uncertainty
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide8
    Risks
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide9
    Risks
    “What’s happening?”
    http://www.bbc.co.uk/news/technology-11717448
    http://www.nytimes.com/2010/11/10/business/media/10privacy.html
    http://www.nytimes.com/2010/11/10/business/media/10privacy.html
    http://online.wsj.com/article/SB10001424052748703940904575395073512989404.html
    http://online.wsj.com/article/SB10001424052748703977004575393173432219064.html
    http://www2.thedailybeast.com/blogs-and-stories/2010-10-18/the-facebook-news-feed-how-it-works-the-10-biggest-secrets/full/
  • Proactive Relevance
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide10
    Opportunities
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide11
    “I don’t know what I need to know”
    Identifyvia direct userfeedback
    “I know what I’m looking for--get me to it!”
    Specific awareness of content and ability to articulate problem
    Identifyvia analyzingcontent andterm use
    Awareness of problem but little ability to articulate
    User’s awareness of need
    Identifyvia taskperformanceassessment
    No awareness of need for information
    Prohibited
    Not available
    Required
    Available
    Nature of content related to task
    Relevance requires context recognition
    “Just tell mewhat I absolutelymust know”
    “I didn’t know I needed that”
    Degler/Battle (2003). Can Topic Maps Describe Enterprise-Wide Context?http://www.designforcontext.com/publications/dd-lb_topic-maps_context_extreme2003.pdf
  • Data- and context-driven pages
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide12
    Opportunities
  • Goal: embed in application pages
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide13
    Opportunities
  • Flexibility
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide14
    Opportunities
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide15
    Opportunities
    Facets… even more multi-dimensional
  • Slide16
    Copyright © D. Degler, Design for Context. 9.28.2010
    Enabling datacreation
  • …Flow
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide17
    Opportunities
    Design...
    …Context...
    Images: www.apple.com/ipad/
  • Risks
    Unintended consequences
    Fostering uncertainty
    Opportunities
    Proactive relevance
    Flexibility
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide18
  • Design process: user-centered, intentional, iterative
    Copyright © D. Degler, Design for Context. 11.16.2010
    Slide19
    Experiences
    Contexts
    Needs
    Contexts
    Semantic Web: open, extensible, related
  • Copyright © D. Degler, Design for Context. 6.22.2010
    Slide20
    The Context Web… more than data
    The Data
    Open Linked Data
    Models that represent data domains
    Increasing number of tools for data display, translation and manipulation
    The Experience
    Integrated
    Personal
    Social
    Mobile and location-aware
    Temporal
    Situated
    Multi-modal
    To capture opportunities, focus on…
    • User experience
    • Relationships
    • Collaborating, and learning from users over time
  • Copyright © D. Degler, Design for Context. 11.16.2010
    Slide21
    User Interface Design and the Semantic Web… from the idea to the experience
    Duane Degler
    Design for Context
    www.DesignForContext.com