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Reversing Values


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Is it really good what they tell us is good ? …

Is it really good what they tell us is good ?
A different perspective on Economical values

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  • 1. REVERSING VALUES (IS IT REALLY GOOD, WHAT THEY TELL US IS GOOD?) #CultureCode Massimo Cardaci – 28.02.2014
  • 2. Someone says that the best way to define something intangible is to show how it allows to differentiate
  • 3. (Others) Ensure to offer great offices to employees
  • 4. (We) Do not give them an office. We ensure they may work from a place not requiring significant travelling, to reduce their stress, costs and environmental impact.
  • 5. (Others) Ensure people are rewarded substantially for the overtime they do
  • 6. (We) Ensure they do everyday a lot of overtime. With their beloved family.
  • 7. (Others) Ensure employees are trained to increase their competency in their duties
  • 8. (We) Do not train them. We ensure they become an appreciated reference point in their field.
  • 9. (Others) Give employees benefits
  • 10. (We) Do not give employees benefits. Give them trust.
  • 11. (Others) Give employees good economical conditions
  • 12. (We) Give them hassle free financial stability over time.
  • 13. (Others) Have a Mission, a Vision, a Strategy, Goals, Turnover and EBIT
  • 14. (We) Have People
  • 15. (Others) Are controlled by Shareholders, Stakeholders and Customers
  • 16. (We) Are controlled by worldwide children
  • 17. (Others) Have well structured pyramidal organigram
  • 18. (We) Have an ever growing Family-Tree. With roots at the bottom.
  • 19. (Others) Ensure people grow their skills
  • 20. (We) Ensure they grow as a PERSON
  • 21. (Others) Are quoted in the FTSE100 / MIB30 / CAC40 / MICEX10 / DOW30 / Nikkei225 / FTSEChinaA50 / etc.
  • 22. (We) Are quoted in the WORLD7.000.000.000 (soon )
  • 23. (Others) Are the ones that go to United Nations and present themselves as “Hello: I am an N-Billion turnover company”
  • 24. (We) Are the ones that go to United Nations and present ourselves as “Hello: people in the world eat everyday because our salary”
  • 25. (Others) Focus their company growth towards the amount of dividend they give to anonymous investors.
  • 26. (We) Focus our company growth towards increasing the number of known people we can sustain with our salary
  • 27. We are... Driin... Driin... Oh. It was just a dream... Time to wake-up and go to work.
  • 28. Think with your brain. Inform yourself. Do not stop dreaming.
  • 29. THANK YOU! More about me: LinkedIn Profile: Massimo Cardaci [English] Volunteer activities: Handicap: [English/Italian] Ethical Economy: [Italian] Time Management: [Italian] Some Publications: Book on Time Management: “Would you change 25 minutes?” [Italian] Books on History of Science: “Spots on the Sun? Are you joking, right?” [Italian]