2009 Murphy Powerpoint
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2009 Murphy Powerpoint






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2009 Murphy Powerpoint 2009 Murphy Powerpoint Presentation Transcript

  • “The Nation’s Premier Brokerage Firm”
  • An Introduction to Murphy We provide our clients with the professional services required whether they are selling their privately-held company, purchasing a business, establishing market value, appraising or brokering their machinery and/or equipment, purchasing a franchise, leasing/selling commercial real estate, transferring their franchise or are in need of turn-around business consulting. Members of the Murphy team have been carefully recruited and selected for their high level of achievement as former CEOs, CFOs, CPAs, business owners and senior level executives in a wide range of industries and professions. But their accomplishments don’t stop with their prior experience. Associates receive intensive training, on going support and many have subsequently received the highest awards, credentials and designations in our industry. We believe our experience, professionalism and ability to provide the highest level of services to our clients differentiates us from the competition.
  • Company Locations* Regional Director Established Region Available Regional Office Franchise Office *As of May 2009
  • At the Top of the Charts Murphy Business & Financial Corporation, for the second year in a row, has been honored to receive the #1 spot in their category of Financial & Tax by the Franchise Business Review’s* franchisee satisfaction survey. Murphy Business & Financial Corporation also ranked within the top 10 of the Top 50 Franchise category for mid-sized companies with 51-200 units for 2008 and 2009. *Franchise Business Review is the leading market research company in the franchise industry, assisting prospective franchise buyers through the examination process of today's leading franchise systems. FBR’s independent franchisee satisfaction reports measure the health of any franchise system, based exclusively on the feedback of today's franchise owners. Franchise Business Review is designed to get prospective franchise buyers the feedback they need to make a timely investment decision. The service is not intended to replace the franchise investigation process that all investors must go through. It is intended to help expedite that process and allow investors to get immediate feedback from existing franchisees.
  • Roger Murphy Roger J. Murphy, President/CEO of Murphy Business & Financial Corporation, has more than thirty years of executive and financial management experience. He has been President/CEO of a $40 Million publishing company and President/CEO of a firm specializing in consulting, software and direct mail. His credentials include administration of 30+ start-ups and acquisitions, wholesale electronics distribution and management consulting for a financial firm. He is often a consulting expert for clients preparing business plans for new companies. Roger holds a Broker’s license issued by the Florida Real Estate Commission. He is a Certified Business Broker, Certified Business Counselor, Certified Business Intermediary and Senior Business Analyst. His expertise makes him a popular featured speaker, seminar leader at business brokerage conferences and he routinely is called upon for his expert witness testimony. Roger Murphy is currently on the board of the Institute of Certified Business Counselors, a Director of the Business Brokers of Florida, a member of the Institute of Business Appraisers and the International Business Brokers Association and was previously a Chairman of the Business Brokers of Florida.
  • Tom Miller Raised in California, Tom Miller attended Brigham Young University on a football scholarship and graduated with a degree in Public Relations/Journalism. He subsequently worked as Publicist for the Osmond Entertainment Studios, with the “Donny & Marie Show,” and later moved to U-Haul International as their Publications Coordinator. In 1981, Tom entered the world of franchising and direct mail and for the next eight years served in a variety of functions; from sales to national trainer, sales manager and owner/operator. For the past 17 years he has been in franchise sales, where he has set national sales records, built a network of over 3,500 Business Brokers and established Tom Miller & Associates (TMA), the #1 franchise/business brokerage company in the country. As President/COO of Sunbelt Franchise Sales, Tom created a one of a kind, nationwide franchise sales and lead source division within Sunbelt offices across the country. Tom is currently Executive Vice President and partner of Murphy Business & Financial Corporation, a full service business brokerage and franchise sales organization.
