Solstice Austin
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

Solstice Austin

  • 194 views
Uploaded on

 

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
194
On Slideshare
194
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Solstice Austin A worldwide celebration comes to Austin. PRESENTING SPONSOR Gaylynn Kiser | Sponsorship Director Special events Live | Austin, Texas 512 485 3190 | www.specialeventslive.com | solstice.com
  • 2. Proposal Contents 1.  A   S PECIAL   INVITATION   2.  EVENT   O VERVIEW   3.  SPONSOR   BENEFITS   4.  ABOUT  T HE   P RODUCERS   Confidential and Proprietary Information The  informa,on  provided  by  Special  Events  Live  in  this  proposal   contains  informa,on  that  is  confiden,al  and  sensi,ve  to  our   organiza,on.  You  are  not  authorized  to  release,  without  the  wriAen   consent  of  SEM,  any  part  of  our  sponsorship  materials  except  as  a   maAer  of  law  or  to  obtain  financing,  tax  advice,  or  legal  advice.  Neither   party  shall  use,  or  knowingly  permit  the  use,  of  any  confiden,al   informa,on  in  any  manner  detrimental  to  the  other  party.  
  • 3. A  SPECIAL  INVITATION   From   S ols)ce,   S pecial   E vents   L ive,   and   A us)n   M usic   F ounda)on   The worldwide celebration of music Overview This  all  started  in  France  32  years  ago  when  an  idea  for  a  new   type  of  music  fes,val  arose:  a  fes,val  in  which  an  en,re  city   could  par,cipate.  Anything  would  become  a  stage:   storefronts,  rooXop,  parks  and  porches.  And  musicians  of  all   styles,  ages,  and  skill  levels  would  come  out  and  play  music  for   their  community  on  the  longest  day  of  the  year  (the  summer   sols,ce,  June  21st).       Fast  forward  the  clock  to  modern  day,  and  the  celebra,on  has   become  an  interna,onal  phenomenon.  Hundreds  of  millions   worldwide  celebrate  music    on  Just  21st    Berlin,  Beijing,   Mozambique,  Moscow  and  Rome  are  a  few  notable  ci,es  that   have  joined  (800  in  total).  Full  list  at:   onesols,ce.com/interna,onal-­‐map       Up  un,l  recently,  the  US  hadn’t  yet  joined  the  party.  But   thanks  to  a  technology  company  Headquartered  in  Aus,n   Texas  -­‐  Sols,ce  -­‐  the  fes,val  is  gaining    momentum.  Sols,ce   powers  the  events  in  New  York,  Los  Angeles,  Madison  WI,   Chicago,  Philadelphia,  and  many  more.  
  • 4. And now we’re bringing the celebration to! ! Austin!
  • 5. Citywide celebration DATE:    Saturday,  June  21st  (the  summer  sols,ce)   TIME:  10am-­‐  9pm   COST:  Free   TARGET  PARTICIPATES:.  The  en,re  music  community  (15,000   professional  musicians  plus  tens  of  thousands  amateur   musicians)     The  first  part  of  Sols,ce  Aus,n  is  the  celebra,on  of  the  musical   holiday.  Anyone  can  perform,  and  anyone  can  be  a  venue.  The   point  of  the  holiday  is  to  have  live  music  everywhere  around   the  city,  tradi,onal  and  non-­‐tradi,onal  venues:  store  fronts,   rooXops,  businesses,  parks,  porches,  you  name  it.       In  addi,on,  musicians  of  all  styles,  skill  levels,  and  ages  are   encouraged  to  fill  these  venues  with  their  musical  talents.  This   process  is  facilitated  by  the  Sols,ce  technology.     We  project  100k  in  aAendance  throughout  the  day  (based  on   sta,s,cs  from  our  event  in  New  York).   