Web 2.0 and Health Information

Web 2.0 and Health Information Chris Mavergames Web Operations Manager/Information Architect The Cochrane Collaboration EAHIL Workshop, Dublin Castle 2 June 2009

Poll
How many of you use/have heard of the following?
Social networking: Facebook, LinkedIn
Microblogging: Twitter
Social bookmarking: CiteULike, del.icio.us, Connotea
Blogs, Wikis: medical and librarian blogs, Medpedia; Blogger, Wordpress, pbwiki (services)
Subscription services: RSS for anything

Cutting through the jargon
What is Web 1.0?
Static pages, one-way interaction
Searching instead of finding
Passive approach to web pages – pages essentially online documents
Hyperlinks, email lists
One-size-fits-all content

cochrane.org

Cutting through the jargon
What is different in Web 2.0?
Dynamic pages, participatory interactions
Information comes to you (push vs. pull)
Customization of content, saved searches (iGoogle, “My NCBI“ at Pubmed)
More finding (or receiving), less searching
Interactive pages: commenting, subscribing, posting, adding, sharing, etc.
All about the content (the technology gets simpler!) – “Internet as platform“

cochrane.org

igoogle.com

Some Web 2.0 applications and tools
Social networking: Facebook, LinkedIn
Microblogging: Twitter
Social bookmarking: CiteULike, del.icio.us, Connotea
Blogs, Wikis: medical and librarian blogs, Medpedia; Blogger, Wordpress, pbwiki (services)
Subscription services: RSS for
Podcasts
News
Saved searches

More on Web 2.0
Push vs. Pull
Web 2.0 allows you to have information “pushed“ at you vs. you having to “pull“ it
Finding vs. searching
Via RSS, Twitterfeeds, Group updates, etc.
Web 2.0 keywords: interact, share, collaborate, remix
Internet as a platform (less downloading of software, more use of online services)

Web 2.0 analogies and concepts
An analogy:
Web 1.0 = static on a radio
Web 2.0 = provides a tuner
“ tuning the web“
“ joining the conversation, already in progress“
Information can be very rich (C. Shirky - flickr pages as technical manuals, “hdr“ example)

Social Networking services
Facebook, LinkedIn, 2Collab, and others
These services allow you to create an online profile so that you can interact with others:
Join groups that share your interests
Share links, notes, reading lists, videos, etc.
Comment on and discuss items shared by others
Use chat and messaging services

facebook.com

linkedin.com

2collab.com

Why use these tools?
Networking with like-minded individuals in your field
Enhancing your productivity by learning from and sharing with others
Exploring new interests or research topics
Career and professional development
Don‘t underestimate the power of these tools!

Microblogging - Twitter
S hare short, 140-character messages (“tweets“)
You follow people and they follow you
Filtering tools for Twitter allow filtering of keywords of interest to you
What is he talking about? Much easier to show you!

twitter.com/cochranecollab

twitter.com/mavergames

tweetdeck.com

twitter.com/tsc_oh

Why Twitter?
Concept of “ambient awareness“, perfect example of ‚push‘ technology
You won‘t see every tweet, but you‘ll be ‚ambiently‘ aware of the conversation
Tweet a question, get an answer!
Share and find links to interesting sites
Search Google for “twitter apps“
Get Twitter on your mobile device
What‘s coming (hopefully) that will improve:
Grouping of “friends”
Text links in tweets
Allow tweeting to a grou p
Etc.

Social Bookmarking
del.icio.us, CiteULike, Connotea
Allow users to share collections of links
User-generated tagging
Like a giant bookmarks database
CiteULike and Connotea are specifically for scholarly references

citeulike.org

del.icio.us

Why use social bookmarking?
Discover new, relevant articles and websites
New links come to you via RSS or your account on these services
Access your bookmarks anywhere, from any browser
Export citations easily (CiteULike) and organize your scholarly papers
For traditional library setting: reference librarian can share their bookmarks easily with patrons

Blogs, Wikis
Blog (weblog): example – Laika‘s MedLiblog
Wiki (What I Know Is) (backronym - The word wiki , halved from the Hawaiian phrase " wiki wiki " meaning "quick „ )
Collaborative resource creation
Takes advantage of the “hive“ of people on the web all with specific knowledge
Medpedia
Fun example: twictionary
Blogger, Wordpress, etc. (tools for creating blogs)
Pbwiki.com, wetpaint.com, etc. (tools for creating wikis)

http://laikaspoetnik.wordpress.com/

http://scienceroll.com/

http:// www.medpedia .com/

http://twictionary.pbwiki.com/

http:// cochrane.org/ideas

http:// mavergames.net

Why use blogs?
Among many reasons...
Good summary of interesting articles in a particular field
Can receive updates via RSS (‚push‘)
Starting a blog allows you to network with other bloggers and “guest post“ on other blogs
Can serve as a homepage for your research work
And many other reasons...

Why use wikis?
Among many reasons...
Very powerful knowledge gathering tool
Allows for collaborative work environments
Can use them for “crowd sourcing“ your work or for brainstorming ideas
Utilizing the “hive mind“ to gather ideas, facts

Subscription services: RSS
You can obtain the following and much more via an RSS feed (Really Simple Syndication)
Podcasts
Saved searches
News feeds
Updates to sites, collections of bookmarks, flickr photos, etc. – could be anything!
Google Reader, Yahoo, Bloglines, etc.

cochrane.org/podcasts

Podcast XML

http://www.ajpm-online.net/

cochrane.org/news

www.google.com/reader

My iGoogle page

http://www.ncbi.nlm.nih.gov/sites/myncbi/

bmj.com

http://www.guardian.co.uk/lifeandstyle/besttreatments

http://www.webicina.com/rss_feeds/

Typical Web 2.0 scenario
I visit Laikas MedLiblog:
Where I find this post:

I visit the site:
I subscribe to the feed:

I decide to tweet it:
I get this response via Twitter:

So, I visit the Facebook group and join.
Then, I post the following to the group page:
And so on...

Further reading
Visit del.icio.us/mavergames for a complete list of links from this presentation (see tag “EAHIL”)
Follow The Cochrane Collaboration on Twitter! twitter.com/cochranecollab
Follow me on Twitter! twitter.com/mavergames
Get news via RSS from cochrane.org/news
In a few days, see slidecast of this presentation at slideshare.net/mavergames
Share, collaborate, remix, explore!

Questions?

Thank you! Chris Mavergames Web Operations Manager/Information Architect The Cochrane Collaboration Email: [email_address] Twitter: mavergames Blog: mavergames.net

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Web 2.0 and Health Information

by Chris Mavergames on May 25, 2009

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