Content Analytics Direction at Open Text <br />Marten Den Haring<br />EVP, Nstein Products<br />Charles-Olivier Simard<br ...
WHAT IS<br />CONTENT<br />ANALYTICS<br />?<br />
CONTENT ANALYTICS<br />BUSINESS VALUE<br />UNLOCKS <br />UNSTRUCTURED CONTENT<br />FROM<br />SEMANTIC TECHNOLOGIES<br />VI...
ANALYTICS<br />VALUE<br />ADDS<br />WHY<br />BUT<br />WHY NOW<br />AND<br />?<br />
SEEKING PRECISION<br />
OFFLOADING<br />EASY<br />TEDIOUS<br />THE<br />BUT<br />
FINDING WORDS<br />
FEATURES<br />WHAT<br />SMARTPHONE<br />OF THIS<br />?<br />USERS<br />ARE<br />INCREASINGLY<br />LIKING<br />HATING<br />...
CONTENT <br />ANALYTICS<br />
CAUSED<br />WHAT<br />DROP<br />THIS RECENT<br />?<br />SALES<br />FOR<br />IN<br />PRODUCT X<br />
MEDIA PROFILE<br />GIVE ME A<br />MR. X<br />OF<br />INCLUDING<br />TRENDS, QUOTES, ROLES, CONTACTS, …<br />
ADVANCED <br />CONTENT ANALYTICS<br />
POSITIVE REVIEWS<br />FIND<br />PRODUCT X<br />OF<br />COMPLAIN<br />THAT<br />FEATURES<br />ABOUT SPECIFIC<br />
INFLUENCE<br />TRACK THE <br />PRESS RELEASE<br />OF THIS<br />BLOGS<br />TIME<br />IN<br />OVER<br />
REGULATORY CLAUSES<br />WHICH <br />PAST CASES<br />SENTENCES<br />AND<br />FROM<br />?<br />FAILURE <br />COMPONENT X<br ...
SEEKING PRECISION<br />
OFFLOADING<br />EASY<br />TEDIOUS<br />THE<br />BUT<br />
WHO<br />?<br />USES<br />CONTENT<br />ANALYTICS<br />
CONTENT ANALYTICS<br />VERTICALS<br />IS USED<br />IN MANY<br />
ANDFORVARIOUS<br />APPLICATIONS<br />
GOVERNMENT<br />Security<br />Intelligence<br />
FINANCE<br />Market intelligence<br />Case management<br />Compliance<br />Risk scoring<br />
ENERGY<br />Competitive intelligence<br />R&D<br />
LIFE SCIENCES<br />Scientific discovery<br />Bio-surveillance<br />Clinical trials<br />
Media<br />Security<br />Intelligence<br />…<br />Media<br />Security<br />Intelligence<br />…<br />MEDIA<br />Digital ass...
EDUCATION<br />Digital library services<br />E-learning<br />
HOW DOES<br />CONTENT<br />ANALYTICS<br />?<br />WORK<br />
Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic ...
Key Concepts<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' retu...
Entities<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return u...
OUT OF THE BOX ENTITIES<br />People<br />Organizations<br />Places<br />Events<br />Products<br />Drugs<br />Symptoms<br /...
Categories<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return...
STANDARDS<br />CUSTOM<br />Finance<br />Education<br />Scientific<br />Enterprise<br />Food<br />Gardening<br />News and M...
Opinions & Sentiment<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redski...
NEUTRAL<br />Brandon Banks underwent knee surgery last week and could be sidelined two weeks.<br />POSITIVE<br />An undraf...
Summary<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return un...
WHATABOUT<br />?<br />QUALITY<br />
Analyze<br />deliver answers<br />PREDICTIVE ANALYTICS<br />BRAND MONITORING<br />SEMANTIC SEARCH<br />Annotate<br />autom...
NEXT<br />WHAT’S <br />?<br />CONTENT<br />ANALYTICS<br />FOR<br />
Content Analytics<br />Filers<br />Email<br />GroupWare<br />Basic ECM<br />ERP<br />Web Sites<br />Other ECM<br />ERP<br />
DELIVERING VERTICAL<br />ANALYTICS APPS<br />ADVANCED <br />CONTENT ANALYTICS<br />ENHANCING SEMANTIC<br /> COVERAGE FOR E...
45<br />Questions?<br />
http://www.opentext.com/2/global/products/products-opentext-content-analytics<br />
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Content Analytics Direction At Open Text

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  • So who’s using this today or thinks to use this?
