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We Need Media

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Media Life is a course intended for undergraduate students across campus. Its goal is to make people aware of the role that media play in their everyday life. The key to understanding a "media life" …

Media Life is a course intended for undergraduate students across campus. Its goal is to make people aware of the role that media play in their everyday life. The key to understanding a "media life" is to see our lives not as lived WITH media (which would lead to a focus on media effects and media-centric theories of society), but rather IN media (where the distinction between what we do with and without media dissolves).

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  • in the early 1950s, 12% of teens aged 14 to 16 agreed with the statement 'I am an important person’ by the late 1980s, 80% claimed they were important
  • living our lives inside of a mediated environment (like Facebook encourages to) can actually help us to see ourselves as deeply connected to others, if we’re willing to let go of our self-absorption.
  • normal people are SPECIAL
  • normal people are SPECIAL
  • normal people are SPECIAL
  • normal people are SPECIAL
  • insert: lil wayne pics
  • Bil’in is a small town divided by the security barrier erected by the IDF, cutting the villiage off from its farmlands. the pictures in the left corner are from the most recent weekly demonstration (early June)
  • the Bil’in website
  • at a recent demonstration, protesters carry media documents of previous demonstrations.
  • Transcript

    • 1. we devote more and more of our lives to media and as we lose ourselves in media… we try to hang on to who we think we are (or want to be) but… we are social animals so: how can we keep it real and make a difference?
    • 2. “ The upshot is simply a question of time, but that the time will come when the machines will hold the real supremacy over the world and its inhabitants” (1863)
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    • 4. do you think you can make a difference? YES: 88%
    • 5. WE ARE NOT SPECIAL BUT WE THINK WE ARE
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    • 13. “ the extent to which people use social networking and promote themselves online will become more important in determining their careers than what school or university they went to.”
    • 14. “ If you don’t brand yourself, will brand you”
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    • 17. we need (to become) media
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