Where is the free will?        EXPLORING TOPICS                                          YouTube        Fast access to new...
RESEARCH (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)Audience Participation;•   Though Web 2.0 (Facebook, Twitter, Instagram...
RESEARCH (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)Business;•    94% of all businesses with market development use social ...
RESEARCH (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)Technological Convergence;•   Portable technology...•   Allows us to ca...
DEVELOPMENT (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)1. What is the purpose of the documentary?The purpose of this docume...
DEVELOPMENT (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)4. Who is the audience, target audience, secondary audience? Niche o...
DEVELOPMENT (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)The series title; ‘Social Media The Puppeteer Of Our World’Episode o...
Teens & middle aged women      EXPLORING TOPICS                    Entertainment           Audience                       ...
RESEARCH (ROLE OF CELEBRITYS)Web 2.0:•   Facebook, Twitter, Instagram all allows fans to    follow and interact with fans•...
RESEARCH (ROLE OF CELEBRITYS)Paparazzi•   With the royal familys summer invasion of    privacy was taken to a new level as...
DEVELOPMENT (THE ROLE OF CELEBRITIES)1. What is the purpose of the documentary?To shed some light on the reasons why we fu...
DEVELOPMENT (THE ROLE OF CELEBRITIES)4. Who is the audience, target audience, secondary audience? Niche or   mass - why?Te...
DEVELOPMENT (THE ROLE OF CELEBRITIES)The series title; ‘Celebrity Obsession’Episode one: PaparazziWhy is it acceptable to ...
 Assignment #8 In presentations
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Assignment #8 In presentations

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Assignment #8 In presentations

