Digital Marketing Frontier ... for Death Care Operations

One third (35%) of American adult internet users have a profile on an online social network site, four times as many as three years ago
75% of online adults 18-24 have a profile on a social network site
57% of online adults 25-34 have a profile on a social network
30% of online adults 35-44 have one
19% of online 45 to 54 year olds have a profile
10% of online 55 to 64 year olds have a profile
7% of online adults 65 and older have a profile

Courtesy of Pin Stripe Marketing http://www.pinstripemarketing.com

Does your marketing point everyone to the home page? Can you capture registration data? Can you measure results from each campaign? Can you see which leads from which campaigns converted?

Courtesy of CrownPeak: Primer On Landing Pages

In summary
now is the time to do marketing differently by thinking differently and embracing innovation
mobile, social, email, display, and search marketing will increase exposure and market position
don’t be afraid to take some risks and try something new
aim to attempt, at the very least, one or two things by or before the end of the year

Special thanks to: Pin Stripe Marketing www.pinstripemarketing.com Tom Bowling @ Ivy Hill Cemetery www.ivyhill.org Nick Tempe @ webCemeteries.com

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Digital Marketing Frontier ... for Death Care Operations

by Mayra Ruiz-McPherson on Jun 07, 2009

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Digital Marketing Frontier ... for Death Care Operations — Presentation Transcript