VREBC Presentation - Mike Bowler Sr.
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  • 1. “Raise Your Own Bar in Real Estate”
    by Getting Educated and Differentiating Yourself.
    Tune in April 6, 2010 at VREBC
    .
    MikeBowler.net Twitter: MIrealestate
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    “Expect the Best”
  • 2. PRETEC
    MikeBowler.net Twitter: MIrealestate
    If you are wondering why I’m always smiling it’s because I have been married to Sharon for almost 45 years.
    We have 3 wonderful grown children, 3 grand children and a 4th named Mary Elizabeth coming in May.
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  • 3. MikeBowler.net Twitter: MIrealestate
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  • 4. PRETEC
    MikeBowler.net Twitter: MIrealestate
    A Paradigm Shift
    Is a Fundamental
    Change in the Rules
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  • 5. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Your Past Success
    Guarantees Nothing
    When a Paradigm Shifts
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  • 6. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Generations Replace
    Generations
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  • 7. PRETEC
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  • 8. 1 Photo
    No Virtual Tour
    3 lines of remarks
    Agent related to owner 
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  • 9. MikeBowler.net Twitter: MIrealestate
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  • 10. No Photo
    No Profile
    No Blog
    MikeBowler.net Twitter: MIrealestate
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  • 12. http://www.zillow.com/homedetails/930-Candela-Ln-Grand-Ledge-MI 48837/74728968_zpid/
    No Profile
    No Broker Branding it
    MikeBowler.net Twitter: MIrealestate
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  • 14. Only one Photo
    Poor description
    Agent has no profile
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  • 15. So many people (in real estate and in life) want “something” – but they aren’t willing to put the time, training and commitment into it.
    Take a few classes, pass a test, get a license, pay your dues to the National Association of Realtors and you are a Realtor.
    MikeBowler.net Twitter: MIrealestate
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  • 16. PRETEC
    MikeBowler.net Twitter: MIrealestate
    The bar is being lowered in our industry every day, as agents scramble to make a buck. There are more agents than ever who refuse to wake up and get on board with change.
    complain about unprofessional real estate agents who don't answer the phone or return calls.
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  • 17. PRETEC
    MikeBowler.net Twitter: MIrealestate
    The time has come for a big change. I think a significant “Game Changer” type shift is now required. Otherwise we may, as an industry, slip further and further downhill until one day “others” outside the industry will find a new solution that may not include real estate agents as we know them today.
    Stefan Swanepoel
    17
  • 18. PRETEC
    MikeBowler.net Twitter: MIrealestate
    How Can You and I Fix
    This Challenge
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  • 19. http://public.grar.com/html/professional_expectations_pledge.pdf
    MikeBowler.net Twitter: MIrealestate
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    Differentiation
    Differentiation
    19
  • 20. Differentiation
    MikeBowler.net Twitter: MIrealestate
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    http://www.har.com/dispHARTools.cfm
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  • 22. MikeBowler.net Twitter: MIrealestate
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    Professionalism
    22
  • 23. MikeBowler.net Twitter: MIrealestate
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  • 24. Website, Search, Lots of Photos
    Blog
    Focus on Community
    MikeBowler.net Twitter: MIrealestate
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    Differentiation
    Being Found
    24
  • 25. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Hub Spot
    25
  • 26. Domain Name
    IDX
    Website
    LinkedIn
    Facebook
    Ping
    Blog
    Twitter
    ShareStumble Upon, Delicious, Google
    MikeBowler.net Twitter: MIrealestate
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  • 27. MikeBowler.net Twitter: MIrealestate
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    Syndicate your Listings
    27
  • 28.
    • Make Your Profile Complete
    • 29. Upload your photo and contact info
    • 30. Highlight your areas of expertise
    • 31. Add a link to your Web site
    Don’t forget these
    MikeBowler.net Twitter: MIrealestate
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  • 32. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Preach
    the Gospel often,
    Sometimes
    Use Words
    My Buddy Francis
    29
  • 33. MikeBowler.net Twitter: MIrealestate
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    Social Media
    30
  • 34. Have a Purpose
    Work it Daily
    Use Other Tools
    Social media Advantages
    1. Branding
    2. Building Relationships
    3. Top of mind awareness
    4. Community Involvement
    5. An opportunity to contribute
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  • 35. MikeBowler.net Twitter: MIrealestate
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  • 36. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Community, Market Stats
    33
  • 37. Message Boards
    Video Sharing
    Widgets
    RSS
    Social Networking
    Blogging
    Social Media
    Micro-Blogging
    Text Messaging
    WAVE
    Photo Sharing
    Chat Rooms
    Podcasting
    IM Instant Messaging
    MikeBowler.net Twitter: MIrealestate
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  • 38. MikeBowler.net Twitter: MIrealestate
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  • 39. Use Google Sites to share knowledge
    Unify content from many sources – Display Google Documents, Spreadsheets, Presentations, YouTube videos, Picasa slideshows and gadgets without any programming skills.
    MikeBowler.net Twitter: MIrealestate
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  • 40. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Tools
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  • 42. MikeBowler.net Twitter: MIrealestate
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  • 43. MikeBowler.net Twitter: MIrealestate
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    Resources
    40
  • 44. MikeBowler.net Twitter: MIrealestate
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    “Expect the Best”
  • 45. 2x9=18 Extra per Year
    MikeBowler.net Twitter: MIrealestate
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    2 Extra Transactions /Year
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  • 46. MikeBowler.net Twitter: MIrealestate
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    LinkedIn
    Your
    Resume’
    43
  • 47. Collaborate and Share
    MikeBowler.net Twitter: MIrealestate
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  • 48. PRETEC
    MikeBowler.net Twitter: MIrealestate
    Education
    45
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  • 53. MikeBowler.net Twitter: MIrealestate
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  • 54. Thank You
    Follow Me
    @MIrealestate
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  • 55. Web 2.0 is not a fad
    IT’S A FUNDAMENTAL SHIFT IN THE WAY WE COMMUNICATE
    .
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  • 56. PRETEC
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