Introduction to Fundraising and Grants
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Introduction to Fundraising and Grants

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Introduction to Fundraising and Grants Introduction to Fundraising and Grants Presentation Transcript

  • Grants 101 Introduction to Fund Raising and Grants
  • Part I Overview of the Non-Profit Sector
  • Facts about the Non Profit Sector
    • Approx. 1.4 million NPs in the US
    • $1.6 trillion in revenue yearly
    • 5% of GDP, 8% of wages/salaries, 10% of all employment in US
    • About 26% of all Americans volunteer
    • (Source: Non Profit Almanac 2008)
  • Giving to NP’s in 2009
    • Total Giving in 2009 $303.75B
    • Giving By Source:
      • Individuals: $227B 75%
      • Foundations: $38B 13%
      • Corporations: $14B 5%
      • Bequests: $24B 8%
      • Source: GivingUSA Foundation
  • Giving in 2009 by Recipient
    • Religion $100B 33%
    • Education $40B 13%
    • Foundations $31B 10%
    • Human Services $27B 9%
    • Public-Society Benefit $22B 8%
    • Health $22B 7%
    • Arts/Culture $12B 4%
    • International $9B 3%
    • Environment/Animals $6B 2%
  • Tax Exempt vs. Tax Deductible
    • All NPs are tax-exempt - No taxes on revenue or assets
    • Gifts to certain NPs are tax deductible for the giver
    • Only gifts to 501c3 NPs are tax deductible
    • Gifts to other types of NPs are not tax-deductible
  • Sources of Income for NPs
    • Individuals
    • Foundations
    • Corporations
    • Government contracts/grants
    • In-kind gifts
    • Fees
  • Individual Gifts
    • Events
    • Annual gifts
    • Membership
    • Major gifts
    • Planned gifts
  • Corporate Support
    • Grants from corporate foundations
    • Example: Verizon Foundation
    • Gifts/Donations from company
    • Example: Sunoco Corporate Giving
    • In-kind support
    • Sponsorship/marketing
  • Government Grants
    • Actually opposite of philanthropy
    • Philanthropy means gift with nothing in return, no quid pro quo
    • Government contracts with businesses (FP and NP) to do work it wants done—essentially paying for a service
  • Fees/Revenue
    • Myth that NPs can’t charge for services/can’t bring in own income
    • Fee for service
    • For profit subsidiaries
    • Related businesses—thrift stores, other businesses
  • In-Kind Support
    • Gifts of items or time
    • Examples: food drives, toy collections, used computer equipment, etc.
  • Part II Preparing to Raise Money Through Grants
  • For Grants You Will Need:
      • clear organization mission
      • plan with organizational goals and objectives
      • budget development process
      • support of Board/Executive Leadership
      • fundraising plan
      • way to record/track your plans, work and results
      • support documents commonly requested by grantors
  • Mission
    • What is your mission statement?
    • One sentence to summarize what you do and why
    • “ elevator pitch”
  • Work Plan and Leadership Support
    • What will your organization accomplish this year? Next year?
    • How will accomplish these things?
    • How are your organizational plans and budgets created?
    • Does leadership support these plans? How do you know?
    • Does leadership support grant fundraising?
    • Is leadership willing to commit time and resources to grant fundraising?
  • Fundraising Plans
    • Create program plans
    • Develop budgets
    • Set fundraising goal
    • Involve all types of funding
    • Set goals for funding streams
    • Create action plans for each funding area
  • “ Ideal” FR Plan
    • Goal of $100K
  • More Common Reality
  • Plans for Each Funding Stream
    • How will you get $10K in individual gifts?
    • How will you get $20K in major gifts?
    • What events will you have to raise your $15K
    • How many grants will you write for your $55K in grant funding?
  • Tracking
    • Records for internal and accounting purposes
    • Thank and communicate with grantors
    • Report and reconcile grants on time
    • Many options—spreadsheets, custom database, software
  • Documentation
    • 501c3 letter
    • 990 tax returns
    • Audits for past 2 years
    • List of Board Members
    • Overall organization budget
    • List of largest funders/grants
  • Thank you! To learn more about the grant seeking process, view the next slidecast, “Elements of a Proposal”