Web 2.0 and Health Information Chris Mavergames Web Operations Manager/Information Architect The Cochrane Collaboration EAHIL Workshop, Dublin Castle 2 June 2009

Poll How many of you use/have heard of the following? Social networking: Facebook, LinkedIn Microblogging: Twitter Social bookmarking: CiteULike, del.icio.us, Connotea Blogs, Wikis: medical and librarian blogs, Medpedia; Blogger, Wordpress, pbwiki (services) Subscription services: RSS for anything

How many of you use/have heard of the following?

Social networking: Facebook, LinkedIn

Microblogging: Twitter

Social bookmarking: CiteULike, del.icio.us, Connotea

Blogs, Wikis: medical and librarian blogs, Medpedia; Blogger, Wordpress, pbwiki (services)

Subscription services: RSS for anything

Cutting through the jargon What is Web 1.0? Static pages, one-way interaction Searching instead of finding Passive approach to web pages – pages essentially online documents Hyperlinks, email lists One-size-fits-all content

What is Web 1.0?

Static pages, one-way interaction

Searching instead of finding

Passive approach to web pages – pages essentially online documents

Hyperlinks, email lists

One-size-fits-all content

cochrane.org

Cutting through the jargon What is different in Web 2.0? Dynamic pages, participatory interactions Information comes to you (push vs. pull) Customization of content, saved searches (iGoogle, “My NCBI“ at Pubmed) More finding (or receiving), less searching Interactive pages: commenting, subscribing, posting, adding, sharing, etc. All about the content (the technology gets simpler!) – “Internet as platform“

What is different in Web 2.0?

Dynamic pages, participatory interactions

Information comes to you (push vs. pull)

Customization of content, saved searches (iGoogle, “My NCBI“ at Pubmed)

More finding (or receiving), less searching

Interactive pages: commenting, subscribing, posting, adding, sharing, etc.

All about the content (the technology gets simpler!) – “Internet as platform“

cochrane.org

igoogle.com

Some Web 2.0 applications and tools Social networking: Facebook, LinkedIn Microblogging: Twitter Social bookmarking: CiteULike, del.icio.us, Connotea Blogs, Wikis: medical and librarian blogs, Medpedia; Blogger, Wordpress, pbwiki (services) Subscription services: RSS for Podcasts News Saved searches

Social networking: Facebook, LinkedIn

Microblogging: Twitter

Social bookmarking: CiteULike, del.icio.us, Connotea

Blogs, Wikis: medical and librarian blogs, Medpedia; Blogger, Wordpress, pbwiki (services)

Subscription services: RSS for

Podcasts

News

Saved searches

More on Web 2.0 Push vs. Pull Web 2.0 allows you to have information “pushed“ at you vs. you having to “pull“ it Finding vs. searching Via RSS, Twitterfeeds, Group updates, etc. Web 2.0 keywords: interact, share, collaborate, remix Internet as a platform (less downloading of software, more use of online services)

Push vs. Pull

Web 2.0 allows you to have information “pushed“ at you vs. you having to “pull“ it

Finding vs. searching

Via RSS, Twitterfeeds, Group updates, etc.

Web 2.0 keywords: interact, share, collaborate, remix

Internet as a platform (less downloading of software, more use of online services)

Web 2.0 analogies and concepts An analogy: Web 1.0 = static on a radio Web 2.0 = provides a tuner “ tuning the web“ “ joining the conversation, already in progress“ Information can be very rich (C. Shirky - flickr pages as technical manuals, “hdr“ example)

An analogy:

Web 1.0 = static on a radio

Web 2.0 = provides a tuner

“ tuning the web“

“ joining the conversation, already in progress“

Information can be very rich (C. Shirky - flickr pages as technical manuals, “hdr“ example)

Social Networking services Facebook, LinkedIn, 2Collab, and others These services allow you to create an online profile so that you can interact with others: Join groups that share your interests Share links, notes, reading lists, videos, etc. Comment on and discuss items shared by others Use chat and messaging services

Facebook, LinkedIn, 2Collab, and others

These services allow you to create an online profile so that you can interact with others:

Join groups that share your interests

Share links, notes, reading lists, videos, etc.

Comment on and discuss items shared by others

Use chat and messaging services

facebook.com

linkedin.com

2collab.com

Why use these tools? Networking with like-minded individuals in your field Enhancing your productivity by learning from and sharing with others Exploring new interests or research topics Career and professional development Don‘t underestimate the power of these tools!

Networking with like-minded individuals in your field

Enhancing your productivity by learning from and sharing with others

Exploring new interests or research topics

Career and professional development

Don‘t underestimate the power of these tools!

Microblogging - Twitter S hare short, 140-character messages (“tweets“) You follow people and they follow you Filtering tools for Twitter allow filtering of keywords of interest to you What is he talking about? Much easier to show you!

S hare short, 140-character messages (“tweets“)

You follow people and they follow you

Filtering tools for Twitter allow filtering of keywords of interest to you

What is he talking about? Much easier to show you!

twitter.com/cochranecollab

twitter.com/mavergames

tweetdeck.com

twitter.com/tsc_oh

Why Twitter? Concept of “ambient awareness“, perfect example of ‚push‘ technology You won‘t see every tweet, but you‘ll be ‚ambiently‘ aware of the conversation Tweet a question, get an answer! Share and find links to interesting sites Search Google for “twitter apps“ Get Twitter on your mobile device What‘s coming (hopefully) that will improve: Grouping of “friends” Text links in tweets Allow tweeting to a grou p Etc.

Concept of “ambient awareness“, perfect example of ‚push‘ technology

You won‘t see every tweet, but you‘ll be ‚ambiently‘ aware of the conversation

Tweet a question, get an answer!

