by mcdmpublic on Oct 24, 2011
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You Posted What on Facebook? Identifying and Managing Legal Risks in Social Media
Understanding the legal risks associated with new media or platforms is difficult under the best circumstances. Inevitably, some organizations or people are overcautious; others are overly free. Social media and digital media offers unparalleled access to creative tools, new art forms like mash-ups, almost frictionless distribution through social media platforms, and, as a result, they jumble many of the traditional legal approaches to media and technology. This lecture will cover the basic legal structures governing free expression, intellectual property, and privacy and how these are all changing in the age of digital and social media.
Kraig Baker focuses on advising clients with licensing transactions across the full range of issues in media, entertainment, technology, advertising, privacy and Internet matters, with a particular emphasis on digital media and entertainment. He is also an adjunct professor to the MCDM program at the UW, where he has taught classes on Digital Media Law and Policy since 2002 and teaches the law module in the Advanced Interactive Marketing certificate program at the UW.