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Outdoor lacrosse festivalsfor people of all ages andinterests, in great marketsat unbeatable prices.!             2665 Mai...
Why Lacrosse?!Wealth!                                    Spend    •     $182,500 average household       •    68% male, 32...
Highest of all    team sports!!      “Access” to our      content and your      brand will never be      an issue!!       ...
Each event includes…!Game -     Forty of the world’s top lacrosse            Top Athletes!   professionals compete   **Cor...
LXM Orange County!Date ......... June 2nd               Event Factors!Venue …… Orange Coast College         •    LXM PRO i...
www.lxmpro.com!Created by 530MediaLab!
All-American   $12,000    !ON-SITE                                                                                        ...
All-State                                  $7,000  !ON-SITE•  10’ x 10’ space in Fan Zone•  One (1) Banners in Fan Zone•  ...
All-Conference    $3,300 !ON-SITE•  One (1) Banners in Fan Zone”•      One (1) end line banners during LXM PRO Game•      ...
Left: LXM PRO Founding Team is firstbusiness ever to grace cover of Conde Naste’sInside Lacrosse MagazineAbove: Shamel Brat...
Lxm Orange County
Lxm Orange County
Lxm Orange County
Lxm Orange County
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Lxm Orange County

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Transcript of "Lxm Orange County"

  1. 1. Outdoor lacrosse festivalsfor people of all ages andinterests, in great marketsat unbeatable prices.! 2665 Main St. #240! Santa Monica, CA! 90405!
  2. 2. Why Lacrosse?!Wealth! Spend •  $182,500 average household •  68% male, 32% female income is highest of all team •  50% dine out two or more times per sports week •  94% own two or more cars and •  Discretionary Income Spends: own a computer –  60% on kids, 30% on travel –  75% make sports a leisure activity •  98% subscribe to service providerGrowth! •  Fastest growing team sport in the country (125% growth in last 10 years)Brains! •  Highest graduation rate of all NCAA sports •  14 of 25 top academic colleges are also in ESPN Top 25
  3. 3. Highest of all team sports!! “Access” to our content and your brand will never be an issue!! Differentiator:! Our demographic can afford nearly any product!These are influencers!!
  4. 4. Each event includes…!Game - Forty of the world’s top lacrosse Top Athletes! professionals compete **Core element of our business Kyle Harrison #18!Clinic - Teaching demos from LXM - One of the best midfieldesr ever in lacrosse PROs, included with ticket - National Champion, Tewaarton Winner **Highest value-for-product for consumer -  Nike Athlete, STX “K18”, Beats by Dre, Levi’sFan Zone - Brands, consumers, athletes -  ‘Social impact: 25,000+ interact Highlight Reel! **Most unique fan-brand interaction in lacrossePartner - Every stop on LXM Tour Mikey Powell #00! includes amateur partner to boost our - Considered best lacrosse player ever atmosphere -  All time leading scorer at Syracuse **Partner Adrenaline Lacrosse is top in country! -  4x Attackman of the Year, 4x 1st Team All AmericanParty - Local establishment hosts LXM -  2x Tewaarton Winner (Lacrosse Heisman) PRO Athletes, VIP members, celebrities Hightlight Reel! and paid patrons for evening fun **Branded and Presented by Sponsor! Noteworthy Athletes!Open Run - An open tryout for local Sean Morris, Matt Russell, Chris Rotelli, Sam lacrosse heroes and former stars Bradman, Shamel Bratton, Rhamel Bratton, Graham Gill, **MVP earns a roster spot for Saturday Lewis Ratcliff, John Christmas, Eric Martin, …!
  5. 5. LXM Orange County!Date ......... June 2nd Event Factors!Venue …… Orange Coast College •  LXM PRO is streamed live on the internet via Google (YouTube). Google has pledgedCapacity ... 7,000 marketing support in excess of 3.1M viewers! Crowd …... 5,000 (2,000 guaranteed) •  2012 marks the 3rd consecutive LXM 949 event. This is by far our brands strongest andViewers …. 3.1MILLION our most tangibly influenced market.Schedule •  Orange County is the fastest-growing Saturday! lacrosse market in the country – Meaning more of the right kinds of consumers!10am ……. LXM Clinics, CYL GamesNoon …… Doors Open, Fan Zone active •  LXM is partnered with the Adrenaline All-5pm …….. LXM PRO Warm-ups American Game on June 2nd, ensuring6pm …….. LXM PRO Game (LIVE Online) minimum 2,000 --- 35,000 email database at730pm …. LXM Autograph Session our disposal. •  Multiple large colleges within commuter- distance of our venue … Tying a social element to our events will drive attendance and create a vibrant atmosphere •  All content involved with LXM PRO is family-friendly. Parents and children are our core demographic! •  Tickets available to public: •  General Admission: $15.00 •  VIP: $55.00
  6. 6. www.lxmpro.com!Created by 530MediaLab!
