BMC Communities: Milestones since 2000

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When online Community engagement began in 2000, who could guess what BMC Communities would be in 2013?

When online Community engagement began in 2000, who could guess what BMC Communities would be in 2013?

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  • 1. Matt Laurenceau, Sr Community Ambassador@Matt_LBMC CommunitiesMilestones since 2000
  • 2. © Copyright 5/30/2013 BMC Software, Inc 2© Copyright 5/30/2013 BMC Software, Inc 2Between 2000 and 2013, BMC Communitiesevolved from aniche developer network … to amainstream Community,accelerating many Business Processes,serving a far bigger Market,boosting our Brand.
  • 3. © Copyright 5/30/2013 BMC Software, Inc 3For each Milestone- What was included- Issues we faced- Why it succeededNext Steps- What we plan for the future- Share feedback!(this Community is for/by you!)Content of this Presentation
  • 4. 2000 – 2008: Strong foundations for growth
  • 5. © Copyright 5/30/2013 BMC Software, Inc 52000: BMC Developer ConnectionFocused goal: development around one product
  • 6. © Copyright 5/30/2013 BMC Software, Inc 62001: BMC acquires RemedyBy acquiring Remedy, BMC inherited avibrant community of users
  • 7. © Copyright 5/30/2013 BMC Software, Inc 72006: BMC Developer Network
  • 8. © Copyright 5/30/2013 BMC Software, Inc 82008: BladelgicThe Bladelogic family seamlessly joined BMC(teams already had a community culture)
  • 9. 2011 – 2013: Bigger, faster, more Social
  • 10. © Copyright 5/30/2013 BMC Software, Inc 10Early 2011: BMC CommunitiesRebranding: newname, new UserExperienceQuick Access tomain areasHighlighting Blogposts
  • 11. © Copyright 5/30/2013 BMC Software, Inc 11Web User Interface Tricks- Less cluter in the Home Page- Hightlighting Hottest areasContent- Starting to include visionnary Blogs- Testing Local User GroupsEarly 2011: key factors of success
  • 12. © Copyright 5/30/2013 BMC Software, Inc 12April 2012: UX SimplificationFocused oncontentData-drivenGrouping byuser persona(Top Nav)
  • 13. © Copyright 5/30/2013 BMC Software, Inc 13Easier Navigation for all User Persona(Top Nav Grouping interactions byUse Case - see more details)Content providers now own an area,and are more motivated in improvingUser Experience for users theircommunityApril 2012: Key Factors of Success
  • 14. © Copyright 5/30/2013 BMC Software, Inc 14June 2012: IdeationOpen InnovationTransparent Crowdsourced RFE process
  • 15. © Copyright 5/30/2013 BMC Software, Inc 15Background- High demand from Customers- High demand from R&DExecution- Buy-in from R&D- A couple of champions in ProductManagementJune 2012: Key Success Criteria
  • 16. © Copyright 5/30/2013 BMC Software, Inc 16April 2013: Streams, MobileSocial from the ground up!Far more Actionable from Web and/or Mobile
  • 17. © Copyright 5/30/2013 BMC Software, Inc 17Answering pains from users- Mobile: easily replying, andposting!- Ability to follow/be notifiedLeveraging Key champions- To embrace early- To educate othersApril 2013: Key Success criteria
  • 18. © Copyright 5/30/2013 BMC Software, Inc 18May 2013: User-contributed Product contentCustomers to uploadtheir BMC Productsettings or utilitiesCrowdsourcingActionableCollaborativeGamifying engagement
  • 19. © Copyright 5/30/2013 BMC Software, Inc 19Very motivated Users(bullet List to be updated as thingsprogress)May 2013: Key Success Criteria (tentative)
  • 20. © Copyright 5/30/2013 BMC Software, Inc 20What’s Next?• People– More local User Groups– More engagement (from BMC and other SMEs)• Technology– More Social synergy– Fostering Good User Behavior through challenges/quests
  • 21. Want to give it a try?Go to http://communities.bmc.com/