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Roadshow
 

Roadshow

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    Roadshow Roadshow Presentation Transcript

    •  
    • Mark Cuban Chairman/President broadcast.com
    • broadcast.com The Leading Internet Portal and Destination for Video and Audio Broadcasts for Consumers and Businesses
    • Changing the Rules
    • Investment Highlights
      • Huge Opportunity in Multiple Large Markets
      • First Mover Advantage
      • Significant Barriers to Entry
      • Leverageable Business Model
      • Execution of Business Plan
    • Two Large Markets $105 Billion Home Video $16 Network Television $37 Radio $13 DBS $4 Cable Television $35 Consumer Media Source: Veronis, Suhler & Associates and ITCA $30 Billion Video / Teleconference $6.4 Training $15.5 Trade Shows $7.7 Business Services
    • The Next Mass Medium Source: IDC WWW Users (Millions) 36% CAGR
    • Yesterday’s Text-Based Solution Internet-Attached Device Millions of Text-Based Web Sites
    • Yesterday’s Text-Based Solution Portals Yahoo! AOL Internet-Attached Device Millions of Text-Based Web Sites
    • Today’s Multimedia Solution Internet-Attached Device Live Broadcasts and Archived Video / Audio Programming
    • Today’s Multimedia Solution Internet-Attached Device Live Broadcasts and Archived Video / Audio Programming Portal/Destination
    • The broadcast.com Advantage First Mover Content Aggregation Network Infrastructure Distribution Partnerships
    • Leading Content Aggregator
      • Strategy
      • Existing Content
      • Established Demand
      • Focus on Rights
      AudioBooks Business CD Jukebox Education Entertainment Live Radio Live TV Music News Public Affairs Special Interest Spiritual Sports Technology Shopping Video Auction CHANNELS
    • Leading Content Aggregator
      • 385+ Radio Stations
      • 40 TV / Cable Networks
      • 420+ College and Professional Teams
      • 19,500+ Live Events
      Daily Live Broadcasts and 65,000 Hours of On-Demand Audio and Video Programming AudioBooks Business CD Jukebox Education Entertainment Live Radio Live TV Music News Public Affairs Special Interest Spiritual Sports Technology Shopping Video Auction CHANNELS
    • Leading Content Aggregator
      • 385+ Radio Stations
      • 40 TV / Cable Networks
      • 420+ College and Professional Teams
      • 19,500+ Live Events
      • 2,600+ Business Events
      • Earnings Calls, Keynotes
      • 2,400+ Full- Length CDs
      • 350 Live Concerts
      Daily Live Broadcasts and 65,000 Hours of On-Demand Audio and Video Programming
      • 5,000+ hours on-demand video
      • 56-300 kbps
      • 120,000+ registered users
      AudioBooks Business CD Jukebox Education Entertainment Live Radio Live TV Music News Public Affairs Special Interest Spiritual Sports Technology Shopping Video Auction CHANNELS
    • Unparalleled Content Partnerships A.H. Belo Corporation BBC World Service Capitol Records Capstar / SFX Communications Clear Channel Communications Granite Broadcasting Host Communications Learfield Communications Major League Baseball National Hockey League Trimark Pictures Turner Broadcasting: CNN/TCM/WCW 150 Division IA Schools Partner Benefits
      • Access to In-Office Audience
      • Interactive Platform
      • Audience Demographics
    • Unparalleled Content Partnerships Partner Benefits
      • Access to In-Office Audience
      • Interactive Platform
      • Audience Demographics
      A.H. Belo Corporation BBC World Service Capitol Records Capstar / SFX Communications Clear Channel Communications Granite Broadcasting Host Communications Learfield Communications Major League Baseball National Hockey League Trimark Pictures 150 Division IA Schools Turner Broadcasting: CNN/TCM/WCW Exclusive
    • Leading Network Infrastructure Private Frame Relay Network Content In broadcast.com Satellite Feed Video Feed Audio Feed Analog Digital
    • Leading Network Infrastructure Private Frame Relay Network Content In broadcast.com
      • 22 Satellite Receiving Dishes
      • 1,000+ Multimedia Streaming Servers
      • Support for 650 Simultaneous Live Events
      • Real-Time Quality Control / Support
      Satellite Feed Video Feed Audio Feed Analog Digital
    • Leading Network Infrastructure Sprint MCI GTE UUNet UNICAST AT&T MULTICAST Content Out Satellite Feed Video Feed Audio Feed Analog Digital Private Frame Relay Network Content In broadcast.com
      • Large-Scale
      • Commercial
      • Multicast Network
      • Access to Over 470,000 Dial-Up Multicast Ports
      Multiple 45 Mbps and 155 Mbps Connections (Multi-Homed)
    • Leading Distribution Partnerships Exclusive Menu Placement MSN Web Events Content Partner Access to Nasdaq 100 broadcast.com japan Co-Branded Links
    • The broadcast.com Advantage * Media Metrix, January 1999
      • 800K+ Unique Users / Day
