Widgets Promotion Fall 2007

2,641
-1

Published on

Promotional presentation given by authors at ETJ Expos and JALT 2007 (Japan), and KOTESOL (Korea). For more information, please contact Pearson Longman ELT in Hong Kong.

Published in: Education, Career
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,641
On Slideshare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Widgets Promotion Fall 2007

  1. 1. Who’r’s o Widget ?
  2. 2. Wid-get / ' W1d5et/ n [C] 1 spoken a small piece of equipment that you do not know the name for 2 informal used to refer to an imaginary product that a company might produce
  3. 3. qwidgets A task-based course in practical English Marcos Benevides PEARSON Chris Valvona (Ingmar:
  4. 4. t. - 2: . .n I. .. I _ _ . . I, . ' . . . . .1. . . A , III , _ | ,, 0 A __ , I l | III 4 _ I II I I Ii I . I n . . , . , _ . .l. I III I II~ , , _ _ I I I Ii __ . I , ii Ti. _ I I . I I. - 1 _ , . _ _ s . _ . . , , _ ?
  5. 5. Sum 1 Ne| c0me aboard ffdfuvnqtb ldulnu-uh I'OI~P zlxin -[bed-rulunnunaouo lint“: ‘cl-ant dis mill role-ploy “Widgets is the most interesting English textbook I've ever had”
  6. 6. story ‘‘I hadn't known that oral communication could be very interesting. ” ———-—--*: u l- 3&1‘: KVIIIIID: filI= I‘i1lIIlU fluuuiln lnsxgtlulangflgbn 1I. =t. I.. aI. .I. »u. : ‘ E -i_. ,iun 3 _. .-up 5 . .rI. i . an aunt: rroctn ‘ chum, ..oaIn= -n. .nx, um. .-: s.. ..a. auI.9.. - 2-— ' 7' * —— ~— —v cunt. » E‘ rr- 5 IIII - III». P)’ l’_'. "iI‘ IiI» 2-q. ¢,. ‘nil 5.7 -I- mu 7 131! 7 unit 7 an‘: M1 mourn: mm: -.n
  7. 7. I I , . I K 3 . I " in. ,_ »- 3 ‘ , ., = , ‘ll _ , -:-. I . ~ : --. H:Ire-I I. --I_. . M iv I _ I, ‘ , 7.‘. :_7’. H , ,_‘ 1 . -m I . ~ ~. : .4,’ ‘.3: ernqsea l. :c. xulr; J:Inl. uI _ 9-‘ mu , " 53 uncut ax - xx -In Istuzuu nu -at . u:n I‘. It : .. :.. i.. ... .I. u. . I.. .. IuI'cI-I. nJd-4 I! V‘. uu~¢ou_uuo. . up ' . ‘,, ,“. g-tn I "___ A. .. .45: an >’‘ . ‘J want In mu a-I -mm-u. TIIIIA-M l| rI. .‘I llnnflhnll I Can‘: flfll I prflui Dfih QC MM‘ V1.1? Inu--nut pjus “The assignments in this class benefited me. There were many difficult , ,,_, ,_, ,,, ,_, ,,, __, ,,, assignments, but it made : me feel, ‘I want more! ”’ . ::. ~‘. ':'. z.': ‘.'. ;:: :.: f;? .:t'; ':; ;:. fs. ::, Ix:2;: ;:: ;;: ::. . I1-'. ‘—. t K . I‘