  • Jim Sinclair Jim Sinclair is our featured trainer. He is also Senior Vice President and partner of Murphy Business & Financial Corporation. He has been a Business Intermediary/Broker for over 10 years and has extensive experience in successfully selling a variety of businesses including multi-million dollar stock and asset sales with and without SBA backed financing. Prior to joining Murphy, Jim spent over 25 years in Sales and Management positions with Fortune 500 companies that were engaged in construction and manufacturing of building products. He has had P & L responsibility for over 15 million dollars in revenue and supervised 4 branch offices located in the southeast United States. His educational background includes an Engineering Degree from the University of Notre Dame and a M.B.A. from the University of Pittsburgh. He is also a Licensed Florida real estate Broker, a member of Business Brokers of Florida, as well as the International Business Builders Association.
  • Our Objectives Our objectives in creating the Murphy business opportunity are – To take a system that has worked successfully in Florida for years and duplicate it in every major city in the United States – To create an environment where individuals interested in entering into the business brokerage industry have the greatest opportunity to be successful and to enjoy the benefits of being self employed – To offer a positive and successful experience to our clients and partners – To supply professionalism and integrity to the business brokerage industry with a variety of first class services
  • Our Business Philosophy When we extend the opportunity to join the Murphy team to an individual by selling them a franchise, we make sure he or she has the best probability for success because we employ what we call “Forced Success” We believe professionals entering this market, or even existing business brokers, struggle somewhat in acquiring the knowledge and skills required to be successful and/or profitable in a timely manner. Therefore, our philosophy is to provide: • Technical support • Name brand recognition • Web site tools • Comprehensive training of all phases of the business • On going marketing, training and support • Full compliment of business related services • Strategic alliances – professional partners • “Best in class” knowledge and experience base • In-house industry support network • Proven lead generation source
  • Why Most Business Brokers Fail • Lack of local support • Lack of sufficient systems/training • Have to be all things to all people • No back end business support • Lack of quality marketing programs • “Chuck and a truck” mentality • Small office: one man band • Large office: rookies starve
  • The Murphy Solution Three Levels to the Murphy TEAM – Provide the strongest National Support in the industry – Have highly experience Regional Developers nearby dedicated to your success – The Unit Franchisee knows their local market and has the support and expertise to be the dominant brokerage firm in their area
  • The Murphy System Murphy’s system is based on • Name Brand Recognition • Support • Comprehensive Training • Complete Tools and Systems • Meaningful Marketing Activity • Professional Partners • Co-Brokering • Plentiful Opportunity
  • Company Benefits Name Brand Recognition – Each business unit will be entitled “Murphy Business & Financial Corporation,” meaning hundreds and potentially thousands of franchise owners and agents will carry the logo and business name – The corporation will provide abundant marketing to establish its brand at associations and professional organizations nationwide – Murphy Business & Financial Corporation urges involvement in local and state organizations and networking with other professionals in your local community
  • Company Benefits Comprehensive Initial and On Going Training – Our initial training program is a one week, comprehensive Business Broker Boot Camp – There is no cost for you and one agent to attend at the same time outside of your travel expenses – We provide on going advanced training and support for the term of the franchise • Training is available to franchise owners and agents monthly • Franchise owners and agents are invited to attend training as frequently as necessary – Regional or local training will be provided on an ‘as needed’ basis and at the regional office level – Periodic webinar training sessions – Annual educational conference featuring workshops presented by industry leaders
  • Company Benefits Complete Tools and Systems – We have developed a complete turn-key system which includes • Forms • Templates • Samples • MLS system • Reference manuals • Software • Tools all of which are accessible through a state-of-the-art online resource center - so no matter where you are you have everything you need at your fingertips