      • Ranked #17 of all sites on the Internet
      • Ability to Reach Office Users
      High Traffic / Large Audience Technology Independence Barrier to Entry Content Aggregation Network Infrastructure Distribution Partnerships
    • Leverageable Business Model Business Services Advertising
    • Turnkey Business Services Customized to Specific Needs
      • Public Relations
      • Corporate Communications
      • Investor Relations
      • Stockholders’ Meetings
      • Trade Shows / Seminars
      • Product Launches
      • Sales Presentations
      • Training / Distance Learning
      Cost-Effective Internet / Intranet Broadcasts End-to-End: Capture, Feed, Distribute Restricted or Open Access Interactive Solutions broadcast.com
    • broadcast.com Can Reach More In-Office Users than Traditional Media PCs in Offices
      • 99% have PCs on desktops
      • 9% have televisions
      • 32% have radios
      Audio and Video Usage
      • 71% have listened to audio or watched video at work on PC
      • 54% connected on T1 lines or faster
      Source: Delahaye Group Workstation Media Usage Survey, Oct. 98
    • High Profile Broadcasts Sports
      • Super Bowl XXX - XXXIII
      • World Series ‘96-‘98
      • NCAA Final Four ‘96-‘98
      • NHL Season & Stanley Cup
      • Victoria’s Secret Fashion Show
      • Casablanca
      • Paul McCartney Internet-only Webcast
      • World Championship Wrestling
      Entertainment / Music News Events
      • Clinton Grand Jury Testimony Video
      • John Glenn’s Historic Return into Space
      • NY Yankees Ticker Tape Victory Parade
      • College Bowl Games ‘95-’99
      • The Masters/U.S. Open Golf
      • ‘ 98 Winter Olympics
      • World Championship Boxing
      broadcast.com
    • 600+ Business Services Customers Events Broadcast from 9 Countries broadcast.com
    • Business Services Leadership More High-Profile Events Than Rest of Internet Combined Experience 2,600+ Business Services Live Events First Mover Dominant Market Share Largest Dedicated Sales Force 85 and growing Execution of Plan Position Growth Engine broadcast.com
    • Interactive Multimedia Advertising Sponsorships Audio & Video Gateway Ads Guaranteed Click-Thru’s broadcast.com
    • Interactive Multimedia Advertising - Next Wave
      • Audio & Video
      • Billboards
      • Scrolling Text
      • Banners
      • Sponsors
      Player as Browser broadcast.com
    • Traditional Media Advertising
      • On-Air Radio and TV Ad Inventory
        • 4,800+ spots / week
      • Resold to Traditional Advertisers
        • Stand-alone or bundled with Web ads
      • Adding TV stations ahead of plan
        • 40 stations by end of Q4 1998
      • TV stations paying cash
      broadcast.com
    • Revenue Opportunities broadcast.com
      • Commercials within Programming
      • Pay-Per-View
      • Business Services Consulting
      • Commerce - Impulse Buy
      • Broadcasting for consumers
      • and small businesses
    • Jack Riggs CFO broadcast.com
    • Customer Growth
      • 114 new Business Services customers in Q4 ‘98
        • Continued expansion into vertical markets: financial services, distance learning, and automotive
      • 59 new Advertising customers in Q4 ‘98
        • Ad integration, video gateways
        • More penetration with traditional media advertisers
    • 114 New Q4 Business Services Customers
      • Autodesk
      • Boston University
      • Cyberian Outpost
      • Ernst & Young
      • IMF/World Bank
      • NCR
      • Oracle
      • Tandem
      • Tenet HealthSystems
      • Trilogy
      • Voice of America
    • 59 New Q4 Advertising Customers
      • Amazon.com
      • American Airlines
      • BigStar Entertainment
      • eBay
      • Kodak
      • Netfinity
      • Pacific Bell
      • Pepsi
      • PrimeCo
      • Volvo
    • Recent Developments
      • Softbank
        • JV to create broadcast.com japan
      • NetRoadshow
        • Acquired leading provider of Internet financial roadshows
      • Record-setting 2 million unique users with Victoria’s Secret Fashion Show
    • Salespeople 1998 1997 Metrics
    • Business Services Events 1998 1997 Metrics
    • Traffic Average Daily Unique Users (in Thousands) 1997 1998 2 Million Users - February 3 54% increase Q4/Q3 Metrics
    • Revenue Mix Business Services 62% Advertising 38% 1998
    • Quarterly Revenue Growth $ Millions 1997 1998
    • Operating Model % Revenues 1998 Target Production Costs Operations and Development Sales and Marketing General and Administrative Depreciation and Amortization Operating Income (Loss) 20 67 53 20 15 (75 % ) 10-12 22-24 27-29 8-9 9-10 18-22 %
    • Investment Highlights
      • Huge Opportunity in Multiple Large Markets
      • First Mover Advantage
      • Significant Barriers to Entry
      • Leverageable Business Model
      • Execution of Business Plan
    •