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“Raise Your Own Bar in Real Estate” <br />by Getting Educated and Differentiating Yourself.<br />Tune in April 6, 2010 at ...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />If you are wondering why I’m always smiling it’s because I have bee...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />3<br />
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />A Paradigm Shift<br />Is a Fundamental<br />Change in the Rules<br ...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Your Past Success<br />Guarantees Nothing<br />When a Paradigm Shif...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Generations Replace <br />Generations<br />6<br />
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />7<br />
1 Photo<br />No Virtual Tour<br />3 lines of remarks<br />Agent related to owner  <br />MikeBowler.net Twitter: MIrealest...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />9<br />
No Photo<br />No Profile<br />No Blog <br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />10<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />11<br />
http://www.zillow.com/homedetails/930-Candela-Ln-Grand-Ledge-MI 48837/74728968_zpid/<br />No Profile<br />No Broker Brandi...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />13<br />
Only one Photo<br />Poor description<br />Agent has no profile<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br /...
So many people (in real estate and in life) want “something” – but they aren’t willing to put the time, training and commi...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />The bar is being lowered in our industry every day, as agents scram...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />The time has come for a big change. I think a significant “Game Cha...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />How Can You and I Fix <br />This Challenge<br />18<br />
http://public.grar.com/html/professional_expectations_pledge.pdf<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br...
Differentiation<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />http://www.har.com/dispHARTools.cfm<br />20<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />21<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Professionalism<br />22<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />23<br />
Website, Search, Lots of Photos<br />Blog<br />Focus on Community<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <b...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Hub Spot<br />25<br />
Domain Name<br />IDX<br />Website<br />LinkedIn<br />Facebook<br />Ping<br />Blog<br />Twitter<br />ShareStumble Upon, Del...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Syndicate your Listings<br />27<br />
<ul><li>Make Your Profile Complete
Upload your photo and contact info
Highlight your areas of expertise
Add a link to your Web site </li></ul>Don’t forget these<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />28<br />
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Preach<br />the Gospel often,<br />Sometimes <br />Use Words<br />M...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Social Media<br />30<br />
Have a Purpose<br />Work it Daily<br />Use Other Tools<br />Social media Advantages <br />1. Branding<br />2. Building Rel...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />32<br />
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Community, Market Stats<br />33<br />
Message Boards<br />Video Sharing<br />Widgets<br />RSS<br />Social Networking<br />Blogging<br />Social Media<br />Micro-...
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />35<br />
Use Google Sites to share knowledge<br />Unify content from many sources – Display Google Documents, Spreadsheets, Present...
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Tools<br />37<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />38<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />39<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Resources<br />40<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />“Expect the Best”<br />
2x9=18 Extra per Year<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />2 Extra Transactions /Year<br />42<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />LinkedIn<br />Your<br />Resume’<br />43<br />
Collaborate and Share<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />44<br />
PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Education<br />45<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />46<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />47<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />48<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />49<br />
MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />50<br />
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VREBC Presentation - Mike Bowler Sr.

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"Raising Your Bar in Real Estate" with the right tools and education.

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Transcript of "VREBC Presentation - Mike Bowler Sr."