  • Anyone from the public sector that uses
  • What’s our roadmap
  • Glue between structured and unstructured content, leveraging our ecosystem of partnersIt’s ambitious … we’re working on the first twoCSEarly stage with EarthquakeFew partners SAP, Microsoft and OracleEngagement – Semantic navigatioWeM (vignette) and WSM (red dot)
  • Replace by the roadmap slide
  • Content Analytics Direction At Open Text

    1. 1.
    2. 2. Content Analytics Direction at Open Text <br />Marten Den Haring<br />EVP, Nstein Products<br />Charles-Olivier Simard<br />Product Manager, Nstein Products<br />With the special collaboration of<br />Joel Martin<br />Content Analytics Innovator, NRC<br />Rev2.0 01102010<br />
    3. 3. WHAT IS<br />CONTENT<br />ANALYTICS<br />?<br />
    4. 4. CONTENT ANALYTICS<br />BUSINESS VALUE<br />UNLOCKS <br />UNSTRUCTURED CONTENT<br />FROM<br />SEMANTIC TECHNOLOGIES<br />VIA<br />ANSWERS<br />DELIVERING<br />IMPORTANT QUESTIONS<br />TO<br />
    5. 5.
    6. 6. ANALYTICS<br />VALUE<br />ADDS<br />WHY<br />BUT<br />WHY NOW<br />AND<br />?<br />
    7. 7. SEEKING PRECISION<br />
    8. 8. OFFLOADING<br />EASY<br />TEDIOUS<br />THE<br />BUT<br />
    9. 9. FINDING WORDS<br />
    10. 10. FEATURES<br />WHAT<br />SMARTPHONE<br />OF THIS<br />?<br />USERS<br />ARE<br />INCREASINGLY<br />LIKING<br />HATING<br />OR<br />
    11. 11. CONTENT <br />ANALYTICS<br />
    12. 12. CAUSED<br />WHAT<br />DROP<br />THIS RECENT<br />?<br />SALES<br />FOR<br />IN<br />PRODUCT X<br />
    13. 13. MEDIA PROFILE<br />GIVE ME A<br />MR. X<br />OF<br />INCLUDING<br />TRENDS, QUOTES, ROLES, CONTACTS, …<br />
    14. 14. ADVANCED <br />CONTENT ANALYTICS<br />
    15. 15. POSITIVE REVIEWS<br />FIND<br />PRODUCT X<br />OF<br />COMPLAIN<br />THAT<br />FEATURES<br />ABOUT SPECIFIC<br />
    16. 16. INFLUENCE<br />TRACK THE <br />PRESS RELEASE<br />OF THIS<br />BLOGS<br />TIME<br />IN<br />OVER<br />
    17. 17. REGULATORY CLAUSES<br />WHICH <br />PAST CASES<br />SENTENCES<br />AND<br />FROM<br />?<br />FAILURE <br />COMPONENT X<br />DISCUSS THE <br />OF<br />
    18. 18. SEEKING PRECISION<br />
    19. 19. OFFLOADING<br />EASY<br />TEDIOUS<br />THE<br />BUT<br />
    20. 20.
    21. 21. WHO<br />?<br />USES<br />CONTENT<br />ANALYTICS<br />
    22. 22. CONTENT ANALYTICS<br />VERTICALS<br />IS USED<br />IN MANY<br />
    23. 23. ANDFORVARIOUS<br />APPLICATIONS<br />
    24. 24. GOVERNMENT<br />Security<br />Intelligence<br />
    25. 25. FINANCE<br />Market intelligence<br />Case management<br />Compliance<br />Risk scoring<br />
    26. 26. ENERGY<br />Competitive intelligence<br />R&D<br />
    27. 27. LIFE SCIENCES<br />Scientific discovery<br />Bio-surveillance<br />Clinical trials<br />
    28. 28. Media<br />Security<br />Intelligence<br />…<br />Media<br />Security<br />Intelligence<br />…<br />MEDIA<br />Digital asset management<br />Content mining<br />Contextual advertising<br />
    29. 29. EDUCATION<br />Digital library services<br />E-learning<br />
    30. 30. HOW DOES<br />CONTENT<br />ANALYTICS<br />?<br />WORK<br />
    31. 31. Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic rookie returner Brandon Banks underwent knee surgery last week and could be sidelined two weeks, two people familiar with the situation said Sunday morning.<br />Banks, who ranks among the NFL leaders in kickoff and punt returns, apparently had the procedure late last week, according to the team sources. There were no complications and Banks is expected to begin the rehab process when the Redskins, who are in their bye week, return to work Monday at Redskins Park.<br />"Coach [Mike] Shanahan will address all questions after practice," said Tony Wyllie, Redskins senior vice president and team spokesman.<br />The Redskins do not expect Banks to play when they resume their schedule Nov. 15 against the Philadelphia Eagles, the sources said. If all goes well with Banks's rehab, however, he could return in time for the Week 11 game against the Tennessee Titans at LP Field.<br />Shanahan did not reveal Banks's injury while meeting with reporters Nov. 1 and 2 at the complex. Apparently, few in the organization were informed of the situation before the break began.<br />Playing without Banks for any time would be a significant loss for coordinator Danny Smith's return units. An undrafted rookie free agent from Kansas State, Banks was sensational in the first half.<br />