Main Stage – Long Center   TIME:    6pm-­‐12am   COST:    Free   TARGET  ATTENDANCE:  Music  enthisasts,  fashion  forward   crea,ves,  eco  conscience  individuals,  young  famillies     When  the  downtown  spontaneous  celebra,on  concludes,  our   main  stage  is  just  gefng  started.  We’re  turning  the  beau,ful   Long  Center  -­‐  over  looking  downtown  Aus,n  -­‐  into  our  main   stage.  We’ll  have  a  few  level  A  Aus,n  bands  play,  and  a   headliner.  In  addi,on,  we’re  going  to  light  up  the  pillars  of  the   Long  Center  with  mapping  projec,on  technology.  We  an,cipate   10k  in  aAendance,  but  at  least  100k  throughout  the  day  (as  the   loca,on  is  in  a  high  traffic  area  in  Aus,n,  visible  from  just  about   anywhere  downtown).            *Main  stage  “presented  by”  sold  separately    
  • 6. Sponsorship  Overview   Presen,ng  Sponsorship  of  Sols,ce  Aus,n  is  a  unique  plaiorm  to   align  a  brand  or  ini,a,ve  to  a  City-­‐supported,  community  focused   event  series—Not  to  men,on,  you’ll  be  a  founding  partner  to  an   event  that  has  never  been  experienced  by  Austn,  ever  before,  and   wil  surely  become  a  yearly  tradi,on.       By  engaging  in  this  strategic  sponsorship,  your  company  will   receive  exposure  to  an  audience  of  hundreds  of  thousands  via   earned  media,  grassroots  marke,ng,  social  networking,  specialized   promo,ons  and  ,e-­‐in  opportuni,es.       As  the  inaugural  Presen,ng  Sponsor  of  this  event,  the  sky  is  the   limit  in  the  ways  your  company  can  leverage  this  opportunity.   Whether  it  be  customized  ac,va,ons,  unique  promo,ons,  or   onsite  samplings,  our  team  will  work  side-­‐by-­‐side  with  you  to   ensure  the  sponsorship  addresses  your  goals.     In  addi,on,  special  events  live  is  dedicated  to  providing  impeccable   service  and  aAen,ve  execu,on  of  all  aspects  of  the  sponsorship.  In   addi,on  to  a  customized  ac,va,on,  the  following  page  outline  the   benefits  of  the  OneSols,ce  sponsorship.  
  • 7. Presenting  Sponsor  Benefits RIGHTS     •  Presen,ng  sponsor  name  in  ,tle:  Sols,ce  Aus,n  powered  by…   •    Category  exclusivity   •  Rights  to  use  Sols,ce  Aus,n,  logos/artwork  in  sponsor  promo,on   ACTIVATION   •  Coordinated  media  outreach   •  Nego,able  footprint  for  onsite  booths   •  Sponsor  logo  on  main  website  (onesols,ce.com/aus,n),  mobile  apps,   and  matchmaking  applica,on  (where  all  of  the  local  ar,sts  and  venues   will  be  singing  up  and  scheduling  performances)   •  Name  recogni,on  from  event  MCs  from  the  main  stage   •  Social  media  engagement  in  support  of  promo,ons   •  Name  included  on  main  stage  grounds  in  prominent  loca,ons   •  Up  to  five  (5)  banners  (exact  size  to  be  determined)    in  high  visibility/ high  traffic  area,  provided  by  sponsors.      *Sponsorship  of  na,onal  program  sold  separately   COLLATERAL   •  •  •  •  •  •  Coordinated  media  outreach   Nego,able  footprint  for  onsite  booths   Name  recogni,on  from  event  MCs  from  the  main  stage   Social  media  engagement  in  support  of  promo,ons   Name  included  on  main  stage  grounds  in  prominent  loca,ons   Up  to  five  (5)  banners  (exact  size  to  be  determined)    in  high  visibility/ high  traffic  area,  provided  by  sponsors.     