BLOB TOUR 2013
Riley Kuhn
&
Matt Kacik
WHAT WE DO
 Promote!
 Educate!
 Repair!
PISMO BEACH CAR SHOW
 June 14-16
 Pismo Beach, CA
 50,000 fans
 A classic local event!
HUMMER INVASION
 Pismo Beach, CA
 June 28-30
 5,000 attendees
 Over 100 Hummers!
HDRA RENO 500 & OFF-ROAD
EXPO
July 10-12
Reno, NV
10,000 Attendees
5 Slime Race
Teams Won Their
Class
RED BULL US GRAND PRIX
 July 19-21
 Monterey, CA
 100,000 fans
 Moto GP World

Championship Race
DOWNIEVILLE MTB CLASSIC
 August 1-3
 Downieville, CA
 10,000 fans
 All-Mountain World

Championships
BARRETT JACKSON HOT AUGUST
NIGHTS
 August 8-10
 Reno, NV
 50,000 fans
 The world’s

greatest collector
car auction!
ROLEX MOTORSPORTS REUNION
 August 19-21
 Mazda Laguna Seca Raceway, Monterey, CA
 40,000 fans
PISMO HUCKFEST
 August 24, 2013
 Oceano Dunes, CA
 5,000 fans
 100+ ft hucks by

Slime sponsored
trucks!
MAMMOTH KAMIKAZE BIKE
GAMES
 September 4-10
 10,000 fans
 Dozens of flat tires
DEALER VISITS
 30+ Slime dealers

visited
 Napa, Cycle Gear,

Walmart, Tractor
Supply Co.,
Performance Bicycle,
and Inde...
BLOB TOUR RESULTS
 Attended 9 major events
 300,000 fans at events
 1,000,000 estimated impressions including on-the-ro...
SOCIAL MEDIA
 Started Instagram Feed. @Slime_Everything
 #SlimeRV, #Slime
 Slime Blob Tour Blog: SlimeBlobTour.wordpres...
BLOB TOUR RECOMMENDATIONS
 Attend more bike races. Small events are great, people

think they are Slime events.
 Visit m...
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Blob tour 2013

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Quick Presentation powerpoint given to the whole office at the end-of-summer review meeting

Published in: Sports, Travel
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Blob tour 2013

  1. 1. BLOB TOUR 2013 Riley Kuhn & Matt Kacik
  2. 2. WHAT WE DO  Promote!  Educate!  Repair!
  3. 3. PISMO BEACH CAR SHOW  June 14-16  Pismo Beach, CA  50,000 fans  A classic local event!
  4. 4. HUMMER INVASION  Pismo Beach, CA  June 28-30  5,000 attendees  Over 100 Hummers!
  5. 5. HDRA RENO 500 & OFF-ROAD EXPO July 10-12 Reno, NV 10,000 Attendees 5 Slime Race Teams Won Their Class
  6. 6. RED BULL US GRAND PRIX  July 19-21  Monterey, CA  100,000 fans  Moto GP World Championship Race
  7. 7. DOWNIEVILLE MTB CLASSIC  August 1-3  Downieville, CA  10,000 fans  All-Mountain World Championships
  8. 8. BARRETT JACKSON HOT AUGUST NIGHTS  August 8-10  Reno, NV  50,000 fans  The world’s greatest collector car auction!
  9. 9. ROLEX MOTORSPORTS REUNION  August 19-21  Mazda Laguna Seca Raceway, Monterey, CA  40,000 fans
  10. 10. PISMO HUCKFEST  August 24, 2013  Oceano Dunes, CA  5,000 fans  100+ ft hucks by Slime sponsored trucks!
  11. 11. MAMMOTH KAMIKAZE BIKE GAMES  September 4-10  10,000 fans  Dozens of flat tires
  12. 12. DEALER VISITS  30+ Slime dealers visited  Napa, Cycle Gear, Walmart, Tractor Supply Co., Performance Bicycle, and Independent Bicycle Dealers
  13. 13. BLOB TOUR RESULTS  Attended 9 major events  300,000 fans at events  1,000,000 estimated impressions including on-the-road & camped in town  Facebook photo album seen by 19,168 Slime fans  30+ dealers visited
  14. 14. SOCIAL MEDIA  Started Instagram Feed. @Slime_Everything  #SlimeRV, #Slime  Slime Blob Tour Blog: SlimeBlobTour.wordpress.com
  15. 15. BLOB TOUR RECOMMENDATIONS  Attend more bike races. Small events are great, people think they are Slime events.  Visit more states and more dealers. Fly to an event?  Conduct market research directed by management  Next Blob Tour: Listen to Joe!
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