    32. 32. Key Concepts<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic rookie returner Brandon Banks underwent knee surgery last week and could be sidelined two weeks, two people familiar with the situation said Sunday morning.<br />Banks, who ranks among the NFL leaders in kickoff and punt returns, apparently had the procedure late last week, according to the team sources. There were no complications and Banks is expected to begin the rehab process when the Redskins, who are in their bye week, return to work Monday at Redskins Park.<br />"Coach [Mike] Shanahan will address all questions after practice," said Tony Wyllie, Redskins senior vice president and team spokesman.<br />The Redskins do not expect Banks to play when they resume their schedule Nov. 15 against the Philadelphia Eagles, the sources said. If all goes well with Banks's rehab, however, he could return in time for the Week 11 game against the Tennessee Titans at LP Field.<br />Shanahan did not reveal Banks's injury while meeting with reporters Nov. 1 and 2 at the complex. Apparently, few in the organization were informed of the situation before the break began.<br />Playing without Banks for any time would be a significant loss for coordinator Danny Smith's return units. An undrafted rookie free agent from Kansas State, Banks was sensational in the first half.<br />surgery<br />rookie<br />knee surgery<br />situation<br />kickoff<br />punt<br />procedure<br />spokesman<br />schedule<br />undrafted rookie<br />
    33. 33. Entities<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic rookie returner Brandon Banks underwent knee surgery last week and could be sidelined two weeks, two people familiar with the situation said Sunday morning.<br />Banks, who ranks among the NFL leaders in kickoff and punt returns, apparently had the procedure late last week, according to the team sources. There were no complications and Banks is expected to begin the rehab process when the Redskins, who are in their bye week, return to work Monday at Redskins Park.<br />"Coach [Mike] Shanahan will address all questions after practice," said Tony Wyllie, Redskins senior vice president and team spokesman.<br />The Redskins do not expect Banks to play when they resume their schedule Nov. 15 against the Philadelphia Eagles, the sources said. If all goes well with Banks's rehab, however, he could return in time for the Week 11 game against the Tennessee Titans at LP Field.<br />Shanahan did not reveal Banks's injury while meeting with reporters Nov. 1 and 2 at the complex. Apparently, few in the organization were informed of the situation before the break began.<br />Playing without Banks for any time would be a significant loss for coordinator Danny Smith's return units. An undrafted rookie free agent from Kansas State, Banks was sensational in the first half.<br />Brandon Banks<br />Mike Shanahan<br />Tony Wyllie<br />Redskins<br />NFL<br />Eagles<br />Kansas State<br />
    34. 34. OUT OF THE BOX ENTITIES<br />People<br />Organizations<br />Places<br />Events<br />Products<br />Drugs<br />Symptoms<br />Diseases<br />Body parts<br />Organisms<br />Addresses<br />Currencies<br />Dates<br />Phone numbers<br />E-mails<br />
    35. 35. Categories<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic rookie returner Brandon Banks underwent knee surgery last week and could be sidelined two weeks, two people familiar with the situation said Sunday morning.<br />Banks, who ranks among the NFL leaders in kickoff and punt returns, apparently had the procedure late last week, according to the team sources. There were no complications and Banks is expected to begin the rehab process when the Redskins, who are in their bye week, return to work Monday at Redskins Park.<br />"Coach [Mike] Shanahan will address all questions after practice," said Tony Wyllie, Redskins senior vice president and team spokesman.<br />The Redskins do not expect Banks to play when they resume their schedule Nov. 15 against the Philadelphia Eagles, the sources said. If all goes well with Banks's rehab, however, he could return in time for the Week 11 game against the Tennessee Titans at LP Field.<br />Shanahan did not reveal Banks's injury while meeting with reporters Nov. 1 and 2 at the complex. Apparently, few in the organization were informed of the situation before the break began.<br />Playing without Banks for any time would be a significant loss for coordinator Danny Smith's return units. An undrafted rookie free agent from Kansas State, Banks was sensational in the first half.<br />Sports<br />Football<br />Injuries<br />