  1. 1. Where is the free will? EXPLORING TOPICS YouTube Fast access to news/info Government controlPostmodernism Digital age Web 2.0 Audience participantsCitizen journalism Propaganda Technological Twitter convergence Facebook InstagramNew media technology The Role Of Social Media Communist Around The Democracy Phone, Tablets WorldApple, Samsung, HTC Free speech Politics Hegemony Business Activism Control Art/ freedom of expression Advertising Protestors/ nascence Subjectivity i.e. Ai Weiwei i.e. ‘The Hunger Games’
  2. 2. RESEARCH (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)Audience Participation;• Though Web 2.0 (Facebook, Twitter, Instagram...)• All were created to give the public (audiences) control and the freedom for expression and keeps us connected• i.e. Libya: The government switch off the internet to stop civilians (revolutionists) from informing the outside word.• Another example http://www.youtube.com/watch?gl=GB&hl=en- GB&client=mv-google&v=KkzuvxKeEns&nomobile=1• I.e. Ai Weiwei a Chinese activist (artist) who likes to strike up controversial to expose the Chinese government . He informs the public by his blog and twitter
  3. 3. RESEARCH (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)Business;• 94% of all businesses with market development use social media• 60% of marketers can spend up to a full working day on maintenance• 43% of people aged 20-29 spend over 10 hours a week on social media• 85% percent of business marketer feedback said they received an increase in exposure• The most popular are, Facebook, Twitter, Google+ Its a Variable and To release news, Like Facebook and integrated tool for market products, Twitter as one but allows business marketing direct attention to them to customize special offers and promotional content by new content creating different groups
  4. 4. RESEARCH (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)Technological Convergence;• Portable technology...• Allows us to capture the moment i.e. Instagram• iphone, HTC, Samsung – Get free publicity not only through social media but also through word and mouth. The kind of technology on these phones allows us to connect to the internet worldwide• This also enables us to be ‘Citizen Journalism’ but the problem of certifying the story raises issues if inaccurate• Yet it also allows small charities and independent fund raisersPostmodernism;• Our lives are now digitally stored which could imply we have lost our identitys• i.e. Blade Runner
  5. 5. DEVELOPMENT (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)1. What is the purpose of the documentary?The purpose of this documentary is to inform audiences of the effect social media has in our world and society. And to determine if its for the better or worse2. What would people learn about this topic from your documentary?They will learn about technological convergence, web 2.0 among other things that affect and contribute to ‘The role of social media around the world’3. Connect purpose to audience – why should/do they want to learn about this topic?This topic is current and relevant to people and in today’s society and this documentary would explain to them and help them understand this topic
  6. 6. DEVELOPMENT (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)4. Who is the audience, target audience, secondary audience? Niche or mass - why?Parents, Technology geeks, Middle & Upper-Class. This topic effects all of themParents; Their kids go on social media and their parents have no idea what they are doing or how to use social media themselves. This would tell parents the dangers and the advantagesTechnology geeks; They would already have knowledge on this topic but this could also widen it as it may go in areas they had never knownMiddle & Upper-class; Social media is what is used for marketing in all business its free, easy and fast but is this a good thing. This will help them understand what exactly they are using5. What style of documentary is it? (observatory, participatory (informative, persuasive etc) Explain why/howThis is an informative documentary as its just gathered information in order to aid the public in understanding this topic and to come up with their own judgement to decide if its good or bad for us
  7. 7. DEVELOPMENT (THE ROLE OF SOCIAL MEDIAAROUND THE WORLD)The series title; ‘Social Media The Puppeteer Of Our World’Episode one: Democracy Vs Communism = Web 2.0This episode goes through Web 2.0 and its aid in spreading news through citizen journalism and helping activists i.e. Ai WeiweiEpisode Two: Technological convergence – Digital AgeWith smart phones and tables, we now have information at our fingertips but have we lost our identity and become so lost in the rush of technology
  8. 8. Teens & middle aged women EXPLORING TOPICS Entertainment Audience Magazines Publicity stunt Gossip & rumours Invasion of privacy Publicity Paparazzi Newspaper‘News Of The World’ Role of Instagram Celebrates Twitter Representation Facebook Web 2.0 Social media Celebrities Obsession Celebrates Fans / groupies Idealisation
  9. 9. RESEARCH (ROLE OF CELEBRITYS)Web 2.0:• Facebook, Twitter, Instagram all allows fans to follow and interact with fans• Fans groups can be made which in turn creates more buzz and followersNewspapers & News:• We are constantly bombarded with celebritys lives on and off our TV• Sky news has a section dedicated to gossip• ‘News of The World’ was shut down for phone hacking celebritys and innocent friends• The public loved the scandals we feed off of peoples invasion of privacy
  10. 10. RESEARCH (ROLE OF CELEBRITYS)Paparazzi• With the royal familys summer invasion of privacy was taken to a new level as nude pictures were captured• The royals issues an investigation and for the paparazzi to keep their distance but the picture was still published in France• Showing Britains power can only go so far
  11. 11. DEVELOPMENT (THE ROLE OF CELEBRITIES)1. What is the purpose of the documentary?To shed some light on the reasons why we fuel celebrates fame. To the fame hungry reality stars to the famous privet stars2. What would people learn about this topic from your documentary?Why we are so obsessed with celebrates and what role they play in our society3. Connect purpose to audience – why should/do they want to learn about this topic?They would learn the reasons behind why society loves to know about celebritys lives and why we are so bombarded by gossip 24/7
  12. 12. DEVELOPMENT (THE ROLE OF CELEBRITIES)4. Who is the audience, target audience, secondary audience? Niche or mass - why?Teens and Middle-class to Lower-class women would love this and also give them an understanding of why they crave celebrities and gossip5. What style of documentary is it? (observatory, participatory (informative, persuasive etc) Explain why/howInformative and persuasive.Informative in giving reasons and truths behind the reasons why we cant get enough of celeritys.Persuasive in trying to dishearten people who are so obsessed with celebritys to re-evaluate why and the things they would be doing other than following (stalking) someone they dont know
  13. 13. DEVELOPMENT (THE ROLE OF CELEBRITIES)The series title; ‘Celebrity Obsession’Episode one: PaparazziWhy is it acceptable to invade celebrities lives but when it happens to real people its labels as stalking?Episode Two: Gossip & MagazineWhy are we bombarded with gossip, fashion and rumours on a daily hourly basis. What happened to current affairs and the problems in the worldEpisode Three: Twitter Friends = Celebritys + FansThis episode is about Web 2.0 and how celebrity’s now communicate with fans. Is this opening the door to invasion of privacy or giving the fans respect in acknowledgement

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