Charles Hudson
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Charles Hudson

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Charles Hudson Charles Hudson Presentation Transcript

  • The Rise ofSmartphone andTablet GamesCharles Hudson
  • About Me● CEO and Co-Founder, Bionic Panda Games● Venture Partner, SoftTech VC● Co-Author, Inside Virtual Goods
  • The Cambrian Explosion inMobile Games
  • 3 Keys to the EcosystemQuality Devices● Phones and tablets capable of delivering great games experiencesApp Stores for Consumer Distribution● Easy, well-merchandised systems for consumers to discover and download applicationsBilling and Payment System● Reliable, robust system with payment details on file
  • Growth of the iOS DeviceFootprint
  • The Continued Rise ofAndroid
  • Still Early Days forSmartphones 953 million vs 6.1 billion
  • Challenges Abound
  • Discovery and Distribution● Recommendation and discovery systems for app stores are in their infancy● Customer acquisition prices are high and likely to remain that way● Limited channels for viral distribution on mobile devices
  • Supporting MultiplePlatforms● Working on multiple platforms is a tremendous opportunity to grow audience● Multi-platform or cross-platform development?● Native applications or cross-platform technology solutions?
  • Community and SocialConnectivity
  • 8 Key QuestionsWhat Comes Next?
  • When Will Location Arrive?
  • Will the iPad ReignSupreme?
  • Is it a Google and AppleWorld?
  • Convergence orDivergence?
  • Tablet-Only Giants?
  • Will Core Gamers Rule theTablet?
  • When Will HTML5 Arrive forMobile Games?
  • Android and iOS:Converging or Diverging?