  8. 8. ° Conversations - Discussions ° Presentations ° Debates - Interviews . ..plus more
  9. 9. Welcome aboard You're hired! Hello everyone, and welcome to your first day at , Wldf(! l.‘<l | Tl[20T]‘)()l'dIt! d My name i: s Felix Day. I'm the -2- " ' director of human resources. It's myjob to lead your employee orientation 7 — = I~ Today you will team about H‘ the cornpuny. . , i i W'°GET¢ we , . I ‘, L. ‘ «V 1 in‘. . -. , - .1 I ‘- , ‘ . l«'| a‘ ‘is . . ’__. _. .1 )5 -’''’ = .~ I, ‘ Felix D3! ‘fr D. .¢iI_~ . ~i II , II . arI7i~: =7-: -71¢‘ -' 'Y
  10. 10. 3} H711‘ Welcome aboard You're hired! 1 I ‘ I I , l L «V 1 r. ‘ (A . ‘ ‘L’, o ,2 ‘ _ ,4’ 2 s. ‘ 7' iv" . _ . »,7 7. ( 1., » - "Ilss. '. F“ i , [_I»ct; "': " T’ ' "' r ‘ 7,‘, .1 . .7qj. Your p: -ociuct: Cell Phone Shaver Call your trfcncls chrclt yzur nmai' Sluso ‘yrur l0‘,7' Now you can doll at with the __ _ ~1"l wmcts cri men-: ~ snawr. ,7 . —:‘ -~ , '5. The ‘I. lill. ;l'tn (tel Phtre Sr ever i ' ‘ Tip is Completely v. '=terrt-: -of a-id , ,r'” . can tea alumni 1 m rule: I’ ‘, Coir. -rs. 'I1c tide Izlwk him: and r ‘ , »' silver. .935! . / I . _ _ (1 ) E-‘_“. Ir-376,‘
  11. 11. Welcom You're hired! L24 frtpre» . . 4'1». 1"" iti Imp-II. , -"'V>Av? I I. -;_ ""-Ilw'h_w, .‘ ‘. ’Vu["r '-A-Min 1,,
  12. 12. Put on your thinking ca 5 x_‘, .y_ ‘A I c "‘ DI. Hem | I°P_"°', I L _7_‘wr G. :__. ,,--->i_Ii'i;77i:4£. Diiit‘1 ‘Q 00 00 on o Hi, l"n Ht-ally Mt: Pliet-. the dine¢:1o' of rel»/ e:<trt: !i and development at Widgets. I hope you learned a lot during your employee orientation with Felix. Next, let me show you around R 8. D. . l000000000000000.. :IIOIIO0I0000000I000 O0 . ,.. _._ . .——~. on 00 Bloc I0000000000I000l *00000000000X0000'
  13. 13. lo I 5 , l N. , _. { or. Item McPnee I f. ,-«. ior «'2' 3; - an: ‘Ni’ ’. w u ‘T ZU Tu: mi 2 ‘ Iuipou Pl‘ '7‘. hm an‘ A i. ‘I"n-i . :m. l1V‘. v"i1'1'IU)n? In‘ ‘:7 '. I. ‘ IV‘. W: ', ‘~"r"I U . I ll’ 1 ml I" 7 ‘T19 filp 3 7q.7~.7,g LI if‘. -I -~i Iii]! _l.1I tl i ‘I Iqr “'lI' [-: ‘3,: . T5 to ir. r: t. ~ - -1: I cl L‘ _', i')l ‘c’ I‘« d . :‘: I'. ‘, -".1 '_j'. ilk r . : 1.7-, I" "it! :I, r'. : (‘.2 I'll r '1 l; _,. l l 7‘ ad “I ‘5 ‘ is it '~l I. *9’ ' 1” ‘L l ‘i Li 777:r, ’.I '»_ I Ir'I_. ‘ ’ 'l"f': ,, »': >'A"lYf.7_l1rv
