Why Your Content Marketing Strategy Needs a Strong Listening Culture #lavacon
by Marisa Peacock, Social Media Strategist and Marketing Consultant at Arlington, VA on Oct 23, 2013
- 505 views
Slides from my LavaCon 2013 presentation ...
Slides from my LavaCon 2013 presentation
A content strategy is usually only as good as a company’s listening culture. By creating a listening culture, a company will be able to listen to the trends and behaviors of its constituents so it can adjust decision-making processes to reflect and respond to what they hear.
- Total Views
- Views on SlideShare
- Embed Views