All of the good, none of the bad”
As the most basic consumer desire, producing safe, yet effective products is at the heart of Nu Skin’s philosophy. In fact, the company was founded on a principle of using “all of the good, none of the bad”. This means using only the safest of safe ingredients which prove to be beneficial for skin. In fact the original 13 products were specifically formulated to contain not only skin ingredients known to be beneficial to skin, but also to omit any ingredients that could potentially cause harm to the skin. This philosophy is still followed by all Nu Skin products today.