  14. 14. nut rmoux‘ P-u| us: .l _ | V _ ‘. _;'_y", { __"u .1.‘J_‘-L ‘Uni l'v. ,;, _”. ’''‘ ' -an —. ... fi§; n-; Put: on you‘. ' I ‘ ‘ _ — — — s. ... ~~-— __ _ . -.. ,.. ., _; _,rI"'I12.. *'Lu‘ -3- I’ ’ _ -7 1 ‘ 1. IF‘ . ,~ _‘. _.. _ , .,u1.-n‘. 'n'au --I I 4- . ., ..‘ . .w §_ I “"r ,1. J21‘. [‘1«_ _. v~ ‘ v. ».‘__, :,! .‘mr’ ‘ I ~ J Iv. i.. ;,'. L'1»2r: ~"—"""" I . """"“‘*‘= -.- ' -. : , g. ~'. ..». ;.m4'hu: -';1u‘ " ‘ ‘ ‘I 7 . /‘ )_, _I, , __[y_ n‘, _»_. l'__; ‘_ . _ ‘ q 2 K-, M,_. '.. ,.. n_, : . ~vr'_‘-. Wu. J,-n_£‘. =,, ¢_; §ya-, ;;r[. »n.2 __ , — -—— " “ ; . __. .__a+-_----1-— , ..~-_ __ _——--— . - § f’ EA’; “MW; ‘ ‘Aw, __, =,, .r_, .u; :A. ___ _ - _- - - ' ' " ’ I- - - _ ’ —— "’"' . a _ —- * ' _ ~ o-. -4em'*‘°*'I‘FF. A ~ - -. ~— -- W. I-" . JFI‘I 3V‘ -U‘ ‘ ~, 7 __ _. _.— —-'— , Qt» | |~_' -_‘_ _, ‘- —- - ‘ /1,. -,-. 1 - ___. -¢. .~. ----- I " * / //.1 1
  15. 15. 31,1;-4:. The movers and the shakers Decisions, decisions ‘11Va[¢r . :4 mi('_ chat I / 2 P2» ' ». tr‘ wt . 'L*. uv’ F ix. Iltus Plnsch ‘Li . ~ Sir’? ! . ‘‘°[ N F li.4f(. " _. ... . J Gne etings. new employees. My name is Titus Pinsch. I am the dircctoz ol'l'in= m-cc at Widgrts Incorporated. Your training will continue with me here in the Finance Depanment. I have pteparcd an important video mcssagc for you /14.
  16. 16. 3,133: Decision! The movers and the " . _. VH4 WrU1)1IIV‘. Ian| . :1 my 1*asl'‘IIi’ ltlq. vi; (171-r . n;. :hoIl vpnhuls. Hhjct : §Iir: “'. . .4; ya. aim L3] K? !) I15: hilt ptoduxt lunw.4 an N» mu ii iii. |l Ifrrmul-_ '-he 5,4 ‘1i>¢n"l‘| !nr-upglp lbw, In er. “ J urn-. lIo ‘A 13:: nth gun-, “ www. .-I :4‘-. -. -4": ru Hv -uufi . . 5: mg. i r. §:‘: < 4:12: I I . ' 4 1 HI alu . . I I i ‘r: .m-: ' >" ‘ Inn’ | i ll l 11. - -In. ‘ av Ii i I | | . l u I ‘ I Jul 1 no. .. l. -'4 I I l ", _ A y u ' i‘p W1 LN IV"1J0i «mos : |v 1431.3‘ .1‘ Mir» 4 (tr -o-. ul(; -«‘th)'.1!r. -1 ( - : '1nI¢e I-»v. ..'V;1h: ;rv-1i; I ; pr-:5 vrll cg: 1: aim . I.s. -u. -yr, -.-r y. »,r. ‘-rum. - , 'r 1» - us 3 V rvly_. _ . x- nul; 31 ~-M; , ; .:u -u -.4 u, r:v m uni‘! ‘ho . ,'
