Email Do's and Don'ts

  • 165 views
Uploaded on

A brief talk on some important do's and don'ts for email marketing.

A brief talk on some important do's and don'ts for email marketing.

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
165
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
2
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. DO’S & DON’TS
  • 2. MAURICE CHERRY  Creative Principal at 3eighteen media  A decade in the email marketing game  GEORGIA DOME, Atlanta Falcons, WebMD, Grady Health Foundation#emaildad
  • 3. #emaildad
  • 4. WHY DO YOU SEND EMAIL?#emaildad
  • 5. Don’t buyAn email list#emaildad
  • 6. Don’t use your personal Address book#emaildad
  • 7. Don’t DO IT.#emaildad
  • 8. Grow your listorganically#emaildad
  • 9. Use a good Service provider#emaildad
  • 10. #emaildad
  • 11. SURVEY YOUR AUDIENCE SPORADICALLY#emaildad
  • 12. Don’t neglect your statistics#emaildad
  • 13. CREATE AN EDITORIAL CONTENT PLAN#emaildad
  • 14. #emaildad
  • 15. personalize Your emails#emaildad
  • 16. #emaildad
  • 17. #emaildad
  • 18. Avoid using Subject lines#emaildad
  • 19. #emaildad
  • 20. Check your TONE AND SPELLING#emaildad
  • 21. #emaildad
  • 22. AVOID WRITING Email messages#emaildad
  • 23. Don’t USE“CLICK HERE”#emaildad
  • 24. WHO READ THEIR EMAIL ON THE WAY HERE?#emaildad
  • 25. Don’t ignore#emaildad
  • 26. CREATE A TEXT-ONLY VERSION#emaildad
  • 27. #emaildad
  • 28. OPTIMIZE YOUR#emaildad
  • 29. #emaildad
  • 30. Use alt text With all#emaildad
  • 31. #emaildad
  • 32. Don’t use oneGiant IMAGE#emaildad
  • 33. #emaildad
  • 34. Include a REPLY-TO ADDRESS#emaildad
  • 35. #emaildad
  • 36. Don’t make it hard toUNSUBSCRIBE#emaildad
  • 37. #emaildad
  • 38. send your Messages early#emaildad
  • 39. Questions?  www.3eighteenmedia.com  Fb.com/3eighteenmedia  Gplus.to/3eighteenmedia  @3eighteenmedia#emaildad