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I need a fundraiser now! September 10, 2010 MDW Consulting: Comprehensive development services for nonprofits .
Introductions ,[object Object],[object Object],[object Object]
What we will cover? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sources of   Philanthropy ,[object Object],[object Object],[object Object],[object Object]
 
 
Divide & Conquer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object]
Align with Mission ,[object Object],[object Object],[object Object]
Donor Pyramid Planned Gifts Capital Donor Project Donor   Renewed Donor Newly Acquired Donor Patrons & Board Contacts Planned Giving Capital Campaigns Annual Fund Personal Solicitation Phone   Solicitation ,[object Object],[object Object],[object Object]
Prospect Migration  Capacity Initial Relationship Education Solicitation Gift
Campaign  Gifts Amount Raised Cost Donor Direct Mail Acquisition: Low revenue comprised of many   small gifts. Renewals, Phonathons: Many donors, slight increase in gift sizes. Upgraded Gifts: Selected donors upgrade gift sizes through one-on-one contact . Major Gifts: Gift size increases; cultivation time increases; number of donors decreases Campaign Gifts: Very few donors,  very large gifts Comparative Costs and Returns of Interdependent Fundraising Methods
Stages of Building a Philanthropic Board “ Giving is important.” “ I will give.” “ I will give again (annually).” “ I will be an ambassador… I will advocate the organization to others.” “ I will ask others to give.” “ I will ask others to become involved.” Ambassador Donor Advocate Volunteer
Analysis    Plan    Implement    Evaluate Ideal for Consultant Ideal for Staff Ideal for Consultant Planning Stages
Consultant   Outsource  Staff Campaign Study Campaign Counsel Evaluation Grant Writing Interim Staffing Analysis & Planning Ongoing Board Development Donor Cultivation Gift Acknowledgement Corporate/Foundation Relations Small Events & Appeals Direct Mail Telemarketing Galas Fundraising Tactics
Board and Staff Relationship Staff: Transactional Fundraising Board: Relationship Fundraising
Cost Estimates by Activity Cost Spectrum High ($1.50) Medium Low ($.12) Acquisition Mailings Special Events Telemarketing Direct Mail (Existing Donors)  Sponsorships Planned Giving Major Gifts Capital Campaigns
Cost Estimates by Staffing Model
Case Study ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Free Initial Consultation ,[object Object],[object Object]
Thank you!

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I need a fundraiser now!

  • 1. I need a fundraiser now! September 10, 2010 MDW Consulting: Comprehensive development services for nonprofits .
  • 2.
  • 3.
  • 4.
  • 5.  
  • 6.  
  • 7.
  • 8.
  • 9.
  • 10.
  • 11. Prospect Migration Capacity Initial Relationship Education Solicitation Gift
  • 12. Campaign Gifts Amount Raised Cost Donor Direct Mail Acquisition: Low revenue comprised of many small gifts. Renewals, Phonathons: Many donors, slight increase in gift sizes. Upgraded Gifts: Selected donors upgrade gift sizes through one-on-one contact . Major Gifts: Gift size increases; cultivation time increases; number of donors decreases Campaign Gifts: Very few donors, very large gifts Comparative Costs and Returns of Interdependent Fundraising Methods
  • 13. Stages of Building a Philanthropic Board “ Giving is important.” “ I will give.” “ I will give again (annually).” “ I will be an ambassador… I will advocate the organization to others.” “ I will ask others to give.” “ I will ask others to become involved.” Ambassador Donor Advocate Volunteer
  • 14. Analysis Plan Implement Evaluate Ideal for Consultant Ideal for Staff Ideal for Consultant Planning Stages
  • 15. Consultant Outsource Staff Campaign Study Campaign Counsel Evaluation Grant Writing Interim Staffing Analysis & Planning Ongoing Board Development Donor Cultivation Gift Acknowledgement Corporate/Foundation Relations Small Events & Appeals Direct Mail Telemarketing Galas Fundraising Tactics
  • 16. Board and Staff Relationship Staff: Transactional Fundraising Board: Relationship Fundraising
  • 17. Cost Estimates by Activity Cost Spectrum High ($1.50) Medium Low ($.12) Acquisition Mailings Special Events Telemarketing Direct Mail (Existing Donors) Sponsorships Planned Giving Major Gifts Capital Campaigns
  • 18. Cost Estimates by Staffing Model
  • 19.
  • 20.

Editor's Notes

  1. Individuals donated $229 billion in 2008. Arts received $13 billion in philanthropy representing a 6.4% decline. Individuals represent 31% of ALL income for arts organizations - only earned is more.