  17. 17. ‘ Expldn yourself ’ I nvlir cmlddnng You mu hes rlwih awry xrpurtnntbushaa acaur. Wijpu Nauru fun to uspdnvnt team V2 the lat orb The movers and :7 : clt. f:-“: :|1?| IpDu8]u1:: umaL 1 Sllheilodlflflil l '-'-: ::za: :.: ::: :::2:. - V‘ ‘l‘1‘_, ,:, £0.17)’ *. .‘I U: H5 “J ". H.’)J. .' : JV " ’ --. ‘ J ' ' - A . .l ~ I i > an 7 6»- Work mm pm tum. Ploplru and sat I5) I punt vnlvmlfinm "" &m ‘| £1 a punt mus Plus: L‘lu-«:10: «$1.4! um“: - ‘um! -an ICU! -n'in¢bvIle| ‘Iii! punch yurvtln uzrdduuc o a. fad) ‘mum-u vadiunu mu . n.. .n no-m o an int: ui mguap ntenws 9:; 2:31am-u. ‘ ---- H--«lunar pm isu": po6.y. -‘.1 mi
  18. 18. Stage The customer is always right O. 00 O0 00 no on on O0 to CO CO Hello llnrc, I'm Rcbcctm Snmd, diruclor of sales and marketing. For the next stage of your training. you WI" work here with me. We have a lot ol work to do, but I think you'll enjoy it. You know. recently there’: been a real buzz around the water cooler. Everyone is talking wont your excellent work so far. Don‘t let it go to your head. but even Titus is impressedl OOXOOOOCOOOIOOIOOOOOXOZ OOOCIOOOOOI 0.00 O IOOIOIOOOOOOOXCI CXCCOCOCCCCC 0.. C O. C D. ... ..O. O‘.4 mOj. OXOOOC. .OO OOCIOOOOCXCT OK. that's enough gossip. Next. let's hear from the boss. She'll give you your next assignment. 1 I 3 I 2 “" i. '.: °-' : :
  19. 19. The Will it fly?
  20. 20. 5.11M: The cusizomer is always right
  21. 21. A star is born c-1 (-1 m K I 1 ‘- , _l , .’- . 3. alt" CO0 I ‘I -hat / ". y_. _u. ‘. '_'. ‘V K. ‘ n l‘y>‘/ A’ You're getting near the end of your training at Widgets. However, don t pop the chanwpagneytst yet. Thexe is one last important team project. Let’s find out what Vrcmria vlams. you to do next I
  22. 22. .. .._ ‘ E 030650 IDA but pouillo outcome [ llelecca Snood WW“ wviuet I Director ~' Ss| e'~ and Na-«rum 9*“ 1
  23. 23. Sf. nIf; |' As seen on TV
  24. 24. .‘». :§q-. :- You’| | go tar, kid T Cndf , You made it: ~L‘. ?‘_‘.1IJ, ',>' ‘7 . _: ,', _ J‘ I. . _ V J " C()! l;'_fi| IL1|Jl3i()n: » yourtmiriny, .:t . ‘ I 5 ~ ** = _ Widgets isnow complete. , ‘ . o A The president and the directors want to 3 V. , " V have a thew words with you. 4 "i 1 ‘ t i L‘ ‘ , - I I 4‘ . . V O kl ‘I , .«, ’''~/ ‘ ———- ""’ ""‘ “‘ Felix Dav _ .1 . -3.’ I‘ '1' D'II‘. .fI"C”‘“i i. ..
