Piwik Presentation

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piwik is an open source (GPL license) web analytics software. It gives interesting reports on your website visitors, your popular pages, the search engines keywords they used, the language they speak… and so much more.

Piwik - description of the software, why is it better than the competition, screenshots


piwik aims to be an open source alternative to Google Analytics.

1. Open APIs
2. Plugins Architecture
3. Data abstraction layer
4. Customizable dashboard
5. Innovative User Interface

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Piwik Presentation

  1. 1. Piwik open source web analytics software
  2. 3. Measure
  3. 4. Analyze
  4. 5. Act
  5. 6. And your traffic could look like...
  6. 9. Piwik
  7. 10. Open Source Open Source
  8. 11. Piwik Mission statement <ul><li>« To create, as a community , the leading international open source web analytics application, providing access to all functionality through open components and open APIs . » </li></ul>
  9. 12. Measure & analyse <ul><li>Who are your visitors </li></ul><ul><li>What they are doing </li></ul><ul><li>How they found your website </li></ul><ul><li>... And much more </li></ul>
  10. 13. How does it work? <ul><li>Upload on your web server </li></ul><ul><li>Install (5 min) </li></ul><ul><li>Copy paste a small Javascript tag on your pages </li></ul><ul><li>Done! </li></ul>
  11. 14. Why is Piwik better? <ul><li>Open APIs </li></ul><ul><li>Plugins </li></ul><ul><li>Data abstraction layer </li></ul><ul><li>Customizable dashboard </li></ul><ul><li>User Interface </li></ul>
  12. 15. <ul><li>(1) </li></ul>
  13. 16. Open APIs
  14. 17. <ul><li>With other services, you generally don’t own your data </li></ul>
  15. 19. <ul><li>In Piwik, all the data is available through simple web services (REST) </li></ul>
  16. 21. Top 10 keywords yesterday <ul><li>?module= API </li></ul><ul><li>&method= Referers.getKeywords </li></ul><ul><li>&idSite= 1 </li></ul><ul><li>&date= yesterday </li></ul><ul><li>&period= day </li></ul><ul><li>&format= xml </li></ul>
  17. 22. <ul><li><result> </li></ul><ul><li><row> </li></ul><ul><li><label>xml is good</label> </li></ul><ul><li><nb_unique_visitors>5</nb_unique_visitors> </li></ul><ul><li><nb_visits>6</nb_visits> </li></ul><ul><li><nb_actions>21</nb_actions> </li></ul><ul><li><max_actions>6</max_actions> </li></ul><ul><li><sum_visit_length>762</sum_visit_length> </li></ul><ul><li><bounce_count>0</bounce_count> </li></ul><ul><li><idsubdatatable>33</idsubdatatable> </li></ul><ul><li></row> </li></ul><ul><li><row> </li></ul><ul><li><label> baby one more time </label> </li></ul><ul><li><nb_unique_visitors>3</nb_unique_visitors> </li></ul><ul><li>[...] </li></ul><ul><li></row> </li></ul><ul><li>[...] </li></ul><ul><li></result> </li></ul>
  18. 23. <ul><li>(2) </li></ul>
  19. 24. Plugins architecture
  20. 26. Customize your application
  21. 28. Add / Remove plugins Build your own!
  22. 29. Plugins examples <ul><li>Show your last visitors locations on a Google maps </li></ul><ul><li>View a heatmap of your visitors clicks on your pages </li></ul>
  23. 31. <ul><li>(3) </li></ul>
  24. 32. Data abstraction
  25. 33. <ul><li>Html table </li></ul>
  26. 34. <ul><li>Tag cloud </li></ul>
  27. 35. <ul><li>Bar chart </li></ul>
  28. 36. <ul><li>Pie chart </li></ul>
  29. 37. <ul><li>XML </li></ul>
  30. 38. <ul><li>JSON (Javascript object) </li></ul>
  31. 39. <ul><li>CSV </li></ul>
  32. 40. <ul><li>(4) </li></ul>
  33. 41. Customizable Dashboard Widgets
  34. 42. Widgets <ul><li>Create your ideal dashboard by selecting widgets </li></ul><ul><li>Widgets can be added to other dashboards (apple dashboard, netvibes, etc.) </li></ul>
  35. 43. Dashboard demo http://piwik.org/demo
  36. 44. <ul><li>Add new widgets </li></ul>
  37. 45. <ul><li>Customize the layout </li></ul>
  38. 46. <ul><li>Delete widgets </li></ul>
  39. 47. <ul><li>(5) </li></ul>
  40. 48. User interface
  41. 49. (a work in progress...)
  42. 50. Concepts <ul><li>Simplicity </li></ul><ul><li>Fast (ajax) </li></ul><ul><li>wow effect </li></ul>
  43. 51. <ul><li>Column sort </li></ul>
  44. 52. <ul><li>Pagination </li></ul>
  45. 53. <ul><li>Search within a table (eg. keywords containing “web”) </li></ul>
  46. 54. <ul><li>One click access to exports </li></ul>
  47. 55. <ul><li>Embed your data everywhere </li></ul>
  48. 56. <ul><li>Easy hierarchical view of your website </li></ul>
  49. 57. <ul><li>Easy view subtables (eg. Keywords by search engines) </li></ul>
  50. 58. <ul><li>Fast period monitoring </li></ul><ul><li>( Sparklines ) </li></ul>
  51. 59. <ul><li>Evolution graph </li></ul>
  52. 60. Conclusion <ul><li>Lots of great features </li></ul><ul><li>Piwik is unique </li></ul><ul><li>and people notice </li></ul><ul><li>Try Piwik today </li></ul>
  53. 61. Thanks
  54. 62. Questions?
  55. 63. http://piwik.org
  56. 64. Credits <ul><li>Pic #1 , #2 , #3 , #4 , #5 , #6 , #7 , #8 , #9 , #10 </li></ul><ul><li>By Matthieu Aubry, 2008 </li></ul><ul><li>Under license #CC-By-Sa </li></ul>

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