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Intro to Piwik project - 2014

Intro to Piwik project - 2014



Piwik is an open web analytics platform.

Piwik is an open web analytics platform.



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    Intro to Piwik project - 2014 Intro to Piwik project - 2014 Presentation Transcript

    • What is Piwik?
    • Web-Analytics Platform based on PHP 5.3 & MySQL
    • 500k websites all over the world
    • 50+ languages more than 100+ translators You can use Piwik in: አማርኛ, ‫ ,العربية‬Беларуская, Български, Català, Česky, Cymraeg, Dansk, Deutsch, Ελληνικά, English, Español, Eesti keel, Euskara, ‫ ,فارسی‬Suomi, Français, Galego, ‫ ,עברית‬Hrvatski, Magyar, Bahasa Indonesia, Íslenska, Italiano, 日本語, !"#$%&', 한국어, Lietuvių, Latviešu, Norsk (bokmål), Nederlands, Norsk (nynorsk), Polski, Português brasileiro, Português, Română, Русский, Slovensky, Slovenščina, Shqip, Srpski, Svenska, !"#, ภาษาไทย, Türkçe, Українська, 简体中⽂文, 繁體中文
    • Free Software
    • Actively developed
    • œš‘“›⁸To create, as a community, the leading international open source web analytics platform, that gives every user full control of their data.’”⁹
    • Quality Continuous Integration on Travis CI
    • Security Code Reviews, Bug Bounty Program and external audits
    • Why Web Analytics?
    • Learn about your audience • Who are your visitors or customers • What are they doing • How they found your website • ... and much more
    • It helps you to • understand your visitors • improve the navigation and usability • identify the value of marketing campaigns • track Ecommerce sales
    • Features
    • Dashboards
    • Real Time Real-Time Map & Visitor Log
    • Page Speed
    • Site Search
    • Scheduled Reports
    • Google2Piwik Import Google Analytics data to keep your history
    • Lots of other features • Real time data updates • Customizable Dashboard Ẅ— and create new dashboards as you see fit! • All Websites Dashboard • Beautiful historical reports, we call this feature Row Evolution • Analytics for Ecommerce • Ecommerce ẃ–‚„ including abandoned carts and products & categories • Goal conversion tracking • Track custom variables • Track Searches done on your internal search engine (Site Search Analytics) • Geo Locate your visitors • Visitors World Map: View the visitors statistics by Country, Region, City. • Real time World Map • Pages Transitions: • Page Overlay • Site Speed and Load time, page speed reports • Custom Segments Editor: • Automatic tracking of file downloads • Automatic tracking of clicks on external website links • Optional tracking of 404 pages • Analytics campaign tracking • Automatically detects Google Analytics campaign parameters in your URLs • More than 800 Search Engines tracked • Scheduled email reports (PDF and HTML reports) • Embed reports in your app or website, 40+ Widgets available… • … or embed (beautiful) PNG Graphs in any custom page, email, or app! • Optionally make your statistics public • No data limit, you can keep all your data FOREVER.. • Data Export & APIs • Data Export in Excel, XML, Json and more! • Fully-featured analytics API • Administration API (REST) • Log Analytics: Import and Analyze your Server Logs • Reprocess historical data from your server logfiles • Report server errors and other http status codes • Track and identify search engine and other bots • Keep your data private on your server • Technical • Compatible with Windows, MacOs, Linux, Solaris, IIS, Apache, Nginx, ... • 5 Minute installation • Different one click Installation options • Easy One Click Update • Strong focus on software security & excellent track record • Strong focus on software Quality Assurance & testing • Compatible with high traffic websites • Supports servers behind proxies and works in a load balanced architecture • Works for Intranet websites • User Privacy • Privacy compliant web analytics • Setting to anonymise your visitors’”⁹ IPs • Iframe included to let your visitor opt-out of Piwik tracking • DoNotTrack support by default • Use 1st party cookies by default, with an option to enable third party cookies • Create text annotations in your Graphs, to annotate particular events • Administration Options • Manage unlimited users • Set user access to multiple websites • Manage unlimited websites • Exclude IPs and IP ranges • Exclude URL parameters • Timezone support, for each website • Supports 100+ currencies • Powerful options to White Label Piwik • Upload your custom logo for UI and email reports • Automatically delete old logs and old data reports to keep you db size small • Integrates with more than 40 CMS, web frameworks or Ecommerce shops • More advanced user settings! • More Goodness! • Official Piwik Mobile app for Android and iOs smartphones • Free community support forums • Professional consultation services • 50+ languages available • Let your customers and clients sign up to your Piwik • Google Analytics data importer • 100% FREE Software (Open Source, GPL license) • Compatible with commercial uses • Tracking API • By default, we recommend the Javascript Tracking API • Asynchronous code for faster page loads • Track & record any data using the REST Tracking API • PHP, iOS, Java & Python Tracking API Client • Track custom page URLs and page titles • Track subdomains • Supports both 1st party cookies (default) and 3rd party cookie (optional) • Import your Apache, Nginx, IIS server logs for processing in Piwik! • Track server speed generation time for each Page view • Supports pages encoded in unicode (for example, UTF-8)
    • How does it work
    • Tracker Consumer JS Email PHP Pytho n Java iOS Tracking API Database Analytics API Piwik UI Mobile App
    • Integrate Piwik
    • Unique Advantages
    • Own your data
    • Privacy features Compliance with privacy regulations
    • The new AWStats Import your server logs
    • No limitations Unlimited websites, dashboards & users
    • Open analytics platform Fulfill your needs with Plugins & Themes
    • Award Winner NZ Open Source Software Awards
    • Future
    • Marketplace Search for Plugins & Themes and install them in one click
    • User level reporting Detailed visitor information
    • Thank you • http://piwik.org • http://github.com/piwik/piwik