    36. 36. STANDARDS<br />CUSTOM<br />Finance<br />Education<br />Scientific<br />Enterprise<br />Food<br />Gardening<br />News and Media<br />Publishing<br />Enthusiasts<br />…<br />
    37. 37. Opinions & Sentiment<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic rookie returner Brandon Banks underwent knee surgery last week and could be sidelined two weeks, two people familiar with the situation said Sunday morning.<br />Banks, who ranks among the NFL leaders in kickoff and punt returns, apparently had the procedure late last week, according to the team sources. There were no complications and Banks is expected to begin the rehab process when the Redskins, who are in their bye week, return to work Monday at Redskins Park.<br />"Coach [Mike] Shanahan will address all questions after practice," said Tony Wyllie, Redskins senior vice president and team spokesman.<br />The Redskins do not expect Banks to play when they resume their schedule Nov. 15 against the Philadelphia Eagles, the sources said. If all goes well with Banks's rehab, however, he could return in time for the Week 11 game against the Tennessee Titans at LP Field.<br />Shanahan did not reveal Banks's injury while meeting with reporters Nov. 1 and 2 at the complex. Apparently, few in the organization were informed of the situation before the break began.<br />Playing without Banks for any time would be a significant loss for coordinator Danny Smith's return units. An undrafted rookie free agent from Kansas State, Banks was sensational in the first half.<br />Opinion<br />Positive<br />
    38. 38. NEUTRAL<br />Brandon Banks underwent knee surgery last week and could be sidelined two weeks.<br />POSITIVE<br />An undrafted rookie free agent from Kansas State, Banks was sensational in the first half of the season.<br />
    39. 39. Summary<br />Brandon Banks underwent surgery during bye<br />By Jason Reid<br />In a major blow to the Redskins' return units, dynamic rookie returner Brandon Banks underwent knee surgery last week and could be sidelined two weeks, two people familiar with the situation said Sunday morning.<br />Banks, who ranks among the NFL leaders in kickoff and punt returns, apparently had the procedure late last week, according to the team sources. There were no complications and Banks is expected to begin the rehab process when the Redskins, who are in their bye week, return to work Monday at Redskins Park.<br />"Coach [Mike] Shanahan will address all questions after practice," said Tony Wyllie, Redskins senior vice president and team spokesman.<br />The Redskins do not expect Banks to play when they resume their schedule Nov. 15 against the Philadelphia Eagles, the sources said. If all goes well with Banks's rehab, however, he could return in time for the Week 11 game against the Tennessee Titans at LP Field.<br />Shanahan did not reveal Banks's injury while meeting with reporters Nov. 1 and 2 at the complex. Apparently, few in the organization were informed of the situation before the break began.<br />Playing without Banks for any time would be a significant loss for coordinator Danny Smith's return units. An undrafted rookie free agent from Kansas State, Banks was sensational in the first half.<br />Brandon Banks underwent knee surgery last week. There were no complications and he could return in time for the Week 11 game.<br />
    40. 40. WHATABOUT<br />?<br />QUALITY<br />
    41. 41. Analyze<br />deliver answers<br />PREDICTIVE ANALYTICS<br />BRAND MONITORING<br />SEMANTIC SEARCH<br />Annotate<br />automatic tagging<br />CATEGORIES<br />OPINIONS<br />SENTIMENTS<br />Extract<br />data from text<br />KEY CONCEPTS<br />ENTITIES<br />FACTS<br />
    42. 42. NEXT<br />WHAT’S <br />?<br />CONTENT<br />ANALYTICS<br />FOR<br />
    43. 43. Content Analytics<br />Filers<br />Email<br />GroupWare<br />Basic ECM<br />ERP<br />Web Sites<br />Other ECM<br />ERP<br />
    44. 44. DELIVERING VERTICAL<br />ANALYTICS APPS<br />ADVANCED <br />CONTENT ANALYTICS<br />ENHANCING SEMANTIC<br /> COVERAGE FOR ECM SUITE<br />
    45. 45. 45<br />Questions?<br />
    46. 46. http://www.opentext.com/2/global/products/products-opentext-content-analytics<br />

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