Perspectives and impact of social BPM - SMAU 2011

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Perspectives and impact of social BPM - SMAU 2011

  1. 1. Social BPMperspectives and impact Marco Brambilla Politecnico di Milano marco.brambilla@polimi.it marcobrambi marcobrambi
  2. 2. Agenda• Motivation• Adoption levels• Impact on BPM cycle• Power to people!• Implementation scenarios• Tools and market• Vision• Conclusion
  3. 3. Motivation Objectives
  4. 4. Social BPM: motivation• Modernization of processes and systems• Capture the enterprise know-how• Difficulty in eliciting the requirements• Rigidity of the processes• Turnover of human resources – What goes lost 4
  5. 5. Social BPM: objectives• Social for BP improvement – Stream analysis – Feedback collection – Weak ties and informal interactions registration• Social BP implementation – Responsibility assignment – Expertise search – Escalation – Task execution – Unstructured processes• Enablement of new scenarios – Integration with CRM and interaction with final customers 5
  6. 6. SolutionsDimensions
  7. 7. Social BPM: levels 7
  8. 8. Practical objectivesWeak Ties / Tacit Knowledge – eg. team formationKnowledge sharing – eg. self-served tech supportSocial Feedback – eg. quality monitoringTransparency – eg. PA, governmentParticipation – eg. participatory budgetActivity distribution – eg. crowd-sourced tasksDecision distribution – eg. social CRM
  9. 9. Impact on the BPM cycle Social BPM notation Socialization design Design patterns Socialization goals Optimize Model Model transformation Monitor Deploy Participatory &social enactment Social BPM Execute architecture
  10. 10. Power to people! (How much?)
  11. 11. Implementation: where & how• How much to delegate to the social platform• How much to implement within the enterprise – Community – Business Logic – User Interface
  12. 12. Technologies e Methods Current state
  13. 13. State of the solutions• No existing tool enabling full-fledged Social BPM potentials• Technology – Enabler but not enough• Methods – Partial coverage of Social BPM – ACM (Adaptive Case Management) – ...
  14. 14. Technology for social features• Enterprise microblogging and others – Tibco Tibbr, Microsoft OfficeTalk, Salesforce Chatter• Personal processes, collaborative development, community-based work – IBM Blueworks Live, ArisAlignspace, Appian, ...• Crowdsourcing – Amazon Mechanical Turk 14
  15. 15. Our visionBPM4People
  16. 16. Social Web + BPM• Oggi
  17. 17. Social Web + BPM
  18. 18. ConclusionChallenges and advantages
  19. 19. Challenges• Skepticism• Enterprise attitude• Loosing control
  20. 20. Advantages• Flexibility• Involvement• Participation• Improvement
  21. 21. Thanks. Questions?www.modeldrivenstar.comwww.bpm4people.orgSocial BPM Handbook marco.brambilla@polimi.it marcobrambi marcobrambi

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