Ui Brief

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first version of the presentation of U.I., when the service was a subset of the Content+Co design agency.

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Ui Brief

  1. 1. U.I. ™ interfacing with the user
  2. 2. It’s about the basics from the book “Management” Peter Drucker, 1973 , Because its purpose is to create a customer, The enterprise has only t wo basic functions : Marketing & Innovation September 1st, 2003 interfacing with the user 2
  3. 3. Marketing & innovation from the book “Management” Peter Drucker, 1973 , Marketing is the exchange of products and ser vices for money. Innovation is finding new ways to do that better. September 1st, 2003 interfacing with the user 3
  4. 4. In Today’s environment... ... Test & Measurement firms will survive ONLY through innovative solutions supplied to MORE customers. September 1st, 2003 interfacing with the user 4
  5. 5. Introducing U.I. The first Innovation & Design Agency in the Test & Measurement industry ! Interfacing with your end-users, Providing value-added outsourcing services, Creating innovative solutions for the T&M world. September 1st, 2003 interfacing with the user 5
  6. 6. U.I. : “User Interface” from Wikipedia, the free encyclopedia < www.wikipedia.org > The user interface is the part of a system exposed to a user. The system can be any kind of machine, also computerized systems and soft ware. As for soft ware, the user interface is usually the only part a user ever sees. The user interacts with a system through its user interface. The design of the user interface is relevant for the user's understanding of the system and thus for the system's usability or user-friendliness. September 1st, 2003 interfacing with the user 6
  7. 7. Interfacing with The User Being constently in touch with the T&M end-users, U.I. will help you : Learn more about your customers Build strong relationships with your customers Make your customers successful September 1st, 2003 interfacing with the user 7
  8. 8. U.I. Outsourcing Services Lead by Test & Measurement industry fellows Product Marketing Soft ware Engineering Sales Support September 1st, 2003 interfacing with the user 8
  9. 9. The U.I. Core Principles “It is the customer who determines what a business is.” - Peter Drucker, “Management” “Know the enemy and the battlefield better than the enemy does.” - Sun Tzu, “Art of War” a n d : Bus i n e s s is a lon r i de ! g j o u r ne y, e n joy t h e September 1st, 2003 interfacing with the user 9
  10. 10. The U.I. Principles of Design Raymond Loewy’ s “Most Advanced Yet Acceptable” Steve Jobs’ s “Think Different” September 1st, 2003 interfacing with the user 10
  11. 11. U.I. in brief September 1st, 2003 interfacing with the user 11
  12. 12. Visit us soon at : :) www.userinterface.cc U.I.™ is a department of Content+Co. September 1st, 2003 interfacing with the user 12
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