Effective Presentations
PowerPoint isn’t all bad…

Matt Cornock and Juliet Koprowska
convey a message
use appropriate design

develop your performance
What makes a

good presentation?
PARC it right

Photo (cc-by) flickr.com/thienzieyung/7169884786
PARC

Purpose
Audience
Research
Communicate
Source: University of York Careers
Once upon a time…

Photo http://mrg.bz/eE21cL
Basic structure
Tell them what
you are going to
tell them

Tell them

Them them what
you told them
(and why)

Beginning

M...
What goes on a slide?

Key point…
…and nothing more
Photo (cc-by) Matt Cornock
A decidedly generic, meaningless and
rather long title
•
•
•
•
•
•
•

My first bullet point
My second bullet point
My thir...
If bullets = key points

5 bullets per slide
=

50

x

10 slides

key points for audience to remember?!
Quotations

“

Write a wise

saying
and your name will
live forever.

”

Anon
Choosing images
Support for first-time buyers
• Stamp duty exemption
• Parent guarantor
• High loan-to-value deals
• Failed home ownership...
Support for first-time buyers

Are shared-ownership
schemes an unwanted gift?
Photo MS Clipart
Images
•
•
•
•
•

morguefile.com
photofunia.com
http://labs.tineye.com/multicolr
http://www.sxc.hu/
flickr.com/creativecom...
Confusing data

http://www.internetworldstats.com/stats.htm
Clear information
% increase in internet users
2000-2011
3000%
2000%
Europe
1000%

Africa

0%
2000
http://www.internetworl...
The best presentations use stories

Photo (cc-by) Matt Cornock
Balancing act

Photo (cc-by) Matt Cornock
Presenting style

Photo (cc-by) Matt Cornock
Technical aspects

Photo (cc-by) Matt Cornock
Typefaces have a profound effect
on the readability of your slide

Typefaces have a profound effect
on the readability of ...
Typefaces have a profound effect
on the readability of your slide: Times NR

Typefaces have a profound effect
on the reada...
Typefaces have a profound effect
on the readability of your slide: Arial
Typefaces have a profound effect
on the readabili...
So does font size: 12

So does font size: 24

So does font size: 36

So does font size: 48
Colour

Photo (cc-by) Creativity103.com
Yellow on white can only be
described as an epic

fail
Some colours are just plain

offensive
White on black makes an impact
…if a little serious
But the same rules apply, as ever. Adding too much
text, or using the wrong formatting can seriously
impede on the success...
beware the fancy templates
use a simple, neutral
and professional design
don’t lose your personality
Engage the audience

Photo (cc-by) Matt Cornock
In summary

Photo (by-cc) Matt Cornock
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Effective Presentations - PowerPoint isn't all bad

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Slides to accompany a 90-minute workshop on how to create effective presentations. Main points: prepare but establishing purpose, audience, good research and understanding your mode of communication; one key point per slide; use images to convey ideas not decorate slides; don't present masses of data as this will dilute your message; use stories; balance between inclusion of academic content and good visual presentation. Preparation and slide construction covered in slides. Presentation style only covered in face-to-face session. Originally presented by Matt Cornock and Juliet Koprowska as part of the SPSW PhD Seminar Series, 9 October 2013, University of York.

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Transcript of "Effective Presentations - PowerPoint isn't all bad"

  1. 1. Effective Presentations PowerPoint isn’t all bad… Matt Cornock and Juliet Koprowska
  2. 2. convey a message use appropriate design develop your performance
  3. 3. What makes a good presentation?
  4. 4. PARC it right Photo (cc-by) flickr.com/thienzieyung/7169884786
  5. 5. PARC Purpose Audience Research Communicate Source: University of York Careers
  6. 6. Once upon a time… Photo http://mrg.bz/eE21cL
  7. 7. Basic structure Tell them what you are going to tell them Tell them Them them what you told them (and why) Beginning Middle End Grab attention Detail Clear conclusion
  8. 8. What goes on a slide? Key point… …and nothing more Photo (cc-by) Matt Cornock
  9. 9. A decidedly generic, meaningless and rather long title • • • • • • • My first bullet point My second bullet point My third bullet point Oh, look! Another bullet point Five bullet points now Six, and yet we continue… OK seven is surely enough? And let’s not forget this thing over here that’s even more important!
  10. 10. If bullets = key points 5 bullets per slide = 50 x 10 slides key points for audience to remember?!
  11. 11. Quotations “ Write a wise saying and your name will live forever. ” Anon
  12. 12. Choosing images
  13. 13. Support for first-time buyers • Stamp duty exemption • Parent guarantor • High loan-to-value deals • Failed home ownership schemes
  14. 14. Support for first-time buyers Are shared-ownership schemes an unwanted gift? Photo MS Clipart
  15. 15. Images • • • • • morguefile.com photofunia.com http://labs.tineye.com/multicolr http://www.sxc.hu/ flickr.com/creativecommons
  16. 16. Confusing data http://www.internetworldstats.com/stats.htm
  17. 17. Clear information % increase in internet users 2000-2011 3000% 2000% Europe 1000% Africa 0% 2000 http://www.internetworldstats.com/stats.htm 2011
  18. 18. The best presentations use stories Photo (cc-by) Matt Cornock
  19. 19. Balancing act Photo (cc-by) Matt Cornock
  20. 20. Presenting style Photo (cc-by) Matt Cornock
  21. 21. Technical aspects Photo (cc-by) Matt Cornock
  22. 22. Typefaces have a profound effect on the readability of your slide Typefaces have a profound effect on the readability of your slide Typefaces have a profound effect on the readability of your slide
  23. 23. Typefaces have a profound effect on the readability of your slide: Times NR Typefaces have a profound effect on the readability of your slide: Georgia Typefaces have a profound effect on the readability of your slide: Cambria
  24. 24. Typefaces have a profound effect on the readability of your slide: Arial Typefaces have a profound effect on the readability of your slide: Berlin Typefaces have a profound effect on the readability of your slide: Calibri
  25. 25. So does font size: 12 So does font size: 24 So does font size: 36 So does font size: 48
  26. 26. Colour Photo (cc-by) Creativity103.com
  27. 27. Yellow on white can only be described as an epic fail
  28. 28. Some colours are just plain offensive
  29. 29. White on black makes an impact …if a little serious
  30. 30. But the same rules apply, as ever. Adding too much text, or using the wrong formatting can seriously impede on the success of your slides and make them incomprehensible to your audience. Who want’s to read on screen a big block of squished up text, centre-aligned, when the presenter reads it out? Especially if there is a glaring typo distracting you.
  31. 31. beware the fancy templates
  32. 32. use a simple, neutral and professional design don’t lose your personality
  33. 33. Engage the audience Photo (cc-by) Matt Cornock
  34. 34. In summary Photo (by-cc) Matt Cornock
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