THE DESIGNER’S PAL: FASHION DESIGN Matthew Eric Vital Professor Philip Zuchman GE20710 Aesthetics Spring, 2012
Aesthetics• Philosophy• Prior 19th C – Analyze Creative Process – Establish Rules: Judging Beauty & Taste (Fine Arts)• Late 19th C – Psychology applied to study of aesthetic judgments – Rise of living standards • (Demand: Functional & Attractive)
Aesthetic Movement• Mid-Victorian Era, 1870-1880• “The Aesthetes” – Artists, poets, writers, actors• William Morris, painter & designer• Voysey, architect
Design Aesthetics • Immediate feelings (sensory system) • 3 Different Cognitive Responses – Rapid – Involuntary – Evaluation (attraction) • Marc Jacobs, Fall 2012 RTW
HELENA BONHAM CARTER FOR MARC JACOBS’FALL/WINTER 2011 CAMPAIGN
Julia Rutland•Downtown Indianapolis inthe Circle City IndustrialComplex.•Fashion & accessorydesigners•Models, stylists,photographers
Works Cited• "Aesthetic Aspects Of The Consumption Of Fashion Design: The Conceptual And Empirical Challenge, Molly Eckman, Janet Wagner." Aesthetic Aspects Of The Consumption Of Fashion Design: The Conceptual And Empirical Challenge, Molly Eckman, Janet Wagner. Web. 01 June 2012. <http://www.acrwebsite.org/volumes/display.asp?id=7825>.• "Aesthetically Pleasing." Fashion, Celebrity & Style. Web. 01 June 2012. <http://www.fashionwrapup.com/aesthetically-pleasing- 3331>.• "The Aesthetic Dress Movement." The Aesthetics Fashion History. Web. 01 June 2012.http://www.fashion-era.com/aesthetics.htm.• Ulrich, Karl T. "DESIGN: Creation of Artifacts in Society." Aesthetics in Design. Web. 1 June 2012. <http://opim.wharton.upenn.edu/~ulrich/documents/ulrich- aesthetics.pdf>.
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