I built my first website in 1997 when I was 14 years old.Worked with Ken Banks (communities, dying industrial town)Worked with Jacquie Burkell (AnonEquity project, SSHRC)Thesis on Social Network Theory2 years higher education marketing strategy – web & social mediaNow at the Ivey school of business at UWOI’ve worked in government, commercial, and non-profit across retail, education, agriculture, you name it.The most important lesson I learned was from my Mom when I started using the Internet 13 years ago: don’t use your real name.
One Desk, Five Sites:Stretching Your Resources Across the Social Web Melissa Cheater Social Web Strategist + Speaker | melissacheater.com
Situation 1: News Release Publish to RSS RSS import to Facebook RSS import to Twitter (Hootsuite, Twitterfeed) RSS pull into other web pages
Quick RSS Fix: WordPress + Page Links To Create a wordpress blog Post every news release as a new blog entry Install Page Links To plug-in For each new entry, paste the original (non-blog) URL into Page Links To field RESULT: RSS Feed where all links actually go to your original, non-blog pages
Video: YouTube Free Embed HD iPhone/Mobile Friendly Push to Twitter
Case: Ivey Olympics Twitter : @iveyolympics, #iveyolympics Pulled into campaign site Posts via email, text message, mobile apps Photos via secret email address + twitpic Facebook: Photo uploads, blog import, custom tab Flickr: Photos via email@example.com + twitpic Community Blogs via FeedWordPress