  • Company Benefits Marketing We have the most professional marketing materials in the industry, state-of-the-art company website with listing database and email system, individual websites, personal profile pages and much more available to franchise owners which may consist of: • PowerPoint Presentations • Confidential Memorandum Covers • Seminar Presentations • Promotional Letters • Recruiting Material • National Websites • Press Releases • Regional Websites • Software • Franchise Websites • National Newsletters • Brochures • Reference Material • Portfolios • Company Overview CD • Flyers • Stationery Package • Tri Fold Brochures • Business Cards • Quick Start Marketing Program (see • Trade Show Collateral FDD for breakdown)
  • Company Benefits National and Regional Support – Franchisees receive expert advice from veteran brokers – Highly experienced regional developers in place to assist local franchisees – Regional offices will have a commercial real estate brokerage presence to support franchisees with real estate related transactions – Regional offices will have a franchise brokerage presence to assist transactions involving franchises – Mergers and Acquisitions support and expertise is available at the national and regional level – Business Valuations and Machinery and Equipment Appraisers are available to all franchisees
  • Company Benefits Administrative Support – Confidential memorandums, business profiles and web postings are generated by corporate staff as franchise owners or agents obtain listings and provide vital information to the corporate office – Mail merging, list selection, printing, folding, signing, stuffing and stamping thousands of letters is provided by corporate staff, relieving franchise owners or agents of hours of administrative tasks – We have our own Murphy Business & Financial Corporation staffed, in-house Tele-Leads Marketing department that is dedicated to assisting franchise owners in generating lead activity
  • Company Benefits Professional Partners – The success that Murphy Business has realized over the years has allowed the development of strategic alliances through our Professional Partner Program that will greatly assist a broker in their transactions – Our philosophy is to align ourselves with companies that provide Murphy Business associates with a strategic advantage and to provide them with all of the tools and services necessary to complete a transaction • This will include local attorneys and CPAs – We want to be assured that we are working with the “best in class” professional partners • We work with the best and most professional associates; we test, screen and qualify
  • Company Benefits Co-Brokering “Co-Broke or Go-Broke” – One of the key success factors at Murphy Business – This typically goes against normal operating procedures in our industry, but we have a moral and fiduciary responsibility to co-broke – We believe that co-brokering is sporadic due to the general lack of experience, professionalism and trust which is evident in other networks’ recruiting practices – We stress co-brokering because • It reduces the length of time the business is listed • Standardized listing procedures produce more qualified listings • More importantly, brokers will realize greater commissions more rapidly and frequently by co- brokering with other Murphy Business associates
  • Company Benefits We are “Transactional Brokers” – For the most part, business brokers operate as “transactional brokers” – This means • On many of your deals, you represent both the buyer and the seller • Most business brokers charge 10-12% commissions – On many of your transactions you will keep 90% of a 10% or 12% commission – It’s not like that in general real estate!!!
  • Company Benefits Plentiful Opportunity/Territory Unit Franchise – Approximately 5,000 saleable businesses – Our FDD calls for a minimum of 3,500 saleable businesses, but we feel 5,000 is a generous amount – The territory will be “non exclusive” • This is due to the fact that your background may lend itself to expertise in a particular field Example: As a former printing company owner, you may want to solicit the printing companies that you know want to expand through additional purchases in a specific geographical area • Subject to approval, Corporate will allow a “niche” mailing into larger areas to assist your search • The “niche” mailings are the exception more than the rule • Because you may cross over into other franchisees territory, it will be “non exclusive”
  • Business Broker Attributes • Excellent Sales Skills • Very Good Marketing Skills • Excellent Management Skills • Growth Oriented • Amiable • Understanding • Outgoing • Excellent Customer Service Skills • Flexible • Loyal • Diplomatic • Direct • Leader • Considerate • Very Good Organizational Skills • Intuitive • Reliable • Very Good Financial Skills • Competitive • Open Minded • Hard Working • Problem Solver • Positive • Confident • Determined