  1. 1. “Raise Your Own Bar in Real Estate” <br />by Getting Educated and Differentiating Yourself.<br />Tune in April 6, 2010 at VREBC<br />.<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />“Expect the Best”<br />
  2. 2. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />If you are wondering why I’m always smiling it’s because I have been married to Sharon for almost 45 years. <br />We have 3 wonderful grown children, 3 grand children and a 4th named Mary Elizabeth coming in May.<br />2<br />
  3. 3. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />3<br />
  4. 4. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />A Paradigm Shift<br />Is a Fundamental<br />Change in the Rules<br />4<br />
  5. 5. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Your Past Success<br />Guarantees Nothing<br />When a Paradigm Shifts<br />5<br />
  6. 6. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Generations Replace <br />Generations<br />6<br />
  7. 7. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />7<br />
  8. 8. 1 Photo<br />No Virtual Tour<br />3 lines of remarks<br />Agent related to owner  <br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />8<br />
  9. 9. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />9<br />
  10. 10. No Photo<br />No Profile<br />No Blog <br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />10<br />
  11. 11. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />11<br />
  12. 12. http://www.zillow.com/homedetails/930-Candela-Ln-Grand-Ledge-MI 48837/74728968_zpid/<br />No Profile<br />No Broker Branding it<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />12<br />
  13. 13. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />13<br />
  14. 14. Only one Photo<br />Poor description<br />Agent has no profile<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />14<br />
  15. 15. So many people (in real estate and in life) want “something” – but they aren’t willing to put the time, training and commitment into it.<br />Take a few classes, pass a test, get a license, pay your dues to the National Association of Realtors and you are a Realtor.<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />15<br />
  16. 16. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />The bar is being lowered in our industry every day, as agents scramble to make a buck. There are more agents than ever who refuse to wake up and get on board with change.<br />complain about unprofessional real estate agents who don't answer the phone or return calls.<br />16<br />
  17. 17. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />The time has come for a big change. I think a significant “Game Changer” type shift is now required. Otherwise we may, as an industry, slip further and further downhill until one day “others” outside the industry will find a new solution that may not include real estate agents as we know them today.<br />Stefan Swanepoel<br />17<br />
  18. 18. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />How Can You and I Fix <br />This Challenge<br />18<br />
  19. 19. http://public.grar.com/html/professional_expectations_pledge.pdf<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Differentiation<br />Differentiation<br />19<br />
  20. 20. Differentiation<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />http://www.har.com/dispHARTools.cfm<br />20<br />
  21. 21. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />21<br />
  22. 22. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Professionalism<br />22<br />
  23. 23. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />23<br />
  24. 24. Website, Search, Lots of Photos<br />Blog<br />Focus on Community<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Differentiation<br />Being Found<br />24<br />
  25. 25. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Hub Spot<br />25<br />
  26. 26. Domain Name<br />IDX<br />Website<br />LinkedIn<br />Facebook<br />Ping<br />Blog<br />Twitter<br />ShareStumble Upon, Delicious, Google<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />26<br />
  27. 27. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Syndicate your Listings<br />27<br />
  28. 28. <ul><li>Make Your Profile Complete
  29. 29. Upload your photo and contact info
  30. 30. Highlight your areas of expertise
  31. 31. Add a link to your Web site </li></ul>Don’t forget these<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />28<br />
  32. 32. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Preach<br />the Gospel often,<br />Sometimes <br />Use Words<br />My Buddy Francis<br />29<br />
  33. 33. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Social Media<br />30<br />
  34. 34. Have a Purpose<br />Work it Daily<br />Use Other Tools<br />Social media Advantages <br />1. Branding<br />2. Building Relationships<br />3. Top of mind awareness<br />4. Community Involvement <br />5. An opportunity to contribute <br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />31<br />
  35. 35. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />32<br />
  36. 36. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Community, Market Stats<br />33<br />
  37. 37. Message Boards<br />Video Sharing<br />Widgets<br />RSS<br />Social Networking<br />Blogging<br />Social Media<br />Micro-Blogging<br />Text Messaging<br />WAVE<br />Photo Sharing<br />Chat Rooms<br />Podcasting<br />IM Instant Messaging <br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />34<br />
  38. 38. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />35<br />
  39. 39. Use Google Sites to share knowledge<br />Unify content from many sources – Display Google Documents, Spreadsheets, Presentations, YouTube videos, Picasa slideshows and gadgets without any programming skills.<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />36<br />
  40. 40. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Tools<br />37<br />
  41. 41. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />38<br />
  42. 42. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />39<br />
  43. 43. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />Resources<br />40<br />
  44. 44. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />“Expect the Best”<br />
  45. 45. 2x9=18 Extra per Year<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />2 Extra Transactions /Year<br />42<br />
  46. 46. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />LinkedIn<br />Your<br />Resume’<br />43<br />
  47. 47. Collaborate and Share<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />44<br />
  48. 48. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />Education<br />45<br />
  49. 49. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />46<br />
  50. 50. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />47<br />
  51. 51. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />48<br />
  52. 52. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />49<br />
  53. 53. MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />50<br />
  54. 54. Thank You<br />Follow Me<br />@MIrealestate<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />51<br />
  55. 55. Web 2.0 is not a fad<br />IT’S A FUNDAMENTAL SHIFT IN THE WAY WE COMMUNICATE<br />.<br />MikeBowler.net Twitter: MIrealestate<br />PRETEC <br />52<br />
  56. 56. PRETEC <br />MikeBowler.net Twitter: MIrealestate<br />53<br />
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