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RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
RFID from Farm to Fork 14 September 2011 IFDC, Norwich
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RFID from Farm to Fork 14 September 2011 IFDC, Norwich

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  • 1. Strengthening  SME  compe00ve    advantage  through  RFID  implementa0on  
  • 2. RFID  from  Farm  to  Fork  -­‐  Facts     Dura%on:  May  2010  to  April  2012     Funding:  EU  (FP7)  as  part  of  the  Compe00veness  and  Innova0on   Framework  Programme  (CIP)       Informa0on  Communica0on  Technologies  Policy  Support  Programme     (ICT-­‐PSP)     Purpose:  prac0cally  demonstrate  Automa%c  Iden%fica%on  and   Data  Capture  and  how  sensor  technologies  can  provide  a  Return  of   Investment  to  Small  and  Medium  Enterprises     12  pilots  demonstra0ng  full  food  traceability  from  the  producer  to   the  end-­‐consumer  
  • 3. Pilots     Iden0fy  steps  in  the  supply  chain,  from  the  “farm”  (origin)  to  the   “fork”  (end-­‐consumer)     Iden0fy  the  processes  in  each  step     Determine  the  informa%on  flow     Iden0fy  the  gaps  and  inefficiencies     Suggest  correc%ve  ac%ons  where  beneficial     Main  advantages:       High  level  of  documenta%on     Accomplishment  with  quality  and  hygiene  standards     Availability  of  transparent  informa%on  for  end-­‐consumers  
  • 4. From  the  sea  to  a  end-­‐consumer  in  one  day   On  the  plate  ready  to  eat  
  • 5. Fish  pilot  at  Fonda.Si,  Slovenia    Traceability  (Fish  farm  –  Logis0c  –  Fish  market)      Automated  business  process  -­‐  RFID  system      Informa%on  available  to  customers    Fonda  fish  pilot  (website)   RFID label RFID tag
  • 6. Fish-­‐pilot:  RFID  system  implementa%on  F FA OR RM K Customer/end-­‐consumer  
  • 7. Advantages  for  the  end-­‐consumer   I  know...     Where  fish  comes  from  (fish  farm)       Country  of  origin  (Piran  bay,  Slovenia)     The  age  of  the  fish  (4  years)     It  is  fresh  –  catch  day  is  available     What  is  the  compositon      ...  
  • 8. Fish  pilot  –  Temperatures   Uncleaned   Filleted   Stored  &  transported   Packing   Prepara0on   Transport   16   Temperature  ( (°C) 14   12   Temperature°C)   10   8   6   4   2   0   Time   Time
  • 9. Traceability  data  
  • 10. Food  composi%on  data  provided  by  EuroFIR   Energy
  • 11. Outlook     Sustainability  plans     System  availability  for  Small  and  Medium  enterprises       Demonstrate  and  calculate  added-­‐value  based  on  the  pilots     Making  benefits  tangible  to  new  costumer  groups     Engage  with  stakeholders  and  learn  their  wants  and  needs     Increase  and  promote  link  to  food  composi%on  data  as   addi0onal  value  to  the  F2F  traceability  system  
  • 12. Acknowledgements     RFID-­‐F2F  project  and  partners     Prof  Mira  Trebar,  University  of  Ljubljana,  Slovenia     Piero  Fillipin,  Innova0on  Centre,  University  of  Wolwerhampton,  UK     Marco  BaUstella,  Treviso  Tecnologia,  Italy     Ins0tute  of  Food  Research,  UK     TTZ  Bremerhaven,  Germany     FoodCon,  Belgium  

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