Innovative Media for a Digital Economy (IMDE)with TrustedPlaces.com* <br />* Project report for the EPSRC, Research Cluste...
IMDE Research Project: TrustedPlaces<br />Search<br />Location aware<br />Personal <br />profile<br />Revenue<br />Communi...
Consumer (thanks, Wikipedia)<br />
Consumer as Producer<br />
Individualised<br />http://darmano.typepad.com/logic_emotion/images/2007/12/17/people_jaffe.gif<br />
Productive Consumer<br />http://jwartenb.files.wordpress.com/2009/01/prosumer.jpg<br />
Creating content<br />
Tracking<br />
‘…with people like me’<br />
TasteMatcher - Play<br />Social<br />Initiate contact<br />Visual/’tactile’ <br />Drag and drop <br />Profile and ‘taste’ ...
Identity <br />
Reputation <br />
Cultural industry<br />
Wanting to be heard<br />
Influence<br />
Strategy <br />
Gordon Brown<br />http://www.hmg.gov.uk/workingtogether/forward.aspx<br />
Productive Consumer’s help make decisions<br />
Key points<br />Real experiences<br />Live updates<br />Real time<br />Informed<br />Quick choices<br />On-the-move<br />D...
END.<br />Dr Mariann Hardey<br />Social Media Analyst<br />e.mariann@mariannhardey.net<br />twitter: @mazphd<br />
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Innovative Media for a Digital Ecnonmy (imde) 2009

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Final report for the EPSRC Research Cluster, 2009. Details 'community' awareness of user-generated content, social media, location-aware social sorting and introduces construct of the Productive Consumer.

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Innovative Media for a Digital Ecnonmy (imde) 2009

  1. 1. Innovative Media for a Digital Economy (IMDE)with TrustedPlaces.com* <br />* Project report for the EPSRC, Research Cluster, 2009<br />Author Dr MariannHardey, Social Media Analyst<br />
  2. 2. IMDE Research Project: TrustedPlaces<br />Search<br />Location aware<br />Personal <br />profile<br />Revenue<br />Community<br />Rate<br />Feedback<br />Review<br />
  3. 3. Consumer (thanks, Wikipedia)<br />
  4. 4. Consumer as Producer<br />
  5. 5. Individualised<br />http://darmano.typepad.com/logic_emotion/images/2007/12/17/people_jaffe.gif<br />
  6. 6. Productive Consumer<br />http://jwartenb.files.wordpress.com/2009/01/prosumer.jpg<br />
  7. 7. Creating content<br />
  8. 8. Tracking<br />
  9. 9. ‘…with people like me’<br />
  10. 10. TasteMatcher - Play<br />Social<br />Initiate contact<br />Visual/’tactile’ <br />Drag and drop <br />Profile and ‘taste’ generator<br />Shared content <br />Link to others<br />- Community<br />http://www.everydayux.com/2008/12/04/design-in-the-wild-trustedplaces-tastematcher/<br />
  11. 11. Identity <br />
  12. 12. Reputation <br />
  13. 13. Cultural industry<br />
  14. 14. Wanting to be heard<br />
  15. 15. Influence<br />
  16. 16. Strategy <br />
  17. 17. Gordon Brown<br />http://www.hmg.gov.uk/workingtogether/forward.aspx<br />
  18. 18. Productive Consumer’s help make decisions<br />
  19. 19. Key points<br />Real experiences<br />Live updates<br />Real time<br />Informed<br />Quick choices<br />On-the-move<br />Dataveillance<br />http://www.yatzer.com/<br />
  20. 20. END.<br />Dr Mariann Hardey<br />Social Media Analyst<br />e.mariann@mariannhardey.net<br />twitter: @mazphd<br />

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