real time design


next08
Hamburg May 15th, 2008


Leisa Reichelt & Matt Balara
our plan
3 speakers

      1                  +                   2           +     3
Leisa                               ...
real time design?
1 designing “agile”

2 guerilla research tactics

3 designing for a “live” audience
1 designing “agile”
agency




         Photo by http://flickr.com/photos/slowmotionlandscape/
agency + client
agency agile?
Client partnership
Stay rough as long as possible
First function & structure, then aesthetics
why agile agency?
explore solutions together
less effort, less commitment, less waste
design as problem solving
ref: ‘Adapting Usability Investigations for Agile User Centred Design’ by Desiree Sy.
http://upassoc.org/upa_publications/...
why work agile?
lower risk
better project outcomes

a better way to work together
2 guerilla research
  tactics
design research:
   takes too long?
too time consuming?
guerilla research
hacks
- one macbook
- participants recruited from friends/family
(often via FaceBook, Twitter, LinkedIn ...
cool tools
3 designing for a
  “live” audience
agency




         Photo by http://flickr.com/photos/slowmotionlandscape/
the wall
designing for a
“live” audience


      launch


concept        user interaction
design
development
the web is
not a book
http://www.experience159.com
http://www.gettheglass.com
http://www.stellaartois.com/lecourage
        http://www.gettheglass.com
the web is
a garden
designing for a
“live” audience
a designer’s wishes
“live” audience feedback & participation
XING Screenshot
a designer’s wishes
“live” audience feedback & participation
regular reviews & fine-tuning

post-launch clients
designing for a
“live” audience
1 the impact of design on community
2 is ‘beta’ feedback enough?
3 research tools for soci...
the impact of design
on community
is ‘beta’ feedback
enough?
i don’t think so.
research tools for
social systems
longitudinal group analysis
and you?
1 designing “agile”

2 guerilla research tactics

3 designing for a “live” audience
that’s time!
and that’s the end.
thank you.
    Leisa Reichelt
    leisa.reichelt@gmail.com
    disambiguity.com



   Matt Balara
   hello@mattbalara.com
...
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Real Time Design
Upcoming SlideShare
Loading in...5
×

Real Time Design

2,879

Published on

Leisa Reichelt & Matt Balara present 2 quite different perspectives on agile design, guerilla research tactics & designing for a live audience.

Published in: Technology, Design
2 Comments
8 Likes
Statistics
Notes
No Downloads
Views
Total Views
2,879
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
89
Comments
2
Likes
8
Embeds 0
No embeds

No notes for slide

Real Time Design

  1. 1. real time design next08 Hamburg May 15th, 2008 Leisa Reichelt & Matt Balara
  2. 2. our plan 3 speakers 1 + 2 + 3 Leisa Matt You Reichelt Balara Photo “You” by http://flickr.com/photos/peterjlambert/
  3. 3. real time design? 1 designing “agile” 2 guerilla research tactics 3 designing for a “live” audience
  4. 4. 1 designing “agile”
  5. 5. agency Photo by http://flickr.com/photos/slowmotionlandscape/
  6. 6. agency + client
  7. 7. agency agile? Client partnership Stay rough as long as possible First function & structure, then aesthetics
  8. 8. why agile agency? explore solutions together less effort, less commitment, less waste design as problem solving
  9. 9. ref: ‘Adapting Usability Investigations for Agile User Centred Design’ by Desiree Sy. http://upassoc.org/upa_publications/jus/2007may/agile-ucd.html
  10. 10. why work agile? lower risk better project outcomes a better way to work together
  11. 11. 2 guerilla research tactics
  12. 12. design research: takes too long? too time consuming?
  13. 13. guerilla research hacks - one macbook - participants recruited from friends/family (often via FaceBook, Twitter, LinkedIn etc.) - low fidelity prototypes - venue: in the field (often Starbucks) - collaborative analysis
  14. 14. cool tools
  15. 15. 3 designing for a “live” audience
  16. 16. agency Photo by http://flickr.com/photos/slowmotionlandscape/
  17. 17. the wall
  18. 18. designing for a “live” audience launch concept user interaction design development
  19. 19. the web is not a book
  20. 20. http://www.experience159.com
  21. 21. http://www.gettheglass.com
  22. 22. http://www.stellaartois.com/lecourage http://www.gettheglass.com
  23. 23. the web is a garden
  24. 24. designing for a “live” audience
  25. 25. a designer’s wishes “live” audience feedback & participation
  26. 26. XING Screenshot
  27. 27. a designer’s wishes “live” audience feedback & participation regular reviews & fine-tuning post-launch clients
  28. 28. designing for a “live” audience 1 the impact of design on community 2 is ‘beta’ feedback enough? 3 research tools for social systems
  29. 29. the impact of design on community
  30. 30. is ‘beta’ feedback enough? i don’t think so.
  31. 31. research tools for social systems longitudinal group analysis
  32. 32. and you? 1 designing “agile” 2 guerilla research tactics 3 designing for a “live” audience
  33. 33. that’s time!
  34. 34. and that’s the end.
  35. 35. thank you. Leisa Reichelt leisa.reichelt@gmail.com disambiguity.com Matt Balara hello@mattbalara.com mattbalara.com
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×