HOSPITALITY   •  Presen,ng  sponsor  will  receive  access  to  a  VIP  or  special  guest  area   •  Nego,able  footprint  for  onsite  booths   •  Your  employees,  clients,  and  special  guests  to  aAend  ar,st  “meet   and  greats”,  subject  to  ar,st  approval.     MEDIA  SPONSORSHIPS   Sponsor  will  receive  recogni,on  as  Presen,ng  Sponsor  in  all  available   assets  as  developed.   TV  SPONSORS   •  Sponsor  recogni,on  as  Presen,ng  Sponsor  including  logo  in  event   promo,onal  spots     Radio  Sponsors   •  Sponsor  recogni,on  as  Presen,ng  Sponsor  including  logo  in  event   promo,onal  spots   •  Sponsor  recogni,on  as  Presen,ng  Sponsor  in  website  community   calendar     Print  Sponsors   •  Sponsor  recogni,on  as  Presen,ng  Sponsor  including  logo  in  event   promo,onal  spots   •  Sponsor  recogni,on  as  Presen,ng  Sponsor  in  website  community   calendar     Addi,onal  Sponsor  Bene!ts  through  event  partners  such  as  the  City  of  Aus,n,  Aus,n  Music  Founda,on  and  par,cipa,ng  organiza,ons  and  businesses  will  expand  the   promo,onal  reach  of  the  Presen,ng  Sponsor’s  branding.  We’ll  work  closely  with  the  Presen,ng  Sponsors  to  u,lize  those  promo,onal  opportuni,es  in  a  bene!cial  way   for  both  the  event  and  Sponsor  providing  the  maximum  impact.  
  • 8. Sponsorship    F ee   PRESENTING   SPONSOR   FOR   THE   ENTIRE  CELEBRATION     $50,000   Confidential and Proprietary Information The  informa,on  provided  by    SEM  in  this  proposal  contains  informa,on   that  is  confiden,al  and  sensi,ve  to  our  organiza,on.  You  are  not   authorized  to  release,  without  the  wriAen  consent  of  SEM,  any  part  of   our  sponsorship  materials  except  as  a  maAer   of  law  or  to  obtain  financing,  tax  advice,  or  legal  advice.  Neither  party  shall   use,   or   knowingly   permit   the   use,   of   any   confiden,al   informa,on   in   any   manner  detrimental  to  the  other  party.  
  • 9. About  Special  Events  Live,  Solstice,  and  Austin   Music  Foundation Sols)ce  www.onesols,ce.com   The  Sols,ce  team  powers  technology  for  the  en,re  worldwide  summer  sols,ce  community,  but  also  powers  a  number  of  events  in  the  united   states—Las  Angeles,  Chicago,  Madison,  and  many  more.  They  brought  this  celebra,on  8  years  ago  (one  of  the  founders  started  Make  Music  New   York,  a  grass-­‐roots  ini,a,ve  that’s  grown  to  encompass  5,000  musicians  at  thousands  of  venues  around  the  city),  and  they  have  directly  or  in-­‐ directly  spread  the  celebra,on  to  19  north  American  Ci,es     Special  Events  Live  www.specialeventslive.com   The  Special  Events  Live  team  has  been  producing  events  in  Aus,n  since  1994.  They’re  dedicated  towards  live,  interac,ve,  music  and  film  events.  Their   biggest  event  to  date  is  the  Old  Pecan  Street  Fes,val  (200k  aAendees).  All  of  their  events  combined  bring  in  an  es,mated  impact  of  43  million  dollars  to   the  Aus,n  economy   Aus)n  Music  Founda)on  www.aus,nmusicfounda,on.org   Aus,n  Music  Founda,on  (AMF)  strengthens  and  connects  the  local  music  community  with  innova,ve  programs  that  empower  musicians  to  fuel  crea,ve   economy.  AMF  provides  programs  to  help  local  ar,sts  navigate  opportuni,es  in  the  music  industry  and  services  to  unite  the  local  music  community.  AMF   has  been  in  business  since  2002,  and  has  a  strong  local  musician  community  5,000  strong.