  25. 25. :v_1!o_(-_ I I I 0 I N 9% ON 5 - I - . Jane Doe rm w. arr, Ma: No 6i’t«~zt Sut- You ma . I-11IppyVI15'1i’)r, § de it 5554172 . jancdmqi widge ’, "r . J 1‘ ' | V I ' ‘ Employment: 3 I MQOQS to press nt l Ernpiow r. Widgets Inwrporntcd. Hong Kong f V. _ Position: tvhnzg, -:ma: ut Trainee 4 1‘ Highlights: - trust: -d and <! .<. ~Yr: ln; 2rl :1 successful lIeV'co1lu1c'rCk1'| p I " - Participant-d‘m srceval impmant management dcclsiol V } - Project managui :1 mama rm. -arch gmgezt. ‘? n‘» ' . v Planmd :1 TV ad» crtising cunpaign 4 . A “kl , v. ‘ omoos to oyzooss: I 4 W ‘Err-'pa7i‘r. Ca ‘sat’: Restaurant. ‘London Position: Head Server ' Mznimained oxwllent cuszctuer 5-atisfznflon. ts of mom-y. Dutics: ~ Hand‘-edlatgc amaun .1"-1
  26. 26. :v.1§: (" ‘. ’ou’| | g The interview‘ _—j L. “J Exchan: :~ r('sum(--. (ynur final copy --rp: n_. h- 89) m't. 'r.1p.1r‘(ner. Then read your p. —.Itm: r’s resume and think of guardians you mn; uk. Write notes on .1 St: p.1r. 'l _ l'nt2rviv~~' your partner. Th-»n fill out the lntezrview Evaluation Form below. " tmu-vim Evruunion For-In I , ,' < Empfwoca name: , f , Requested dopamnenr I , / T1-a arpnyafs I‘9.S1I)!7'. |=' 1: char . :m' rs--c I L The an-payee Is calm and unfrdenc I Th-= amdaymv h"l‘Il(v"‘J qu-anon daam t I r a The 3-upayea apealcs clean, 1 , . Th! rmfloyuu Quid‘. enough nformatinn *4. ‘t_ | The arniuyaa five: a par-vtvc imprmmou. ‘ LT»: umuoqaa fleairvei the , :b. 1 éééféfff UVOMDNUM €ug'*; ='= 'a: !I‘| é: , /7/, ,, ‘<i
  27. 27. Hm? I I m7»o'EEi/ aw‘m
  28. 28. Feedback 76 students, in 4 classes with 4 different teachers filled out anonymous surveys after completing the course. ..
  29. 29. “Pretending to work at Widgets was useful” - 74% answered “YES” ° 23% were “Not Sure” ° 4% answered “NO"
  30. 30. ‘‘It was a good way to improve my English skills” - 70% answered “YES” - 26% were “Not Sure” ° 5% answered “NO"
  31. 31. “Widgets is a good course for Japanese students” - 83% answered “YES” ° 17% were “Not Sure” - Not a single stugent answered “N J!
  32. 32. Features Widgets is arranged according to task complexity, not language complexity For this reason, it is perfect for mixed level classes.
  33. 33. Other Features. .. ° “Water-cooler chat” warm-ups ° Project Manager system for teams Self, peer and teacher assessment ° Online resources for teachers ~; ooo~oc - Adaptability to different class contexts
  34. 34. qWidgets A task-based course in practical English Marcos Benevides PEARSON Chris Valvona (Ingmar:
  35. 35. Frequently Asked Questions “| s Widgets a Business English course? ”
  36. 36. Answer: @. Widgets was developed with general English classes in mind- for instance, “Oral Communication” college or high school courses. However, it would be suitable for some business English classes.
  37. 37. Frequently Asked Questions “What if my students just aren’t creative enough? ”
  38. 38. Answer: Widgets has been in development for 3 years. In that time, we’ve trialed most of the tasks with hundreds of students, in over a dozen classes. A lack of creativity has never been anissue.
  39. 39. Frequently Asked Questions “Some of these tasks seem very complex. What if they are too difficult for my students ? ”
  40. 40. Answer: Widgets tasks are progressively more complex. However, they also build upon each other in a logical, realistic way. Even lower level students will be able to understand what's going on, and will be able to participate.
  41. 41. Testimonials Here’s what teachers have said. ..
  42. 42. ‘‘I am quite excited about this book. Asian students need more group and project work. They really do want to be more creative, but they have few classes to really stretch and be so. My excitement for this book comes from knowing how easy it would be to get my students excited about it. ” University Lecturer, Korea
  43. 43. “The contexts and contents are new and interesting. It would provide students basic and general business knowledge and virtual working experience. Also, it helps students get motivated and get actively involved in the activities. ” University Professor, Japan
  44. 44. ‘‘It seems counter-intuitive to expect Japanese students to use English with each other to complete these tasks. But not only did they use it, they did it with enthusiasm. ” University Assistant Professor, Japan
  45. 45. ‘‘I haven't seen any textbook like this in the Taiwan ELT market although I have been teaching for ten years. I think this book will make a great difference in EFL classrooms in Taiwan. ” University Professor, Taiwan

×