• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Comm352 1
 

Comm352 1

on

  • 348 views

Assignment

Assignment

Statistics

Views

Total Views
348
Views on SlideShare
348
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Comm352 1 Comm352 1 Presentation Transcript

    • CASE STUDY: EVENTS (TWITTER, MEETUP.COM) Matthew Bavosa – Comm352
    • Background
      • Online events founded in about 2001 with Meetup.com – Scott Heiferman, Matt Meeker, Peter Kamali
      • Twitter launched in 2006, Twitter events
      • Others like Discovery and Comedy Central, ESPN
    • Meetup.com
      • World’s largest network of local groups
      • 2,000 groups
      • Meetup's mission is to revitalize local community and help people around the world self-organize. Meetup believes that people can change their personal world, or the whole world, by organizing themselves into groups that are powerful enough to make a difference.
    • Meetup.com
    • Twitter
      • Online events for education
      • Twitter networking
      • Television programs – viewer interaction
    • Tweetups
    • Student Chats
    • Network events
      • Live chats during new
      • episodes
    • Strengths/Opportunities
      • Increase user interaction
      • Viewers feel more connected
      • Free and easy to use
      • Educational tool
      • New way to meet
    • Weaknesses/Threats
      • Disorganized and random
      • Threat of strangers/negative content
      • Requires constant internet use
      • Lots of small competitors/opinions
    • References
      • http://www.meetup.com/
      • http://twitter.com/
      • http://dsc.discovery.com/fansites/dirtyjobs/fan-chat/#mkcpgn=twdsc1
      • http://www.tweetmyevents.com/