A story about the future of housing: relationships with meaning


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A talk given to housing think tank HACT on how housing communities might look and behave in 10 years time, from the impact of technology and network thinking to relationships and shared purpose.

*Narrative in the notes section, all photos courtesy of Flickr users, creative commons licence - see notes for attribution.*

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  • http://www.flickr.com/photos/martynjones/8611708292/sizes/l/in/photostream/ Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • This estate’s community is a very mixed socio-demographic thanks to the reduced stigma surrounding social housing Reducing this stigma has been due to a concerted effort by housing organisations and others in civil society. But also because these communities have become great places to live – places for human beings to thrive, together. And here’s why…. http://www.flickr.com/photos/martynjones/8611708292/sizes/c/in/photostream/ Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • Creating valuable social networks and building social capital are embedded in their thinking and behaviour. Technology has made it easy and natural to congregate around shared problems and interests, but digital is just a facilitator. These communities have created a high degree of social capital that unlocks creative, financial and knowledge capital across the community, and into the housing provider. People share ideas on how to tackle anti-social behaviour, expertise about how to fix taps, and the commodities they keep in their cupboards. Their connectivity also creates a sense of shared purpose, better understanding and better support networks. http://www.flickr.com/photos/hanspoldoja/5001818922/sizes/l/in/photostream/ Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • Problem solving is an ongoing process that’s done iteratively and together Experimentation and innovation is how these people get things done (except they don’t use the ‘I’ word) Technology is ubiquitous, cheap and easy to use, and face-to-face is still a big part of getting things done. People feel empowered and motivated to take responsibility for the problems around them They draw on a community funding budget provided by the housing provider, that’s available to anyone http://www.flickr.com/photos/fluffyemily/3689947700/sizes/z/in/photostream/ Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • Technology in the community allows people to know what’s going on, where at all times. It creates greater transparency and community cohesion – driving more responsible and supportive behaviour. Physical, digital touchpoints in the community link what’s going on there back into the housing provider – the community has a voice that’s channeled into the centre of the organisation. Digital crowd-sourcing platforms gather and manage feedback from residents and the community on what they need, what they’re getting and how it’s performing The organisation uses this to constantly measure and improve what it delivers, and how it does it. Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • The relationship between housing provider and residents is adult-to-adult – there’s shared responsibility and accountability driven through open, online conversations and feedback It’s both arms length and much more meaningful than transactional landlord tenant as the housing provider has become an enabler and facilitator. Instead of being relied on to fix problems, it provides a bank of financial investment, expertise and staff time for residents to request and use as they need. Residents support each other in more cohesive communities where technology allows them to know more about each other, to call for support and be more willing to give it as a result. http://www.flickr.com/photos/sashataylor/8590062318/sizes/l/in/photostream/ Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • The housing provider has completely re-oriented itself around a clear purpose and mission, everything it does is linked to deliver on meaningful outcomes. It’s been a radical shift in how it’s structured, how people communicate and behave, from a hierarchical, traditional management structure to network driven, collegiate and flexible. Staff are empowered to collaborate and innovate as they need to do deliver on better outcomes, making residents an equal partner in solutions The shared sense of purpose extends right across the organisation and its entire system of relationships Both housing provider and residents feel a collective responsibility and commitment to delivering on the outcomes they’ve agreed that matter. This all comes together to create self-sustaining, self-directing, purpose driven relationships and communities where people really thrive, together. http://www.flickr.com/photos/jose_lodewick/4233607723/sizes/l/in/photostream/ Copyright © Imparta Limited 2002 – 2008 All Rights Reserved
  • A story about the future of housing: relationships with meaning

    1. 1. HACT | Radically Different RelationshipsA story about thefuture of housing:relationships withmeaningMax St John / @maxwellstjohn / 01273 764023
    2. 2. HACT | Radically Different RelationshipsIntroducing the communityof Fiveways Quarter, 2025
    3. 3. HACT | Radically Different RelationshipsSocial network and socialcapital thinking is their DNA
    4. 4. HACT | Radically Different RelationshipsRapid prototyping is justhow they get things done
    5. 5. HACT | Radically Different RelationshipsRealtime, crowd-sourcedfeedback is built in
    6. 6. HACT | Radically Different RelationshipsRadically differentrelationshipsRelationships are supportive,enabling, adult, accountable
    7. 7. HACT | Radically Different RelationshipsPurpose drivenbusinessPurpose driven businesscreates shared responsibility