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Social networking: access denied

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  • There is no one size fits all solution to keep company networks secure, using social media productively in the workplace, and keeping employees happy. Palo Alto Networks came out with an interesting whitepaper on the subject of blocking social networking apps that you may have to worry about, “To Block or Not. Is that the question?” here: http://bit.ly/d2NZRp. It has lots of insightful and useful information about identifying and controlling Enterprise 2.0 apps (Facebook, Twitter, Skype, etc.) Let me know what you think… kelly@briefworld.com
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  • Wikepedia, a rate of data transfer, throughput or bit rate , measured in bits per second (bps)
  • Software designed to infiltrate a computer system without the owner's informed consent .

Transcript

  • 1. Social Networking: Access Denied Matthew Royse Tuesday, April 13 MIS 555 – Spring 2010
  • 2.
    • 54% of U.S. workplaces deny access “completely”
    • 19% only permit it for “business purposes”
    How many companies block social networking sites? *Robert Half Technology Study, 2009
  • 3.
    • 1,400 Chief Information Officers randomly interviewed*
    • Companies with 100 or more employees
    National Survey Breakdown *Robert Half Technology Study, 2009
  • 4. My Experience
  • 5. Social Networks
  • 6. Common Social Networking Sites Used for ‘Business Purposes’
  • 7. Does your company block social networking sites? If so, which ones?
  • 8. 5 Reasons to Block Social Media
  • 9.
    • Bandwidth
    5 Reasons to Block Social Media
  • 10.
    • 2. Viruses
    5 Reasons to Block Social Media
  • 11.
    • 3. Loss of Productivity
    5 Reasons to Block Social Media
  • 12.
    • 4. Sensitive Corporate Info
    5 Reasons to Block Social Media
  • 13.
    • 5. Threat of Malware
    5 Reasons to Block Social Media
  • 14. 5 Reasons to Allow Social Media
  • 15.
    • 1. Recruit and retain talented employees, especially Gen Y workers
    5 Reasons to Allow Social Media
  • 16.
    • 2. Employees are more productive
    5 Reasons to Allow Social Media
  • 17.
    • 3. Encourages collaboration and generates ideas
    5 Reasons to Allow Social Media
  • 18.
    • 4. Increases employee engagement and fosters brand advocates
    5 Reasons to Allow Social Media
  • 19.
    • 5. Employees already have access through tools like smartphones
    5 Reasons to Allow Social Media
  • 20. What’s the answer?
  • 21.
    • Develop and implement a social media policy approved by legal, IT, marketing and senior management team
  • 22.
    • It provides a set of corporate guidelines for employees on how to communicate online
    What is a Social Media Policy?
  • 23.
    • Only 29% of U.S. workplaces have a social media policy*
    Room for Growth *Manpower Study, 2010
  • 24. Examples of Social Media Policies
    • ESPN
    • Intel
    • IBM
    • Wal-Mart
    • Online Database of Social Media Policies
  • 25. Questions?