Facebook? Twitter? Jive? What about that central web presence? If you're marketing a brand, you probably juggle consistency issues across many platforms--and that's where content strategy can help. Join us to discuss the main tenets and most relevant tools and techniques that make content strategy an ideal part of building a cohesive, consistent experience for your target audience.
Presented as an Awareness webinar, #awarenessinc, October 27, 2010.