Building a trading platform from scratch
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Building a trading platform from scratch

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#bitcoinconfmelb

#bitcoinconfmelb

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  • Introduce myself. <br /> Explain that I’ve been asked to share my experience of building a trading platform from scratch.
  • Always been passionate about running my own business. Started a business straight out of uni – not enough experience. <br /> Worked across a number of industries gaining broad experience. <br /> Focused on finance. <br /> Became frustrated by not being able to do what I wanted to do. <br /> Passion + experience = I was ready. <br />
  • Introduced to bitcoins and was immediately excited by the disruptive nature and abundance of opportunities. All about picking the best one – for me, it was based on my experience. <br /> Built a team to cover my weaknesses.
  • Introduced to bitcoins and was immediately excited by the disruptive nature and abundance of opportunities. All about picking the best one – for me, it was based on my experience. <br /> Built a team to cover my weaknesses.
  • Trading platform is made up of two parts. <br /> So how to get started? <br />
  • Started by adopting the lean startup up. <br /> Built simplified front end quickly. Launched private beta to get user feedback. Back end was non existent initially – managed out of spreadsheets. <br /> Refined front end based on user feedback. Built the back end while continually getting user feedback. <br />
  • IT tech developers with no finance background and finance experience with no tech background (me). <br /> Loooooong hours. Balancing time with family is tough. I took a week off to do Shitbox rally. <br /> So many things to work on with only limited resources. Constant challenge to prioritise development – focus on what users want and not what we think they want.
  • We recently launched to the public. <br /> We have exciting product pipeline as well as website improvements. <br /> We’ll continue to build – measure – learn so we build what users want and not what we think they want. <br /> We will drive towards our goal of being the number 1 trading platform available.

Building a trading platform from scratch Building a trading platform from scratch Presentation Transcript

  • A Startup Perspective Building a Trading Platform from Scratch
  • How did I get here? • Passion • Diverse background • Frustration • Passion!!
  • Getting Started • Choose the Best Opportunity • Choose the Best Team
  • Best Opportunity No. of Companies Exchange Financial Services Mining Hardware Payment Processor Universal Wallet 37% 26% 9% 11% 6% 11% Source: Coindesk, State of Bitcoin Q1 2014
  • Best Team • We had the financial expertise • We partnered to acquire the technical expertise
  • Building A Trading Platform • Two parts: – Front End – User Experience – Back End – Risk Management
  • Adopting The Lean Startup • Limited resources • Speed to market • Build – Measure – Learn
  • Challenges We Faced • Internal communication • Work-life balance • Prioritising development
  • Where to from here? • Exciting product pipeline • Continue to Build – Measure – Learn • The future of bitcoin investing