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Tax Season & The Digital Divide

Tax Season & The Digital Divide

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In 2013, the IRS reported that over 122 million tax returns were e-filed. As digital device adoption grows, the customer experience stakes get even higher. In our new infographic, we highlight why ...

In 2013, the IRS reported that over 122 million tax returns were e-filed. As digital device adoption grows, the customer experience stakes get even higher. In our new infographic, we highlight why financial marketers must prioritize testing the user experience across the entire funnel and data-driven personalization to stay competitive.

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Tax Season & The Digital Divide Tax Season & The Digital Divide Infographic Transcript