Share and find links to interesting sites

Search Google for “twitter apps“

Get Twitter on your mobile device

What‘s coming (hopefully) that will improve:

Grouping of “friends”

Text links in tweets

Allow tweeting to a grou p

Etc.

Social Bookmarking del.icio.us, CiteULike, Connotea Allow users to share collections of links User-generated tagging Like a giant bookmarks database CiteULike and Connotea are specifically for scholarly references

del.icio.us, CiteULike, Connotea

Allow users to share collections of links

User-generated tagging

Like a giant bookmarks database

CiteULike and Connotea are specifically for scholarly references

citeulike.org

del.icio.us

Why use social bookmarking? Discover new, relevant articles and websites New links come to you via RSS or your account on these services Access your bookmarks anywhere, from any browser Export citations easily (CiteULike) and organize your scholarly papers For traditional library setting: reference librarian can share their bookmarks easily with patrons

Discover new, relevant articles and websites

New links come to you via RSS or your account on these services

Access your bookmarks anywhere, from any browser

Export citations easily (CiteULike) and organize your scholarly papers

For traditional library setting: reference librarian can share their bookmarks easily with patrons

Blogs, Wikis Blog (weblog): example – Laika‘s MedLiblog Wiki (What I Know Is) (backronym - The word wiki , halved from the Hawaiian phrase " wiki wiki " meaning "quick „ ) Collaborative resource creation Takes advantage of the “hive“ of people on the web all with specific knowledge Medpedia Fun example: twictionary Blogger, Wordpress, etc. (tools for creating blogs) Pbwiki.com, wetpaint.com, etc. (tools for creating wikis)

Blog (weblog): example – Laika‘s MedLiblog

Wiki (What I Know Is) (backronym - The word wiki , halved from the Hawaiian phrase " wiki wiki " meaning "quick „ )

Collaborative resource creation

Takes advantage of the “hive“ of people on the web all with specific knowledge

Medpedia

Fun example: twictionary

Blogger, Wordpress, etc. (tools for creating blogs)

Pbwiki.com, wetpaint.com, etc. (tools for creating wikis)

http://laikaspoetnik.wordpress.com/

http://scienceroll.com/

http:// www.medpedia .com/

http://twictionary.pbwiki.com/

http:// cochrane.org/ideas

http:// mavergames.net

Why use blogs? Among many reasons... Good summary of interesting articles in a particular field Can receive updates via RSS (‚push‘) Starting a blog allows you to network with other bloggers and “guest post“ on other blogs Can serve as a homepage for your research work And many other reasons...

Among many reasons...

Good summary of interesting articles in a particular field

Can receive updates via RSS (‚push‘)

Starting a blog allows you to network with other bloggers and “guest post“ on other blogs

Can serve as a homepage for your research work

And many other reasons...

Why use wikis? Among many reasons... Very powerful knowledge gathering tool Allows for collaborative work environments Can use them for “crowd sourcing“ your work or for brainstorming ideas Utilizing the “hive mind“ to gather ideas, facts

Among many reasons...

Very powerful knowledge gathering tool

Allows for collaborative work environments

Can use them for “crowd sourcing“ your work or for brainstorming ideas

Utilizing the “hive mind“ to gather ideas, facts

Subscription services: RSS You can obtain the following and much more via an RSS feed (Really Simple Syndication) Podcasts Saved searches News feeds Updates to sites, collections of bookmarks, flickr photos, etc. – could be anything! Google Reader, Yahoo, Bloglines, etc.

You can obtain the following and much more via an RSS feed (Really Simple Syndication)

Podcasts

Saved searches

News feeds

Updates to sites, collections of bookmarks, flickr photos, etc. – could be anything!

Google Reader, Yahoo, Bloglines, etc.

cochrane.org/podcasts

Podcast XML

http://www.ajpm-online.net/

cochrane.org/news

www.google.com/reader

My iGoogle page

http://www.ncbi.nlm.nih.gov/sites/myncbi/

http://www.ncbi.nlm.nih.gov/sites/myncbi/

bmj.com

http://www.guardian.co.uk/lifeandstyle/besttreatments

http://www.webicina.com/rss_feeds/

http://www.webicina.com/rss_feeds/

Typical Web 2.0 scenario I visit Laikas MedLiblog: Where I find this post:

I visit Laikas MedLiblog:

Typical Web 2.0 scenario I visit the site: I subscribe to the feed:

I visit the site:

Typical Web 2.0 scenario I decide to tweet it: I get this response via Twitter:

I decide to tweet it:

I get this response via Twitter:

Typical Web 2.0 scenario So, I visit the Facebook group and join. Then, I post the following to the group page: And so on...

So, I visit the Facebook group and join.

Then, I post the following to the group page:

And so on...

Further reading Visit del.icio.us/mavergames for a complete list of links from this presentation (see tag “EAHIL”) Follow The Cochrane Collaboration on Twitter! twitter.com/cochranecollab Follow me on Twitter! twitter.com/mavergames Get news via RSS from cochrane.org/news In a few days, see slidecast of this presentation at slideshare.net/mavergames Share, collaborate, remix, explore!

Visit del.icio.us/mavergames for a complete list of links from this presentation (see tag “EAHIL”)

Follow The Cochrane Collaboration on Twitter! twitter.com/cochranecollab

Follow me on Twitter! twitter.com/mavergames

Get news via RSS from cochrane.org/news

In a few days, see slidecast of this presentation at slideshare.net/mavergames

Share, collaborate, remix, explore!

Questions?

Thank you! Chris Mavergames Web Operations Manager/Information Architect The Cochrane Collaboration Email: [email_address] Twitter: mavergames Blog: mavergames.net