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Digital Storytelling Solutions
 

Digital Storytelling Solutions

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Presentation prepared for students in Rob Nyland's Digital Storytelling course at Lake Washington Technical College.

Presentation prepared for students in Rob Nyland's Digital Storytelling course at Lake Washington Technical College.

Delivered 26 January 2010.

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    Digital Storytelling Solutions Digital Storytelling Solutions Presentation Transcript

    • Digital Storytelling Solutions matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Matthew Stringer, MCDM New Media Producer | Social Media Strategist 26 January 2010
      • Lifelong storyteller
      • USC
      • Interactive media
      • Video games
      • Interactive television, film/TV/special effects
      • UW MCDM
      • Pocketmedia, Web video, video slideshows
      matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Background
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling
      • Communication >> Relationships
      • Meaning >> Identity | Empowerment
      • Culture >> Collective narrative
      • What and WHY
      matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Importance of story
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Aristotle Story Arc Biology
      • Folk culture, Shakespeare VS. campfire
      • Printing press
      • Invention of mass communication, media
      • Limited channels >> large audiences
      • Radio, cinema, television
      • Cable TV, Internet
      • Unlimited channels >> niche audiences
      matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Audience
      • “The medium is the message” - McLuhan
      • Linear production
      • Non-linear production
      • Content is king
      • Scalability
      • Social strategy and distribution
      matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Approaches
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Content
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Scalability VS.
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Scalability VS.
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Social strategy
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Ideation: The hardest part
      • Comedy VS. Tragedy
      • Simple VS. Complex
      • Metaphor, symbolism, meaning, empowerment
      • FOCUS
      • What helps me: music and visualization
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Branding & Value
      • What is my mission?
      • How can I develop cohesive message?
      • How can I set that message free? In other words, how do I tell the truth?
      • Value and solutions
      • Execution
      • Brand IS story
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Brainstorming
      • Story arc
      • Beginning (character(s), establishing conflict)
      • Middle (complications, plot)
      • Climax (resolution)
      • Dénouement (wrap-up and invitation)
      • Let the story tell itself – LET GO
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Production Process
      • Writing
      • Pre-production (planning, scheduling, prep)
      • Production (capture)
      • Post-production (ingest and editorial)
      • “Wash, rinse, repeat.”
      • Feedback
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Distribution
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling RELATIONSHIPS
    • GET IN THERE AND PLAY!
    • matthewstringer.com New Media Productions Lake Washington Technical College Nyland – Digital Storytelling Except for certain images used, this presentation is licensed under a Creative Commons Attribution-Noncommercial-ShareAlike 3.0 License. (cc) 2010 matthewstringer.com New Media Productions Some rights reserved. matthewstringer.com twitter.com/matthewstringer youtube.com/matthewstringer blog: nerdacumen.com THANK YOU!