  • The Business Broker Business brokers are professionals who are dedicated to serving clients and customers who desire to sell or acquire businesses. Typically, business brokers act as a buffer between the buyer and the seller, estimating the value of a particular business and providing advice to their clients. Business brokers are committed to offering professional services in a knowledgeable, ethical and timely fashion. Typically, business brokers provide information and business advice to sellers and buyers, maintain communications between the parties and coordinate the negotiations and closing processes to complete desired transactions. Business brokers also oversee the due diligence investigation. Business brokers can say certain things to a buyer and certain things to a seller and wind-up with a productive discussion. Business brokers can tell the owner the price is too high, relay what has to be done to make a deal-very openly and candidly-and discuss how the differences in viewpoint can be ironed out effectively.* *Source: International Business Brokers Association
  • Your Role • Assist clients in the ownership transfer of privately held small to medium sized companies (selling existing businesses) • Work with buyers to purchase a business • Help buyers purchase a new franchise business • Provide current business owners with business valuations of their business or appraisal services for their machinery and equipment • Assist larger companies with mergers and acquisitions (these companies typically have revenues in excess of $5 Million) • Provide clients with commercial real estate brokerage, leasing, property management and search services
  • What Does the Future Look Like? According to the International Business Brokers Association: – Within the next ten years approximately 50% of the businesses in the U.S. will change hands (Graying of American business ownership) – At any given time, approximately 20% of businesses in the U.S. are for sale “Can you say “Right Place, Right Time?” The next ten years in business brokerage has the potential to be the best years our industry has ever seen.”* Lange, William, CBB, CBI. M&AMI California Association of Business Brokers Newsletter (1/2/2008) “An estimated 65 percent to 75 percent of the small companies in the U.S. - some 10 million - will likely hang up a "for sale" sign over the next five to 10 years. Why? Retiring Baby Boomers.”* *Dahl, Darren. “The Most Valuable Companies in America.” Inc. Magazine 130 (Apr. 2008): 1-3
  • What Does the Future Look Like? “The next two decades will see a significant increase in the number of small and mid-sized businesses being sold. Much of the supply and demand will be coming from the Baby Boomers either retiring or starting their un-retirements.”* *Johnson, Jack, IBBA Winter 2007 Newsletter “The 12 million businesses likely to change hands over the next 10-15 years might involve a large number of boomer to boomer sales.”* *Johnson, Jack, IBBA Winter 2007 Newsletter “It is estimated that retiring Boomer entrepreneurs will sell or bequeath $10 trillion worth of assets over the next two decades. In many cases, these assets are held as stock in more that 12 million privately owned businesses, and during the next 10-15 years, more than 70% of these companies are expected to change hands.”* *Richard F. Jackim and Peter G. Christman in The $10 Trillion Opportunity
  • The Cost Single Unit Location Estimated Initial Investment $35,000 – Additional $9,000 fee for the Basic Quick Start Marketing Program – We estimate that a franchisee’s initial investment for the single unit to be between $61,550-$128,700 – See items 5, 6 and 7 of the FDD regarding your initial fees and others Regional Developer Estimated Initial Investment $75,000-$150,000 – Includes initial franchise fee – Additional $15,000 fee for the Enhanced Quick Start Marketing Program – We estimate that a regional developer’s initial investment to be between $111,700-$240,200 – Regional developers must have a minimum of five years in business brokerage
  • In Summary “The Nation’s Premier Brokerage Firm” is seeking qualified individuals to be considered as franchise owners and participate in the business brokerage industry. We offer qualified candidates a full service, turn-key business opportunity providing extensive training, full support from experienced professionals, a proven lead generation source and a host of other business brokerage related services all at above market commission splits. Our management team is the strongest in the nation, has experience in all phases of the business and is very serious about an honest, ethical business philosophy. A motivated franchisee will virtually eliminate failure and foster enormous success to all participating in our system. If our philosophies match your desire to bring quality business services to your community, contact us for more information. Jennifer Murphy, Regional Developer Phone (301) 718-3410 | j.murphy@murphybusiness.com
  • The Next Steps • Fill out Confidential Qualification Questionnaire • Review Franchise Disclosure Document (FDD) • Meet with Jennifer Murphy, Regional Developer • Validation calls to Murphy Franchisees • Discovery Day • Make decision, sign documents, arrange training