  7. 7. All-American $12,000 !ON-SITE •  Maximum 10’ x 10’ space in Fan Zone” •  Two (2) Banners in Fan Zone” •  Two (2) end line banners during LXM PRO Game •  Exclusive access to LXM PROs via Player Lounge, Field-Level Meetups, After-Party •  Product giveaways via Fan Zone, during LXM PRO Game, or during LXM Clinics •  Branded Ownership of LXM PRO In-Game Entertainment (**Two of Five brands can utilize)•  Branding at LXM Post-Game Autograph Session MEDIA AND OFF-SITE •  Maximum branding on all event-marketing materials •  Maximum integration into LXM PRO Social Media graph (≈2 million) •  Optional branding of in-print ticket (4,000 impressions) •  Authentic LXM Jersey (OPTIONAL: Framing, Autographed) •  Branding at Official LXM PRO After Party •  2 PA Reads during LIVE Stream of LXM PRO Game via Google/YouTube •  Ability to watermark own logo on LXM images ... Images available 72 hrs after event •  Use of any and all media, LXM has must approve!!! TICKETS •  LXM Field-Side Chalet: Private cabana on the field, seats eight (8), includes access to VIP (**Food Beverage)•  10 General Admission •  LXM After Party - Four Passes (4) (Free drinks, VIP access, limited capacity, press coverage) $5,000   **Optional or Limited Inventory, price may vary
  8. 8. All-State $7,000 !ON-SITE•  10’ x 10’ space in Fan Zone•  One (1) Banners in Fan Zone•  One (1) end line banners during LXM PRO Game•  Brand-Only access to LXM PROs via Player Lounge, Field-Level Meet-ups, After-Party•  Product giveaways available via Fan Zone, LXM PRO Game, or LXM ClinicsMEDIA AND OFF-SITE •  All-State Level branding on all event-marketing materials•  All-State Level integration into LXM PRO Social Media graph. (≈2 million friends, followers, and fans).•  Authentic LXM Jersey (OPTIONAL: Framing, Autographed)•  One (1) PA Reads during LIVE Stream of LXM PRO Game via Google/YouTube•  Ability to watermark own logo on LXM images ... Images available 72 hrs after event•  Use of any and all media, LXM has must approve!!!  TICKETS•  Four (4) VIP Passes•  10 General Admission•  LXM After Party - Two (2) Passes (Free drinks, VIP access, limited capacity, press coverage) **Optional or Limited Inventory, price may vary $2,500  
  9. 9. All-Conference $3,300 !ON-SITE•  One (1) Banners in Fan Zone”•  One (1) end line banners during LXM PRO Game•  Product giveaway opportunities available via Fan Zone, during LXM PRO Game, or during LXM ClinicsMEDIA AND OFF-SITE •  All-Conference Level branding on all event-marketing materials•  All-Conference Level integration into LXM PRO Social Media graph. (≈2 million friends, followers, and fans).•  Authentic LXM Jersey (OPTIONAL: Framing, Autographed)•  One (1) PA Read during LIVE Stream of LXM PRO Game via Google/YouTube•  Ability to watermark own logo on LXM images ... Images available 72 hrs after event•  Use of any and all media, LXM has must approve!!!TICKETS•  Two (2) VIP Passes•  10 General Admission•  LXM After Party - Two (2) Passes (Free drinks, VIP access, limited capacity, press coverage) **Optional or Limited Inventory, price may vary $1,000    
  10. 10. Left: LXM PRO Founding Team is firstbusiness ever to grace cover of Conde Naste’sInside Lacrosse MagazineAbove: Shamel Bratton, LXM BaltimoreFor information please e-mail or call :Info@lxmpro.com310.896.1691
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